Amazing cakes, we’ve gotten their sheet cakes for two birthdays now. They never disappoint! Our decorations this year were so cute, and the cake got a ton of compliments!
Apr 14 · Kaelyn RussellOld Fashion Bakery
1255 Park Ave, Beloit, WI 53511, USA
Directory information can change. Confirm current hours, prices, products, dietary needs, and custom-order requirements directly with the bakery.

Essential details
- Address
- 1255 Park Ave, Beloit, WI 53511, USA
- Phone
- (608) 365-6461
- Website
- Visit official site
- Rating signal
- 4.0 from 485 recorded reviews
Listed operating hours
- Monday4:30 AM – 5:00 PM
- Tuesday4:30 AM – 5:00 PM
- Wednesday4:30 AM – 5:00 PM
- Thursday4:30 AM – 5:00 PM
- Friday4:30 AM – 5:00 PM
- SaturdayClosed
- Sunday6:00 AM – 1:00 PM
About and visit notes
Introduction / Overview
For over 90 years, Old Fashion Bakery has stood as a beloved and enduring institution in Beloit, Wisconsin, faithfully serving the community with handcrafted baked goods. This family-owned establishment on Park Avenue embodies the best of Wisconsin tradition, focusing on making high-quality, delicious items accessible for both everyday needs and special celebrations. It successfully marries the comforting appeal of classic, scratch-made recipes with a truly expansive menu, covering everything from morning essentials to customized event centerpieces.
Unlike many modern bakeries, Old Fashion Bakery operates on an impressive scale to meet the diverse needs of its patrons. From the shockingly early opening hours—designed to cater to Wisconsin commuters and workers—to its specialization in large format sheet cakes that "never disappoint," this bakery is built on reliability and quality. Customers consistently praise the custom cakes, noting that the decorations are cute and the flavor is simply "Great," resulting in tons of compliments at any event.
The bakery’s extensive offerings ensure there is something for everyone. Whether you are looking to stock up on affordable, delicious cookies (many priced around $0.50 each) or ordering a specialty cake featuring a detailed sugar transfer for a child's birthday, the dedication to freshness and value shines through. By continuing to bake each item with love and maintaining a wide inventory of Bread, Buns & Rolls, Donuts & Pastries, and creative Cupcakes, Old Fashion Bakery remains a vital part of the Beloit landscape.
Location and Accessibility
Old Fashion Bakery is conveniently located on a major thoroughfare in Beloit, Wisconsin, ensuring easy access for residents throughout Rock County and the surrounding areas.
Address: 1255 Park Ave, Beloit, WI 53511, USA
The location on Park Avenue is characterized by its dedication to customer convenience and accessibility, which is particularly important for Wisconsin families and commuters.
- Exceptional Operating Hours: The bakery opens extremely early to accommodate local workers. Hours are generally 4:30 AM – 5:00 PM Monday through Friday, and a crucial Sunday opening from 6:00 AM – 1:00 PM, allowing for early morning donut or bread runs.
- Parking and Access: Customers benefit from a convenient, dedicated Free parking lot. The facility ensures that all patrons can visit easily with a Wheelchair accessible entrance and Wheelchair accessible parking lot.
- Payment Flexibility: Understanding the needs of the Wisconsin community, the bakery accepts a wide range of payment options, including Credit cards, Debit cards, NFC mobile payments, and importantly, SNAP/EBT.
- Service Options: Focuses on quick and efficient transactions, providing both In-store pickup and standard Takeout services for customers on the go.
This commitment to being open early and offering flexible payment options cements Old Fashion Bakery's role as an essential and accessible community resource in Beloit.
Services Offered
The services at Old Fashion Bakery are comprehensive, positioning the establishment as both a daily staple and a custom catering partner for homes and businesses across Southern Wisconsin.
- Custom Cake Design and Ordering: Specializes in custom-decorated cakes for all occasions (Birthdays, Holidays, Graduations). Offers a variety of flavors (White, Chocolate, Marble) and filling choices, including buttercream icing, with decorative options like personalized images via sugar transfer.
- Sheet Cake and Celebration Cakes: Provides sheet cakes in all standard sizes (up to full sheet) to feed large parties of dozens of guests, ensuring reliable quality and cute decorations for any Wisconsin event.
- Wholesale Bakery Services: Supplies high-quality, fresh-baked Bread, Buns & Rolls and Pastries to local restaurants, coffee houses, and catering halls, supporting other small businesses in the Beloit area.
- Daily Fresh Donuts and Pastries: Offers a vast daily selection of breakfast items, including Donut Holes, various Donut Balls (Plain, Powder, Cider, Nutty), Pecan Rolls, Danish, and Baked Cinnamon Rolls (available in 4-packs).
- Everyday Bread and Roll Sales: Sells essential staples like White Bread, Wheat Bread, French Bread, and specialized items such as Potato Buns, Brat Buns, and English Muffin Bread for home consumption.
- Coffee Service: Provides fresh Coffee for a convenient morning stop, perfectly paired with any of the fresh pastries or donuts.
Features / Highlights
The decades of experience and dedication to variety provide Old Fashion Bakery with unique features that resonate deeply with Wisconsin consumers.
- Unbeatable Cookie Value: The sheer affordability of their cookies is a major highlight, with popular varieties like Chocolate Chip, Molasses, and Peanut Butter cookies priced at an extremely accessible $0.50 per each, making them the ideal choice for school treats, office parties, or feeding a large family economically.
- Specialty Cupcake Selection: Beyond the basic flavors, the bakery offers gourmet cupcake varieties that appeal to adult tastes, including Peanut Butter Cupcake, German Chocolate Cupcake, and Red Velvet Cupcake.
- Reliable Custom Cake Quality: The bakery has a proven track record of delivering "amazing cakes" with great-tasting, moist product underneath the decorations, providing peace of mind to event planners in Southern Wisconsin.
- Diverse Lunch and Dessert Options: Offers a variety of dessert bars and squares, such as the Nutty Square and Jimmy Square, alongside classics like Eclairs, Creme Puffs, and Cheesecake slices, ensuring a vast selection for every type of sweet tooth.
- SNAP/EBT Payment Acceptance: A key feature highlighting community focus, ensuring that all customers, regardless of income, can purchase essential bread and food items.
- Long-Standing Family Tradition: With over 90 years in business, the bakery’s continued success demonstrates a long-term commitment to quality and service that is rarely found in modern retail environments, making it a true Beloit landmark.
Contact Information
For Beloit and greater Wisconsin residents planning an order, inquiring about wholesale services, or simply checking on daily specials, please use the following contact information for Old Fashion Bakery:
Address: 1255 Park Ave, Beloit, WI 53511, USA
Phone: (608) 365-6461
Mobile Phone: +1 608-365-6461
What is worth choosing
Choosing Old Fashion Bakery is choosing a piece of Beloit history, high-quality, time-tested recipes, and an unparalleled commitment to community affordability. For over nine decades, this establishment has perfected the art of baking, providing a level of reliability and flavor that chain bakeries simply cannot replicate.
What truly makes this Wisconsin bakery the worthwhile choice is its ability to expertly handle the celebratory without abandoning the everyday. They are equally adept at crafting a stunning, compliment-receiving custom sheet cake for a major milestone as they are at providing essential, affordable staples. The highly-praised Potato Buns, the incredibly low price point for dozen-quantity cookies, and the accessibility of early morning hours are services tailored precisely to the hardworking Wisconsin consumer.
Furthermore, the business’s dedication to inclusion, evidenced by its acceptance of SNAP/EBT and its Wheelchair accessible facility, makes it a true pillar of the Beloit community. For delicious, authentic, and affordable baked goods—from the best Danish and Pecan Rolls to the most reliable party cakes—there is no reason to look beyond this Park Ave tradition. When you support Old Fashion Bakery, you are investing in a 90-year legacy of quality serving the Badger State.
Services and accessibility
These attributes come from the directory record and should be confirmed when essential.
Service options
- In-store pickup
- Takeout
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
Offerings
- Coffee
Planning
- Quick visit
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- SNAP/EBT
- Credit cards
Parking
- Free parking lot
See the bakery
Reviews and recurring themes
Read individual comments as personal experiences, not verified guarantees.
I bought a small cake for my daughter's 2nd bday. I ordered an Elmo themed with buttercream and white cake. The image was a 'sugar transfer' of my character of choice and the cake tasted Great!! No complaints from the toddler and a very happy parent! Thank you for the cake!!
Sep 14 · Laura E.So glad we chose this bakery for my parent's 60th anniversary cake! Quarter sheet, marble with a strawberry filling, whipped icing and my parents wedding photo on top. Top notch reviews and comments from everyone at our event, people even taking 2nds 😊. Grateful to have Old Fashion Bakery in the community for over 90 years!
Jul 7 · Lisa BrunoOk store. If you’re ordering a cake probably a good place but I can think of a few others as well. Donuts are nothing to write home about and the rest just feels pretty generic for your average bakery.
Jul 21 · Ed Bonelli (Oh Puck)Old Fashioned Bakery is a long time favorite in the Beloit area. Great donuts, with a variety to choose from and fast and curtious service. Open early in the morning so you can stop and pick up some donuts and milk on your way to work, and you might as well grab a sandwich and something to drink for your lunch. They also have cakes available for purchase and order, as well as brownies and cookies, and cupcakes and muffins.
Dec 22 · Keith KladeCompare another bakery nearby
Sorted by geographic proximity from this bakery.








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This page combines directory records, available business details, submitted photos, and visitor feedback. Information may be incomplete or change without notice. For corrections, contact server@heavenlydelightsbakery.com.
