Food and cakes are good. The counter girl has an attitude look on her face. I went in said good afternoon and nothing, I go get what I wanted to buy and didn't notice she was attending another customer, I waited when I realized but instead she continued to ignore me even after they left. I was not rude nor do I know the girl. Seeing there were no more customers in the store and she was just being rude I left the products at the counter since she refused to even acknowledge that I was ready to pay.
Mar 29 · Mariella LargoEl Jarochito
195 Neptune Ave, Brooklyn, NY 11235, USA
Directory information can change. Confirm current hours, prices, products, dietary needs, and custom-order requirements directly with the bakery.

Essential details
- Address
- 195 Neptune Ave, Brooklyn, NY 11235, USA
- Phone
- (718) 769-4447
- Website
- Visit official site
- Rating signal
- 3.0 from 207 recorded reviews
Listed operating hours
- Monday8:00 AM – 10:00 PM
- Tuesday8:00 AM – 10:00 PM
- Wednesday8:00 AM – 10:00 PM
- Thursday8:00 AM – 10:00 PM
- Friday8:00 AM – 10:00 PM
- Saturday8:00 AM – 10:00 PM
- Sunday8:00 AM – 10:00 PM
About and visit notes
In the bustling and vibrant borough of Brooklyn, where every neighborhood offers its own unique culinary landscape, one spot stands out for its commitment to authentic Mexican flavors. El Jarochito, located on Neptune Avenue, has become a go-to destination for locals seeking a true taste of Mexico. This business successfully blends the sweet offerings of a bakery with the savory, hearty dishes of a traditional Mexican eatery. For New Yorkers who appreciate genuine, no-frills cuisine and are always on the hunt for the next great find, El Jarochito is a place that promises a satisfying and flavorful experience. This article will provide a comprehensive look at what makes this establishment a must-visit, from its accessible location and popular menu items to the unique features that define its place in the community, while also acknowledging the diverse range of customer experiences.
The essence of El Jarochito is its unwavering dedication to authenticity. A customer review highlights this perfectly, stating that if you're "looking for an authentic place they don't play!" This is a powerful testament to the quality and genuine nature of the food. The business has clearly cultivated a reputation for providing dishes that are true to their Mexican roots, a quality that is highly valued in New York's diverse and demanding food scene. While the name "El Jarochito" might suggest a focus on pastries and cakes, the real strength of the business lies in its savory dishes, particularly its sandwiches and tacos. This dual identity, much like other great neighborhood spots, allows it to cater to a wide range of tastes and needs, making it a versatile and reliable choice for locals.
While the food and cakes are consistently praised for being "good," it's important to acknowledge that customer experiences can vary, particularly regarding service. One review describes a negative interaction with a counter employee, citing a lack of acknowledgment and a perceived attitude. This is a crucial piece of public data that provides a more complete picture of the business. It’s a reminder that while the quality of the food might be stellar, the overall experience can be impacted by a single interaction. For potential customers, this information is valuable as it helps set expectations. However, it is also balanced by the fact that many other customers have had positive experiences, with one proclaiming a specific sandwich to be the "best hands down in the neighborhood," suggesting that the food quality alone is often enough to create a loyal following.
The bakery's reputation is built on specific standout menu items that have garnered a loyal following. The "Torta de carne asada with a side of green salsa" is a prime example, with one customer claiming they get it every Thursday. This kind of consistent, repeat business is the strongest indicator of a beloved neighborhood spot. The fact that a dish is so good it becomes a weekly ritual speaks volumes about its quality and flavor. For New Yorkers who are always searching for that perfect meal, this kind of recommendation is a golden ticket. It transforms the business from just another option into a destination for a specific, crave-worthy dish.
El Jarochito is located at 195 Neptune Ave, Brooklyn, NY 11235, USA. This address places it in a residential and commercial part of Brooklyn that is conveniently situated within the larger Brighton Beach and Coney Island areas. The location is easily accessible for locals in the surrounding neighborhoods. For those who rely on public transportation, the nearest subway stations, such as Sheepshead Bay on the B and Q lines or Neptune Avenue on the F line, are a manageable distance away. This provides a great link to other parts of Brooklyn and Manhattan, making the bakery a practical destination for a wider audience.
For residents in the immediate vicinity, the location on Neptune Avenue makes it a convenient spot to grab a quick meal or a fresh cake for a celebration. While street parking can sometimes be a consideration, the strong public transit network in this part of Brooklyn ensures that accessibility is not a major barrier. Its spot in a neighborhood with a strong Mexican and Latin American presence means it is well-placed to serve a community that appreciates and understands its authentic offerings. The bakery's accessibility is a key factor in its success and its integration into the daily lives of many New Yorkers.
El Jarochito offers a compelling and authentic menu that is well-regarded for its quality and flavor, blending traditional Mexican bakery items with savory dishes.
Authentic Mexican Food: The primary service is providing authentic Mexican dishes. This is a key feature that appeals to both those familiar with the cuisine and those eager to try it.
Torta de Carne Asada: A major highlight of the menu is the 'torta de carne asada.' Customers praise it as the "best hands down in the neighborhood" and often get it with a side of green salsa, making it a must-try.
Cakes and Bakery Items: The business also operates as a bakery, offering a variety of cakes and other baked goods that are considered "good" by customers. This provides a sweet complement to their savory menu.
Savory Dishes: In addition to the torta, the restaurant side of the business offers other authentic Mexican dishes that are made with a no-compromise approach to authenticity.
Take-Out and Dine-In: The business provides options for both dine-in and take-out, catering to a variety of customer needs, whether they're looking for a quick meal on the go or a place to sit and eat.
This blend of services ensures that El Jarochito is a versatile and valuable business for its community.
Several key features and highlights make El Jarochito a standout business for New Yorkers.
Unwavering Authenticity: The bakery's commitment to authentic Mexican flavors is a major highlight. It's a place where you can find genuine dishes without the need for embellishment.
Standout Dish: The 'torta de carne asada' has a reputation as a signature dish, a testament to the business's ability to create a truly memorable and crave-worthy meal.
Dual Bakery and Eatery Concept: The combination of a bakery and a Mexican restaurant provides a unique and convenient offering. Customers can get a full meal and a dessert in one stop.
Local Favorite: Despite some service-related feedback, the business has clearly established itself as a local favorite, with a dedicated clientele that returns for its delicious food.
Focus on Quality: The consistent praise for the quality of the food and cakes indicates a business that prioritizes good ingredients and skillful preparation.
These highlights collectively paint a picture of a business that, despite its potential for inconsistent service, delivers on its promise of great food.
For all inquiries or to plan your visit to El Jarochito, here is the contact information.
Address: 195 Neptune Ave, Brooklyn, NY 11235, USA
Phone: (718) 769-4447
Phone: +1 718-769-4447
In conclusion, El Jarochito is a perfectly suitable and valuable spot for New Yorkers, especially those in the Brighton Beach area. Its convenient location and easy access via public transportation make it a practical destination for many. The business's commitment to authentic Mexican food, particularly its highly-praised torta de carne asada, provides a truly delicious and memorable culinary experience. While a customer review highlights a potential issue with service, the consistent praise for the food itself shows that its quality is the main reason for its loyal following. For locals seeking a no-nonsense, authentic, and satisfying Mexican meal or a delicious cake, El Jarochito is a local gem that delivers on its promise of great food, making it an essential part of the Brooklyn food scene.
Services and accessibility
These attributes come from the directory record and should be confirmed when essential.
Service options
- Delivery
- In-store pick-up
- In-store shopping
- Takeaway
- Dine-in
Accessibility
Offerings
- Coffee
Dining options
- Breakfast
Planning
- Quick visit
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- SNAP/EBT
- Credit cards
See the bakery
Reviews and recurring themes
Read individual comments as personal experiences, not verified guarantees.
Every Thursday I get the Torta de carne asada with a side of green salsa . The best hands down in the neighborhood. If you're looking for authentic place they don't play!
Mar 30 · alex cruzWe get the trees leches cake every year for our birthdays!!!! Super fresh and delicious. Sooo excited my birthday is this Thursday again!! Wooo tres leches here we go!The picture is from vday, not order fresh but from the counter. Make sure to order one day ahead for fresh cakes
Mar 18 · ChuliI bought bread from this place and it had mold in the middle i called to tell them and they said the bread always fresh is clearly lies.
Jan 28 · Sara RomeroGet authentic Mexican ingredients and food!! I had the torta which was delicious!!
Mar 11 · Jose GonzalezCompare another bakery nearby
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