BAKERY PROFILE

Dana's Bakery

★ 3.0174 recorded reviews$$$$

69 Wesley St, South Hackensack, NJ 07606, USA

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Dana's Bakery
PLAN THE VISIT

Essential details

Address
69 Wesley St, South Hackensack, NJ 07606, USA
Phone
(800) 477-1816
Website
Visit official site
Rating signal
3.0 from 174 recorded reviews
HOURS

Listed operating hours

  • Monday10:00 AM – 4:00 PM
  • Tuesday10:00 AM – 4:00 PM
  • Wednesday10:00 AM – 4:00 PM
  • Thursday10:00 AM – 4:00 PM
  • FridayClosed
  • SaturdayClosed
  • SundayClosed
About and visit notes

For New Jersey locals with a sweet tooth looking for something beyond the traditional, Dana's Bakery, based in South Hackensack, offers a unique and specialty-focused approach to baked goods. While not a conventional walk-in retail bakery with a display case, Dana's Bakery operates as a manufacturer and supplier of desserts, primarily focusing on online orders and nationwide shipping. This means that for residents across the Garden State, Dana's distinct creations are accessible right to their doorstep, bringing a gourmet experience directly to them.

Founded by pastry chef Dana Pollack, Dana's Bakery is particularly renowned for its innovative take on French macarons, infusing them with "American-inspired flavors" that aim to delight and surprise. Beyond macarons, they have expanded their product line to include unique "Mookies" (cookies stuffed with a macaron inside) and other specialty cookies. A significant highlight for many New Jersey residents is their commitment to offering a wide range of gluten-free and often vegan options, making gourmet treats accessible to those with dietary restrictions. While some customers have shared mixed feedback regarding aspects like texture, pricing, and customer service responsiveness, the bakery is recognized for its creative flavor profiles and specialized offerings.

Dana's Bakery represents a modern approach to the confectionery business, leveraging e-commerce to deliver unique baked goods to a broad audience, including its home state of New Jersey. For locals looking for a distinctive dessert experience for special occasions, gifts, or simply a treat for themselves, Dana's Bakery provides an intriguing option that emphasizes innovation and dietary inclusiveness.

Dana's Bakery HQ is located at 69 Wesley St, South Hackensack, NJ 07606, USA. South Hackensack is a borough in Bergen County, New Jersey, situated in the northeastern part of the state. While it serves as the central baking and distribution facility, it is important for New Jersey locals to understand that Dana's Bakery primarily operates as an online business with nationwide shipping, rather than a traditional walk-in retail storefront.

The address indicates the physical headquarters where products are baked, but customers typically engage with Dana's Bakery through its website for orders. This means that direct "walk-in" purchases or casual Browse might not be an option, and it's always advisable to check their official website or contact them directly if a local pickup is being considered, as policies for this can vary or change. As a central production facility, parking and accessibility would likely be geared towards logistics, but for pre-arranged pickups, there would be appropriate facilities. For New Jersey residents, this type of operation is efficient for receiving specialty baked goods delivered to their homes, aligning with the convenience many seek in today's digital marketplace.

Services Offered:

  • Gourmet Macarons: Specializing in French macarons with unique, American-inspired flavors, such as Red Velvet, S'mores, Fruity Cereal, Thin Mint, and a rotating "Flavor of the Month."

  • Unique Stuffed Cookies: Offering "Mookies™" (cookies stuffed with a macaron inside) and other creative stuffed cookie varieties like Salted Caramel, Cosmic, and Fudge Stuffed Chocolate Chip.

  • Black & White Cookies: Classic Black & White Cookies, including a colorful "Rainbow Black & White" version, available in both regular and gluten-free options.

  • Krisp Bars: Elevated marshmallow treats in various flavors, including Fruity Cereal, Cookies & Cream, and Brown Butter OG, all 100% gluten-free.

  • Gluten-Free Options: A strong emphasis on gluten-free products across their range, including many macarons, stuffed cookies, and Krisp Bars, making them accessible for those with gluten sensitivities.

  • Dairy-Free & Vegan Options: A selection of dairy-free and vegan cookies and other baked goods, catering to a wider range of dietary needs.

  • Nationwide Shipping: Products are primarily sold online and shipped across the continental United States, ensuring that customers in New Jersey and beyond can receive fresh deliveries.

  • Corporate & Wholesale Orders: Dana's Bakery also caters to corporate gifting and wholesale clients, offering their gourmet treats for larger events or resale.

  • DIY Macaron Making Kits: For those interested in home baking, they offer kits to make macarons, reflecting a passion for sharing the baking experience.

  • Subscription Boxes: A monthly macaron subscription service is available for regular deliveries of their featured flavors.

Features / Highlights:

  • Innovative Flavor Combinations: Dana's Bakery is known for its creative and unconventional flavor pairings, especially in their macarons, moving beyond traditional French flavors to incorporate popular American dessert and candy inspirations.

  • Extensive Gluten-Free Offerings: A significant highlight is their broad selection of gluten-free baked goods, which are often praised by customers for their taste and quality, addressing a specific dietary need in the market.

  • Unique Product Innovations: The creation of "Mookies™" (macaron-stuffed cookies) showcases their commitment to unique and inventive dessert concepts that stand out from conventional bakeries.

  • Artistic Presentation: Their products are visually appealing, with colorful macarons and well-designed packaging that contributes to a premium unboxing experience, particularly for shipped orders.

  • Online-First Business Model: Operating primarily through e-commerce allows for broad accessibility and convenience for customers who prefer to order online and have products delivered.

  • Female Entrepreneurial Leadership: Founded by Dana Pollack, a trained pastry chef, the business highlights a successful female entrepreneur in the culinary industry.

  • Focus on High-Quality Ingredients: While specific details are not always public, the premium pricing and gourmet focus suggest a commitment to quality ingredients in their specialized products.

Contact Information:

Address: 69 Wesley St, South Hackensack, NJ 07606, USA

Phone: (800) 477-1816

Email: info@danasbakery.com (for general/sales inquiries), pr@danasbakery.com (for PR), cookbook@danasbakery.com (for cookbook related inquiries), partnerships@danasbakery.com (for partnerships).

Customer service hours: Monday - Thursday 9:00 AM to 5:00 PM EST.

Dana's Bakery is well-suited for New Jersey locals, particularly those who appreciate specialized gourmet treats, value convenience, and have specific dietary needs. While direct retail interaction is not its primary model, its offerings cater to distinct preferences within the diverse New Jersey consumer base.

Firstly, for New Jersey residents seeking unique and inventive dessert options, Dana's Bakery provides a refreshing alternative to traditional bakeries. Their focus on American-inspired macaron flavors and innovative products like "Mookies" offers a playful and exciting culinary experience. For those looking to impress guests at a gathering, find a distinctive gift, or simply explore new taste sensations, Dana's creative approach to classic treats provides a compelling reason to order from them. This focus on novelty and gourmet twists appeals to a market that appreciates culinary innovation.

Secondly, the extensive range of gluten-free and vegan options is a significant advantage for a considerable portion of the New Jersey population with dietary restrictions or preferences. Finding high-quality, delicious baked goods that cater to these needs can often be a challenge. Dana's Bakery's commitment to providing such options, across multiple product lines, makes it a valuable and trusted resource for individuals who might otherwise feel limited in their dessert choices. This inclusiveness allows more locals to indulge in delightful treats without concern.

Finally, the primary mode of operation—online ordering with nationwide shipping—offers unparalleled convenience for busy New Jerseyans. Instead of having to travel to a physical storefront, locals can easily browse, select, and have gourmet desserts delivered directly to their homes. This efficiency aligns with the modern consumer's demand for seamless service and accessibility, making it an ideal solution for last-minute gifts, planned celebrations, or simply treating oneself to something special without leaving the comfort of home. For these reasons, Dana's Bakery, despite its non-traditional retail presence, remains a relevant and appealing option for a broad segment of New Jersey locals.

VISIT FEATURES

Services and accessibility

These attributes come from the directory record and should be confirmed when essential.

From the business

  • Identifies as women-owned

Service options

  • In-store shopping
  • Takeaway

Accessibility

  • Wheelchair-accessible car park

Planning

  • Quick visit

Payments

  • Credit cards
  • Debit cards
  • Credit cards
PHOTOS

See the bakery

VISITOR FEEDBACK

Reviews and recurring themes

Read individual comments as personal experiences, not verified guarantees.

macarons 63flavors 28shipping 25gluten free 14delivered 10box 9email 9valentines day 6cookie dough 5order 5
★ 1.0

ordered from their online company and the cookies are disgusting both gluten free and regular. they charge 40$ a box and they fall apart before they even get to your mouth. i’ve reached out twice to try to resolve this but no response. they just take your money and run. DO NOT give this company your money . you will regret it .AFTER BEING RESPONDED TO THIS REVIEW I EMAILED HER AND NO RESPONSE.

May 20 · Taylor Quinton
★ 2.0

Ordered a dozen cupcakes from cupcakes.com which are supplied by Dana's Bakery, I found out later.They came in an enormous box, with insulated wrapping, cold gel packs, and lots of air. The actual box of desserts was small, about the size of a large textbook. One dozen "normal" (not mini) cupcakes inside, each about the volume of two ping pong balls.The cake was a bit dry, the frosting was overly firm and slid off the cake in one overly sweet mouthful. The cake itself was probably two bites.So a dozen cupcakes for $79 at two bites each? That's over $6.50 per cupcake. For how they tasted, they would have been too expensive at half the price. What a rip off.No wonder cupcakes.com doesn't provide any sense of scale in their photos.Cannot recommend unless you have money to burn and would rather look at treats than eat them.

Feb 16 · Matt S
★ 1.0

Furious about their unprofessionalism. This business is not set up for success. I ordered $145 worth of macaroons online for baby shower and received majority of them completely melted, out of shape, unable to be used. When I asked for them for help with pictures sent, they said nothing can be done because I didn’t spend extra money on “insurance”. In fact, they just told me to use the damaged macaroons. Would you serve these at your own baby shower?! I’ll be looking into filing a lawsuit. I don’t mind wasting couple thousand dollars to get this place’s business license suspended. This is a fraud way of sales without consumer in mind. And if I don’t action on it there will be more victims in the future.

Aug 10 · Yeon Son
★ 5.0

Pros: 2 day delivery, delicious cookies, vegan, dairy free, and gluten free options (got their 12 box of mixed vegan and gluten free, was great!)Cons: expensiveHad these delivered to Baltimore MD and they showed up on time.

Mar 28 · Christopher Castellano
★ 5.0

The owner is absolutely wonderful!! The cookies I ordered were out of stock, so she herself called me and arranged for a replacement that would be here for my son’s birthday . I have never dealt with a company whose owner takes such pride in their business that she would call herself . We order from Dana’s regularly and we are all obsessed with her cookies!! Everything we have gotten has been so delicious and fresh!! Worth the money, you won’t get any better gluten free products elsewhere I promise !! Forever a huge fan of Danas !!

Dec 13 · Brittany Canossa
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About this listing

This page combines directory records, available business details, submitted photos, and visitor feedback. Information may be incomplete or change without notice. For corrections, contact server@heavenlydelightsbakery.com.

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