this was a bit disappointing, especially with how many good things I've heard about it. I didn't dislike the food at all, it wasn't bad, but I also didn't love it either.the thing is: none of the places I went to in New York have been BAD, but this is one of the places that I won't be going back to. even if I was super craving Taiwanese food, I don't think this place properly satisfies that itch. maybe for people who've never had Taiwanese food before?
Jul 16 · Isaiah TongBAKERY PROFILE
Win Son Bakery
★ 4.01,330 recorded reviewsUS$10–20
164 Graham Ave, Brooklyn, NY 11206, USA
Directory information can change. Confirm current hours, prices, products, dietary needs, and custom-order requirements directly with the bakery.
PLAN THE VISIT
Essential details
- Address
- 164 Graham Ave, Brooklyn, NY 11206, USA
- Phone
- (917) 909-1725
- Website
- Visit official site
- Rating signal
- 4.0 from 1,330 recorded reviews
HOURS
Listed operating hours
- Monday9:00 AM – 3:00 PM
- Tuesday9:00 AM – 9:00 PM
- Wednesday9:00 AM – 9:00 PM
- Thursday9:00 AM – 10:00 PM
- Friday9:00 AM – 10:00 PM
- Saturday9:00 AM – 10:00 PM
- Sunday9:00 AM – 9:00 PM
About and visit notes
For New Yorkers constantly on the lookout for diverse and innovative culinary experiences, Win Son Bakery in Brooklyn offers a refreshingly distinct take on Taiwanese-American fare. Located at 164 Graham Ave, this establishment is more than just a place to grab a quick bite; it's a culinary venture that blends traditional Taiwanese flavors with American sensibilities, creating a unique and often surprising menu. While some patrons have expressed mixed opinions regarding the authenticity compared to traditional Taiwanese cuisine, many appreciate Win Son Bakery for its creative approach and the unique flavors it brings to the vibrant Brooklyn food scene. It's a spot that sparks conversation and invites a fresh perspective on what a "bakery" can truly be, serving breakfast, lunch, and dinner, along with a selection of spirits, wine, and beer.
Win Son Bakery has carved out a niche for itself, differentiating from conventional bakeries by offering a full dining experience that extends beyond just pastries. It aims to showcase Taiwan's culinary landscape with a fresh perspective, making it an intriguing destination for adventurous eaters in the New York metropolitan area. Its reputation, while varied, highlights its commitment to innovation and its place in Brooklyn's dynamic gastronomic environment. For locals, it represents an opportunity to explore new flavor combinations and enjoy a meal in a lively, modern setting that has become a notable part of the Williamsburg community.
Win Son Bakery is conveniently situated at 164 Graham Ave, Brooklyn, NY 11206. This address places it squarely in the bustling and highly desirable Williamsburg neighborhood, a hub for food, culture, and community in New York City. Its location on Graham Avenue ensures excellent accessibility for both local residents and visitors from other boroughs. Williamsburg is well-served by New York City's extensive public transportation network, making Win Son Bakery an easy destination to reach.
The L train, a major subway line, has a station (Graham Avenue) just a short walk away from the bakery, providing a direct link to Manhattan and other parts of Brooklyn. Several bus lines also operate in the vicinity, offering additional transit options for New Yorkers. For those who prefer to bike, Williamsburg is known for its bike-friendly streets. While street parking can be challenging, as is common in many popular New York neighborhoods, the ease of public transit makes it a highly accessible spot for anyone looking to visit. The lively atmosphere of Graham Avenue itself, with its array of shops, cafes, and eateries, adds to the overall appeal and convenience of the bakery's location within the vibrant Brooklyn landscape.
Win Son Bakery offers a broad and distinctive menu that goes beyond typical bakery fare, incorporating Taiwanese-American influences across its breakfast, lunch, and dinner services. Their unique approach aims to provide a comprehensive culinary experience. Here's a breakdown of their key offerings:
Unique Pastries (Gāodiǎn): This is a strong highlight, featuring inventive items such as the Millet Mochi Donut (gluten-free and praised for its chewy texture), Fermented Red Rice Donut, Custard Toast, Date Cake, and various Bolo Baos (like the Chocolate Bolo Bao and Laminated Bolo Bao). These fusion pastries offer a novel taste experience for New Yorkers.
Signature Scallion Pancakes: A staple on their menu, these are featured in various savory sandwiches. Options include Egg + Cheese (Havarti), Bacon Egg and Cheese (BEC), Veggie Milk Bun, Jiucai Pancake (chives, shallot sauce), Shrimp, Pastrami Beef Tongue, and Mortadella varieties. While some reviews mention inconsistencies in texture or oiliness, many consider these a key attraction and a unique spin on a classic.
Savory Dishes (Xiǎochí + Sālā / Small Bites + Salad): Beyond breakfast sandwiches, they offer items like Pan-Griddled Pork Buns, Pork Fan Tuan (sticky rice rolls), Veg Fan Tuan, Fries with Jojo spice, Shrimp Turnip Cake, and various salads such as the Golden Sesame Caesar and Snow Pea Salad. This extensive savory menu makes it a viable option for full meals.
Burgers + Sandos (Dinner, 3:30pm-10pm): In the evenings, the menu expands to include Double Smash Cheeseburgers, Veggie Burgers, Fried Chicken Milk Buns, and Sanbeiji Chop'd Cheese, catering to a dinner crowd looking for more substantial fare.
Coffee and Specialty Beverages: The café offers a range of coffee options (drip, cold brew, espresso, lattes, cappuccinos with unique flavors like five-spice or black sesame), various teas (oolong, green, jasmine), and sweet/unsweetened soy milk. Some specialty drinks like the Date Caramel Latte have received high praise.
Alcoholic Beverages: Win Son Bakery also serves a selection of beer (Taiwan Beer Classic, local craft beers) and inventive cocktails, including unique concoctions like the Taipei Iced-T and Lao Gan Marg, enhancing its appeal as an evening spot.
Win Son Bakery distinguishes itself through several unique features and highlights, though, as noted by some customer feedback, experiences can vary. Its innovative approach to Taiwanese-American cuisine remains a central draw for many New Yorkers:
Pioneering Taiwanese-American Fusion: The bakery is lauded for its fresh and inventive take on Taiwanese cuisine, blending traditional flavors with American culinary influences. This fusion creates a unique menu that stands out in New York's diverse food scene.
Acclaimed Pastries and Donuts: Items like the Millet Mochi Donut (noted for its excellent "QQ texture" – chewy and bouncy) and Fermented Red Rice Donut are frequently highlighted as must-try items, showcasing their pastry chef's innovative skills.
Inventive Scallion Pancake Sandwiches: The use of crispy, chewy scallion pancakes as a base for breakfast sandwiches (like the BEC and Mortadella egg sandwich) is a signature offering that has garnered significant attention, providing a unique alternative to traditional breakfast fare.
All-Day Dining and Evening Offerings: Unlike many bakeries, Win Son Bakery offers breakfast, lunch, and dinner, transitioning its menu to include substantial savory dishes, burgers, and cocktails in the evenings, making it a versatile destination for different meal times and occasions.
Vibrant Ambiance: Described as having a "beautiful place," "great vibe," and a "crisp, modern" interior with blonde wood tables and exposed brick, the ambiance contributes significantly to the overall dining experience, creating an inviting atmosphere for patrons.
Expansion to East Village: The opening of a new location in the East Village indicates their growing popularity and ability to replicate their unique concept in different parts of New York City, making their offerings more accessible to a wider audience.
For New Yorkers interested in visiting Win Son Bakery or inquiring about their menu and services, here is the contact information:
Address: 164 Graham Ave, Brooklyn, NY 11206, USA
Phone: (917) 909-1725
Mobile Phone: +1 917-909-1725
Website: winsonbrooklyn.com/bakery
Operating Hours:
- Monday: 9:00 AM – 3:00 PM
- Tuesday – Wednesday: 9:00 AM – 9:00 PM
- Thursday – Saturday: 9:00 AM – 10:00 PM
- Sunday: 9:00 AM – 9:00 PM
It's always a good idea to check their official website or call ahead for the most up-to-date hours, especially for holiday schedules or any special events, and for detailed menu information.
In conclusion, Win Son Bakery offers a distinct and intriguing culinary experience for New Yorkers, particularly those in Brooklyn and the wider metropolitan area. While some reviews suggest that its fusion approach might not satisfy traditionalists seeking highly authentic Taiwanese flavors, its appeal lies in its innovation, creativity, and commitment to presenting a fresh perspective on a beloved cuisine. The bakery's unique pastries, inventive scallion pancake sandwiches, and diverse savory offerings provide a compelling reason to visit for anyone looking to explore new tastes and expand their culinary horizons.
Its prime location in Williamsburg, coupled with excellent public transportation access, makes it a convenient and attractive destination. The vibrant ambiance and the consistent effort to offer an all-day dining experience, complete with coffee and evening cocktails, further enhance its suitability as a local haunt. For New Yorkers who appreciate a modern, thoughtful approach to food and enjoy discovering places that push culinary boundaries, Win Son Bakery is a noteworthy establishment that contributes significantly to the rich and varied gastronomic landscape of the city, making it a unique and exciting place to experience.
VISIT FEATURES
Services and accessibility
These attributes come from the directory record and should be confirmed when essential.
Service options
- Delivery
- In-store pick-up
- On-site services
- Takeaway
- Dine-in
Accessibility
- Wheelchair-accessible entrance
Offerings
- Coffee
Dining options
- Breakfast
Amenities
- Gender-neutral toilets
- Toilet
- Wi-Fi
- Wi-Fi
Planning
- Quick visit
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Parking
- Paid street parking
PHOTOS
See the bakery
VISITOR FEEDBACK
Reviews and recurring themes
Read individual comments as personal experiences, not verified guarantees.
scallion pancake 254mochi donut 124taiwanese 44soy milk 43turnip cake 28milk bun 19rice donut 16five spice 13pancake sandwich 12jiucai hezi 9
What a beautiful place. I think the wonderful service and great vibe earns it a star, but the food was really disappointing, especially for the price. I didn't expect authentic Taiwanese food, but I was surprised at the food that did come out. The scallion pancakes felt more like frozen than they did actual scallion pancakes. The soy milk didn't really taste like soy milk.
Jun 25 · Gideon TongNo words other than incredible! My friend and I went for brunch and loved everything we got. From the scallion pancake to the latte to the mochi donut all well made and perfectly flavored. Absolutely recommend checking it out! Very easy to order as well
May 2 · Ujesh VoraWin Son Bakery is a true gem in Brooklyn!! everything I've tried has been so good, but I have to give a special shoutout to their BEC scallion pancakes. The pork is insanely flavorful and tender, and the scallion pancake sandwich with bacon, egg, and cheese? A total game-changer. Crispy, savory, satisfying... I could eat it every day.Their menu is creative with bold flavors. Everything is made with care and intention you can really taste it.If you're in Brooklyn and craving something unique and delicious, Win Son Bakery is a must. Trust me go hungry!
Jun 28 · Steffanie GodoyI have been dying to go here for years and finally got to try it out - so worth the wait. I got the mortadella & pickled peppers sandwich which was absolutely delicious, along with the red rice donut. I had my dog with me and all of the employees were super sweet to him, along with letting us bring him inside which was very kind. I need to go back and try the other items ASAP
Jul 16 · Ciara MontesNEARBY ALTERNATIVES
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