Coney Waffle Ice Cream Cakery

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Introduction / Overview

For residents and visitors along the central Jersey Shore, Coney Waffle Ice Cream Cakery in Belmar, NJ, represents more than just a place to get dessert—it's an experience. This popular establishment has earned a massive local following, driven by its unique, artistic approach to sweet treats. While the name suggests a focus on waffles and ice cream, the business operates as a full-service cake shop and confectionery, specializing in highly imaginative and indulgent creations that are often deemed "edible art."

Located in the vibrant Belmar Plaza, Coney Waffle has become renowned for its signature offerings, including their innovative, patented Coney Waffle—a waffle shaped like a hot dog bun, perfect for walking and eating—and their over-the-top, social media-worthy creations, like the colossal "Sideshow Shakes." They boast an extensive menu featuring over 50 ice cream flavors, with intense, vibrant, and highly original options like 'Jersey Devil,' 'Raspberry Chocolate Chunk,' 'Batman Fudge,' and 'Cinnabon Twirl,' ensuring there is a flavor to satisfy every New Jersey palate.

The Cakery distinguishes itself through its specialization in Custom Ice Cream Cakes. Whether you're planning a massive celebration or an intimate gathering, Coney Waffle offers an array of meticulously designed ice cream cakes for birthdays, holidays, and special events. Beyond frozen treats, they offer a wide assortment of fresh baked goods, gourmet fudge, and classic candies, making it an essential destination for anyone with a serious sweet tooth in Monmouth County.

The consistent quality, creativity, and generous portions—as noted by local "ice cream tour" enthusiasts who praise the outstanding, creamy texture and huge chunks—are what keep the lines forming, reflecting its status as a must-visit local institution.

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Location and Accessibility

Coney Waffle Ice Cream Cakery is conveniently situated in the heart of Belmar, New Jersey, making it a highly accessible spot for local users and shore visitors alike.

The official address is: 801 Belmar Plaza, Belmar, NJ 07719, USA.

The location within the Belmar Plaza allows for ease of access and parking. Accessibility features prioritize convenience for all patrons, specifically noting that the location includes Wheelchair accessible parking lot for easier access. The Cakery caters to those looking for a quick and fun dessert stop, emphasizing a Quick visit planning model.

For New Jersey customers, the bakery provides multiple convenient service options:

• In-store shopping and Takeout: Perfect for immediate indulgence or grabbing a treat to go.
• In-store pickup: Ideal for pre-ordered custom cakes and specialty items.
• Delivery: Services are offered through various platforms for local convenience, allowing treats to come straight to your home.
• Nationwide Shipping: Certain non-perishable items like fudge, candy, and pre-packed desserts are available for shipping, allowing customers to send a taste of Belmar anywhere in the country.

Coney Waffle Ice Cream Cakery is open seven days a week, typically from 12:00 PM to 9:00 PM, providing ample time for a midday treat or a late-night dessert run. The shop accepts modern payment methods, including Credit cards, Debit cards, and NFC mobile payments.

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Services Offered

Coney Waffle Ice Cream Cakery offers a comprehensive range of sweet goods, focusing heavily on custom frozen desserts and specialty confections.

• Custom and Specialty Ice Cream Cakes: Offering personalized cakes for any event (Monster Blue Cookie Cake, Reese's PB Cake, Kit Kat Cake, Cookie Dough Oreo Mix Cake, S'mores Cake, and the indulgent Nutella Drip Cake). Available in multiple sizes and customizable designs, with options for pre-order and same-day slices.
• Hand-Spun Milkshakes & Coney Freezes: Offering hand-spun milkshakes in over 50 flavors, including specialty mixes like the Cookie Dough Milkshake, Reese's Peanut Butter Milkshake, and the massive, over-the-top Sideshow Shakes.
• Unique Specialty Sundaes: Features elaborate sundaes built on brownies, cookies, or their signature waffles, such as the S'mores Brownie Sundae, Ferrero Rocher Nutella Waffle Sundae, and the Giant 1/2lb Cookie Dough Sundae.
• Traditional Scooped Ice Cream: Serving over 50 varieties of hard ice cream, including numerous original and seasonal flavors, with options for cups, cones (Rainbow or Chocolate Dipped), and pints/quarts to take home.
• Baked Goods and Treats: Offering items like Brownies, Crumb Cake, Fresh Filled Cannoli (One or Two), Banana Pudding, Rice Pudding, and their popular Giant 1/2lb Cookies.
• Confectionery and Candy Shop: Features a wide selection of treats, including Gourmet Fudge, Cotton Candy, Salt Water Taffy (sold in tubs and single pieces), and Chocolate Covered Pretzels and Oreos.
• Vegan Offerings: Ensures inclusivity with a variety of Vegan Ice Cream and Italian Ice options that are also gluten-free, fat-free, and nut-free.
• Ice Cream Desserts: Specialty frozen novelties, including Ice Cream Sandwiches (e.g., the 'Brookie' sandwich), Ice Cream Cake Slices, and Mini Ice Cream Cakes (serving 1-2 people).

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Features / Highlights

Coney Waffle is a standout destination along the Jersey Shore, celebrated for a variety of unique and defining features that set it apart from typical dessert shops.

• The Patented Coney Waffle: A signature, original creation where the waffle is molded into a "hot dog bun" shape and filled with ice cream, allowing customers to easily walk and enjoy their treat with zero mess—an innovation ideal for the Belmar area's beach environment.
• Over 50 Creamy, Intense Ice Cream Flavors: A massive selection of unique flavors, highlighted by local favorites like 'Jersey Devil,' 'Raspberry Chocolate Chunk,' and specialty mixes like 'Nutella Oreo,' guaranteeing a new adventure with every visit.
• Social Media-Famous "Freak Shakes" (Sideshow Shakes): These enormous, 32-ounce milkshakes are often described as "edible art." They are topped with a lavish combination of waffles, ice cream cones, cotton candy, ice cream sandwiches, candies, and more, making them a visual and culinary spectacle that has earned them features on major media outlets, including the Travel Channel’s Food Paradise.
• Full Ice Cream Cakery Capabilities: The primary service offers custom-designed, multi-layered ice cream cakes for any celebration, using a signature chocolate cake crunch layer and personalized decorations, providing a celebratory dessert superior to traditional ice cream parlor offerings.
• Accommodation for Dietary Needs: A commitment to all customers is shown through an extensive line of Vegan and Allergy-Friendly options, including Italian Ice that is vegan, gluten-free, fat-free, peanut-free, and tree nut-free, ensuring everyone can enjoy a treat.
• Specialty Sundaes and Giant Cookies: The inventive specialty menu integrates brownies, their huge Giant 1/2lb Cookies, and waffles into towering, decadent sundaes, transforming simple scoops into complex, satisfying desserts.

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Contact Information

For New Jersey residents interested in visiting or placing an order for a custom ice cream cake or specialty dessert, here is the direct contact information for the Belmar location:

Address: 801 Belmar Plaza, Belmar, NJ 07719, USA

Phone Number: (732) 556-6951 (As listed on marketing materials for their locations)

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What Is Worth Choosing

For residents of New Jersey, choosing Coney Waffle Ice Cream Cakery is choosing a memorable and over-the-top dessert experience that goes far beyond the standard scoop shop. It is particularly worth choosing for three key reasons: Specialty Ice Cream Cakes, Flavor Intensity, and Unique Dessert Formats.

First, the Cakery stands out as a true ice cream cake specialist. When a celebration calls for a show-stopping frozen centerpiece, their selection—from the Kit Kat Cake to the Cannoli Ice Cream Cake—provides creative, delicious, and highly customizable options. This focus makes them the go-to destination for those planning birthdays, graduations, or holidays who want a memorable dessert that combines the best of a cake and ice cream.

Second, the sheer depth of their menu is compelling. With over 50 ice cream flavors, including locally inspired and intensely flavored options like the highly praised Jersey Devil and Raspberry Chocolate Chunk, every visit can offer a new tasting adventure. The generous portions and high quality of the creamy ice cream itself are frequently cited highlights by local patrons.

Finally, the originality of their concepts, particularly the Coney Waffle (a patented innovation) and the famous, highly decorated Sideshow Shakes and Specialty Waffle Sundaes, positions them as a destination for fun, excitement, and a truly unique dessert moment. If you are looking for a treat that will satisfy your craving and also make for a perfect photo opportunity, Coney Waffle provides unparalleled value and creativity along the Jersey Shore. Their robust selection of vegan and baked goods ensures that there's a delicious option waiting for everyone.