BAKERY PROFILE

Filli's Deli And Jersey Baking

★ 4.0188 recorded reviewsUS$10–20

3019 Main St, Valatie, NY 12184, USA

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Filli's Deli And Jersey Baking
PLAN THE VISIT

Essential details

Address
3019 Main St, Valatie, NY 12184, USA
Phone
(518) 610-8210
Website
Visit official site
Rating signal
4.0 from 188 recorded reviews
HOURS

Listed operating hours

  • Monday8:00 AM – 5:00 PM
  • Tuesday8:00 AM – 5:00 PM
  • Wednesday8:00 AM – 5:00 PM
  • Thursday8:00 AM – 5:00 PM
  • Friday8:00 AM – 5:00 PM
  • Saturday8:00 AM – 5:00 PM
  • Sunday7:00 AM – 3:00 PM
About and visit notes

In the heart of Columbia County, the small village of Valatie, New York, holds a culinary gem that brings together two beloved traditions: a classic deli and a family bakery. Filli's Deli And Jersey Baking is more than just a place to grab a bite; it's a testament to family heritage and a commitment to quality food. With roots that trace back over 65 years, the Filli family has long been a fixture in the local food scene, and this Valatie location carries on that legacy. The establishment is a one-stop shop for those seeking a hearty breakfast, a satisfying lunch, or an exceptional sweet treat. It's a spot that, for many locals, evokes a sense of nostalgia, combining the straightforward, delicious flavors of a traditional deli with the comforting warmth of a well-loved bakery.

While the name might suggest a simple combination of a deli and a bakery, Filli's is a place with a rich history. The "Jersey Baking" part of the name is a nod to the owner Damon Filli's grandfather, Max Slominski, who ran the much-loved Jersey Bakery in Hudson from the 1950s to the 1990s. The "Deli" aspect comes from the Filli family's own history, having run the Claverack Market since 1957. This unique blend of family traditions has resulted in a menu that is both expansive and deeply rooted in classic, time-honored recipes. The bakery side of the business is known for its daily-baked goods, ensuring freshness, while the deli prides itself on using high-quality products for its sandwiches. This commitment to traditional methods and quality ingredients is what makes Filli's a standout in the region.

The atmosphere at Filli's is one that aims to be both friendly and professional, creating an inviting space for all who walk through the door. The team, many of whom are family members, works to make every customer feel welcome. The popularity of the shop, driven by word-of-mouth and the family's long-standing reputation, means it can be a bustling place. However, for those who come for the baked goods, the experience is often met with great enthusiasm. A genuine passion for their craft is evident in the products, from the perfectly made donuts to the impeccably filled cannoli. Filli's Deli And Jersey Baking is not just a business; it's a piece of local history and a continuous celebration of family recipes that have brought joy to generations of New Yorkers in the area.

Filli's Deli And Jersey Baking is conveniently situated at 3019 Main St in Valatie, NY. The location is easily accessible for residents and visitors alike, positioned right on a key thoroughfare of the village. For New York residents traveling from other parts of the state, Valatie is located in Columbia County, not far from major highways. Its placement on Main Street makes it a prominent and simple destination to find. The village of Valatie is a charming, small town, and the deli's location makes it a natural stop for those exploring the area or just passing through.

Parking is generally available in the vicinity, which adds to the convenience for customers looking to grab a quick bite or pick up a pre-ordered meal. The deli's accessibility makes it a practical choice for a lunch break or for anyone needing to pick up catering for an event. Being located in a more rural part of the New York region, the shop provides a welcomed local option that is a departure from the hustle and bustle of city life. The combination of its easy-to-find address and the manageable logistics of visiting makes Filli's a go-to spot for those in the Columbia County area and a worthwhile stop for anyone traveling through. Its strategic location serves as a hub for both daily errands and special occasions, embedding it firmly in the local community.

Services Offered

  • Deli sandwiches: A wide array of sandwiches are available, including classic cold cuts, specialty subs like roast beef, and hot heroes.
  • Freshly baked goods: The bakery offers a variety of pastries baked daily, including donuts, cannoli, and other classic items.
  • Catering: Filli's provides catering services, offering platters of subs, pastries, and other deli favorites for events and gatherings.
  • Takeout: Customers can call ahead to place orders for pickup, making it a convenient option for those on the go.
  • Breakfast sandwiches: A full breakfast menu is available, featuring sandwiches on freshly baked hard rolls, bagels, and croissants.

Features / Highlights

  • Exceptional donuts and cannoli: According to customer reviews, the donuts are considered "the best" they've ever tried, and the cannoli is also highly praised as one of the best in New York.
  • Rich family history: The business has over 65 years of combined experience from two families, bringing traditional recipes from both a Jersey-style bakery and a classic deli.
  • Wide variety of offerings: Filli's is not just a bakery; it's a full-service deli with a diverse menu that also includes catering and breakfast options.
  • Friendly staff and conversation: Customers have noted having great conversations with the staff, highlighting a welcoming and personal atmosphere.
  • Commitment to local support: The business is a local, small establishment that patrons are often keen to support, even when service issues may arise.

Contact Information

Address: 3019 Main St, Valatie, NY 12184, USA

Phone: (518) 610-8210

Conclusion: Why this place is suitable for locals

Filli's Deli And Jersey Baking holds a special place in the hearts of many locals in the Valatie area. For residents of Columbia County and beyond, it represents a true small-town institution—a place that offers the comfort and familiarity of food made with a long-standing family tradition. The combination of a top-tier bakery and a classic deli makes it a multi-purpose destination, whether someone is craving a sweet treat, a hearty lunch, or a full catering spread for a party. The standout quality of their baked goods, particularly the cannoli and donuts, has earned a reputation that draws customers in specifically for these items, making it a must-visit for anyone with a sweet tooth in the New York region.

Despite some reported inconsistencies in service or order accuracy, the desire from locals to support a small, family-owned business remains strong. This is a common sentiment in close-knit communities where supporting local businesses is a point of pride. The deep roots of the Filli family in the area give the deli a sense of permanence and reliability, even when minor issues occur. For those who want to support a business that has been a part of the local landscape for generations, Filli's is the perfect choice. The friendly staff and personal touches, as noted by positive customer reviews, contribute to a sense of community that is invaluable. It’s a place where a great conversation can be as memorable as the food itself. For the people of Valatie and the surrounding areas, Filli's Deli And Jersey Baking is more than just a convenience; it is a delicious reminder of their community's rich heritage and the enduring power of family-run businesses. It's a place that, despite occasional challenges, many will continue to frequent, driven by the exceptional quality of its best products and the importance of supporting local enterprise.

VISIT FEATURES

Services and accessibility

These attributes come from the directory record and should be confirmed when essential.

Service options

  • Takeaway

Accessibility

  • Wheelchair-accessible car park

Offerings

  • Coffee

Dining options

  • Breakfast

Amenities

  • Wi-Fi
  • Wi-Fi

Planning

  • Quick visit

Payments

  • Credit cards
  • Debit cards
  • NFC mobile payments
  • Credit cards
PHOTOS

See the bakery

VISITOR FEEDBACK

Reviews and recurring themes

Read individual comments as personal experiences, not verified guarantees.

subs 36prices 13donuts 12meat 9lunch 8breakfast sandwiches 6danish 5feeling 5wraps 4hard rolls 3
★ 1.0

We called ahead and ordered 3 basic sandwiches on hard rolls and were told 35 minutes. We arrived at the given time and proceeded to wait an additional 30 minutes for our food. Our food hadn’t even been started by the time we got there, and there was essentially no acknowledgement of our presence when we arrived and as we waited. Once we got to our destination, we were surprised and displeased with the order itself. The sandwiches were packaged poorly, all three orders were incorrect, and one sandwich was dripping in mayo to point of being nearly inedible. We called and asked to speak with management, and were told we would receive a follow up call. It’s now been 1 week, and we have received no follow up.This is not the first bad experience we’ve had here. It’s unfortunate, because it’s very convenient and we want to support local, small businesses, but we are regularly left disappointed. We will not be back.

May 10 · Jamie Montgomery
★ 5.0

Came for the donuts, had a great conversation with the staff. I got 1 of every donut they had available at the time I was there. They were what I consider the best donuts of the many I've tried. Also I tried the cannoli and it was also probably the best cannoli I've tried in NY. Will definitely return

Jul 3 · Cody Williams
★ 1.0

Service is always slow but I try to support local businesses. Get the vibe from the staff that they don't feel appreciated or supported by whoever owns the shop.They are not adequately staffed and seem overwhelmed...walked in at 9:30 am on a Sun as the only other customer was leaving... ordered one bagel and one sub and it took 22 min.The main sub maker seemed busy so the cashier made it. I simply asked for mayo to be added to half the sub and this is what I got. Even then, the toast beef was plentiful but tasteless.I want to help this place stay in business and have gone there may times over the years (pastries are better than what Hannaford sells) but never again for subs. The roll wasn't as good as in the past and the bagel that day was basically a roll, not the real thing 😞

May 12 · Deborah Collins-Rapp
★ 1.0

This place was such a nice place to grab something to eat. Lately though it's been going downhill. The primary cause of this is the service. Each time I have gone lately, including today, I am very specific about my order in the hopes of getting it right. Every time without fail though they do not make it right and are actually unwilling to fix it. I've never seen someone so grumpy and miserable about their job. I really do hope that the owner steps in at some point and addresses these problems as the 1 star reviews continue to grow. Would hate to see the place close down due to ongoing issues. This is referring to the Valatie location. Thank you!

Jul 6 · Jeremy Davis
★ 5.0

When I was a kid a good sub sandwich was easy to come by, not so much anymore, but Filli’s is still doing it right! Fresh baked bread, more meat than veggies, just right! I’m really grateful to have the choice of two awesome locations to grab a real sub sandwich!

Mar 31 · Philip Schools
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About this listing

This page combines directory records, available business details, submitted photos, and visitor feedback. Information may be incomplete or change without notice. For corrections, contact server@heavenlydelightsbakery.com.

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