BAKERY PROFILE

Desserts By Dana

★ 4.0575 recorded reviews$1–10

1212 Capitol Tr, Newark, DE 19711, USA

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Desserts By Dana
PLAN THE VISIT

Essential details

Address
1212 Capitol Tr, Newark, DE 19711, USA
Phone
(302) 721-5798
Website
Visit official site
Rating signal
4.0 from 575 recorded reviews
HOURS

Listed operating hours

  • Monday10:00 AM – 3:00 PM
  • Tuesday10:00 AM – 6:00 PM
  • Wednesday10:00 AM – 6:00 PM
  • Thursday10:00 AM – 6:00 PM
  • Friday10:00 AM – 6:00 PM
  • Saturday10:00 AM – 5:00 PM
  • SundayClosed
About and visit notes

Introduction / Overview

For residents across the First State, the name Desserts By Dana is synonymous with high-quality, award-winning pastry art. Located in Newark, DE, this establishment is much more than a typical local bake shop; it is a full-service Bakery and Wedding Bakery led by the acclaimed Celebrity Chef Dana Herbert. Chef Herbert, often affectionately called “The Sugar Daddy” or “Delaware's King of Cakes”, gained national recognition after winning the first season of TLC’s Cake Boss: The Next Great Baker. This heritage ensures that every item, from a simple cupcake to an elaborate custom wedding cake, is crafted with expert skill and artistic flair.

Desserts By Dana operates as a versatile destination for all sweet cravings, identified as a Cake Shop, Cupcake Shop, and Dessert Shop, offering a remarkable diversity of treats beyond just cakes. The business proudly identifies as a Black-owned small business, serving the Delaware community with a blend of professional excellence and welcoming service. Its reputation is built on delivering cakes that are not only visually stunning—known for going above and beyond in their creations—but are also consistently described as incredibly moist and flavorful by local patrons who value both artistry and taste. Whether you are seeking a quick treat or planning a grand celebration, this Newark bakery is Delaware’s top-tier resource for confectionery perfection.

Location and Accessibility

Desserts By Dana is conveniently situated in Newark, making it easily reachable for locals throughout New Castle County and the surrounding Delaware area.

The address is: 1212 Capitol Tr, Newark, DE 19711, USA.

The location is designed with ease of access in mind for all community members, reflecting the shop’s professional and customer-focused approach.

  • Free Parking Lot: Customers benefit from a dedicated lot, ensuring a hassle-free visit whether you are picking up a small order or a large custom cake.
  • Wheelchair Accessible Entrance: The facility is equipped to welcome every customer, with an easily accessible entrance.
  • Wheelchair Accessible Parking Lot: Designated accessible parking is provided for convenient access to the entrance.
  • Proximity to Major Routes: Located on Capitol Trail, the bakery is positioned for straightforward navigation and a quick, planned stop.

Services Offered

Desserts By Dana offers a broad spectrum of services to cater to both individual cravings and large-scale event needs, solidifying its status as a premier Wholesale Bakery and specialty Wedding Bakery in Delaware.

  • Custom Cake and Wedding Consultations: Given the complex and artistic nature of their custom cakes, the bakery offers consultations. These services are often Appointment Required to ensure focused attention on intricate designs and flavor selections.
  • Event Servicing: They specialize in large-scale orders, including elaborate Wedding Bakery services, which often involve meticulous design, creation, and delivery/setup. They were recognized as a partner for wedding venues in Delaware, demonstrating their professional capacity.
  • Multiple Service Options: Customers can choose from Delivery (allowing customers to enjoy their treats at home), In-store pickup, In-store shopping, and Takeout for those making a quick visit.
  • Virtual Classes: Chef Dana Herbert extends his expertise by offering interactive Virtual Classes, such as LITTLE CHEF with Chef Dana ($10.00) and DATE NIGHT with Chef Dana ($10.00), offering a unique, engaging service for the local community to hone their baking skills.
  • Payment Flexibility: A range of payment methods is accepted for customer convenience, including Credit cards, Debit cards, NFC mobile payments, and Checks.

Features / Highlights

The menu at Desserts By Dana showcases a commitment to both classic flavors and innovative, show-stopping desserts, reflecting the professional training and creative spirit of Chef Dana Herbert.

  • Celebrity Chef Expertise: The bakery is headed by Chef Dana Herbert, winner of Cake Boss: The Next Great Baker and a celebrated culinary figure known for his work with sugar art, solidifying the bakery’s reputation for both flavor and incredible design.
  • Exceptional Custom Cakes: Known as Delaware's "King of Cakes," the bakery specializes in transforming client visions—including gender reveal cakes and intricate wedding designs—into reality, with customers frequently praising the stunning appearance and moist, delicious flavor.
  • Gourmet Cupcakes: A wide variety of standard and specialty flavors are offered. Popular options include Vanilla Cupcake ($3.75), Reese's Cupcake ($3.75), Snickers Cupcake ($3.75), Cookies & Cream Cupcake, and the unique specialty flavors like Pink Champagne, Captain Crunch, and Sweet Potato.
  • Diverse Dessert Selection: Beyond cakes, the menu boasts individual desserts such as the Salted Chocolate Caramel Tart ($6.50), Mango Cheesecake ($5.95), Mini Cannoli ($2.05), Creme Brûlée, Tiramisu, and various miniature desserts, ensuring a sweet treat for any palate.
  • Highly-Rated Wedding Services: The bakery has received the "Best of Weddings" award multiple times, with reviewers consistently noting the cakes’ unique flavors (e.g., Mexican Chocolate with White Chocolate Mousse) and beautiful, elegant designs.
  • Signature Offerings: The individual tarts and tower cakes menu highlights specialties like Key Lime Tart, Southern Lemon, Red Velvet Ganache, and the popular Death by Chocolate, all available for a quick indulgence.

Contact Information

For Delaware residents looking to place an order, book a consultation, or inquire about classes, here is the direct contact information for Desserts By Dana in Newark:

Address:1212 Capitol TrNewark, DE 19711, USA

Phone Number (General):(302) 721-5798

What is Worth Choosing

For a local Delaware customer, Desserts By Dana is the premier choice, particularly when the occasion demands a centerpiece cake that is both a visual masterpiece and a culinary delight. The decision to choose this bakery is backed by its multi-award-winning status and the celebrity profile of Chef Dana Herbert. His dual training in Culinary and Pastry Arts means the focus is always on a perfect balance of flavor and aesthetic presentation. This is why patrons repeatedly praise the cakes for being exceptionally moist and delicious, often stating that the taste surpasses the already stunning appearance.

For those planning a milestone event—be it a wedding, anniversary, or elaborate birthday—the custom cake service is undoubtedly what is most worth choosing. The bakery's reputation for understanding complex visions and delivering elegant, personalized designs, as confirmed by numerous glowing customer reviews, makes the planning process less stressful and the final product memorable. Customers have praised the flexibility and ability to accommodate custom requests, such as adding dress patterns or specific floral touches to a wedding cake.

However, even for a quick, everyday treat, the Cupcake selection offers exceptional value. The opportunity to sample the bakery's legendary flavor profiles, from the popular Reese's Cupcake to the exotic Mango Cheesecake (listed as a popular item), ensures that any Newark resident can experience the quality of a celebrity chef's bakery without a formal order. The diverse menu, combined with convenient service options like Delivery and an efficient Quick Visit setup for single purchases, makes Desserts By Dana a celebrated and essential culinary stop in the Delaware region.

VISIT FEATURES

Services and accessibility

These attributes come from the directory record and should be confirmed when essential.

From the business

  • Identifies as Black-owned
  • Small business

Service options

  • Delivery
  • In-store pickup
  • In-store shopping
  • Takeout

Accessibility

  • Wheelchair accessible entrance
  • Wheelchair accessible parking lot

Offerings

  • Coffee

Planning

  • Appointment required
  • Quick visit

Payments

  • Checks
  • Credit cards
  • Debit cards
  • NFC mobile payments

Parking

  • Free parking lot
PHOTOS

See the bakery

VISITOR FEEDBACK

Reviews and recurring themes

Read individual comments as personal experiences, not verified guarantees.

wedding cake 65tasting 39cupcakes 38chef 26design 18party 14buttercream 12mango cheesecake 8death by chocolate 7red velvet 7
★ 5.0

Desserts by Dana came through for us with a last minute request for our gender reveal cake, and it was everything we envisioned! Not only did it look perfect, but the flavor was absolutely delicious. We’re so grateful for your help in making our special day even more memorable and can’t wait to work with you again in the future!

Jul 8 · Sheneal Simmons
★ 5.0

I ordered two cakes for different occasions from Desserts by Dana, and both were absolutely stunning and delicious! The attention to detail in the design was incredible, and they tasted just as amazing as they looked. A huge thank you to Alex for all her help—her work is truly exceptional! I couldn’t have asked for a better experience. I will definitely be ordering again!

Mar 30 · Claudia Castellano
★ 5.0

Went with desserts by Dana for our wedding and I cannot begin to say how grateful I am for everything they provided. From the tasting to answering all of our questions the staff there is amazing!They delivered a cake that is exactly what my husband and I had envisioned and was so delicious! All of my guests and family have been raving about the cake and how great it was! Even my husband who isn’t the biggest cake person has had multiple pieces!Thank you so much!The Whitley’s

Apr 14 · Katie Whitley
★ 5.0

My husband and I went through Desserts by Dana for our wedding and holy hell could we not be more impressed. Our cake was by far the best cake that we have ever eaten, and many of our guests said the same. & it was absolutely beautiful! If you have the opportunity to have Desserts by Dana for your wedding cake, do not hesitate!

Jul 9 · Andee Lauritsen
★ 5.0

We ordered sheet cake for my nephew's graduation. All of the guests were raving about how good the cake was. From start to finish, Dana's crew did a fantastic job. They gave great choices and suggestions for the type of cake, filling and icing. They also offered help to carry it to the car and had the cake ready on time. I would highly recommend anyone thinking of ordering a celebration cake to check out Desserts by Dana. He is truly the "Cake Boss!"

Jun 20 · Matthew Doyle
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About this listing

This page combines directory records, available business details, submitted photos, and visitor feedback. Information may be incomplete or change without notice. For corrections, contact server@heavenlydelightsbakery.com.

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