J&M BAGEL & DELI Introduce
For residents of Rockaway, New Jersey, and its surrounding vibrant communities, the search for a perfect local eatery often leads to places that offer not just good food, but a welcoming atmosphere and excellent service. J&M Bagel & Deli, located on West Main Street, has quickly carved out a reputation as a charming corner deli that delivers on all fronts. This article aims to provide a clear, engaging, and informative overview of J&M Bagel & Deli, exploring its diverse menu, convenient location, and why it has become a highly recommended spot for New Jersey locals seeking quality, flavor, and a genuinely pleasant dining experience. The enthusiastic reviews from real customers highlight its standout features, from delicious food to exceptional customer service.
Introduction / Overview
J&M Bagel & Deli in Rockaway is emerging as a true community favorite, offering much more than just your average bagel shop fare. It's described by patrons as a "cute little corner deli" that has rapidly become a go-to spot for breakfast, lunch, and even dinner. What immediately stands out from customer feedback is the consistent praise for the overall experience: a remarkably clean environment, genuinely friendly owners, and consistently exceptional customer service. This foundation of hospitality creates an inviting atmosphere that makes every visit a pleasure. Beyond the warm welcome, the food itself receives rave reviews for its deliciousness and variety. While "Bagel & Deli" is in its name, J&M clearly extends its culinary reach beyond traditional bagel and cream cheese combinations. Customers highlight everything from classic breakfast sandwiches like a Bacon, Egg, and Cheese (BEC) on a brioche bun to more adventurous options like a Mexican-style burrito with chicken and guacamole, or a phenomenal French Toast bagel. The innovation and quality of their offerings, coupled with a commitment to a positive customer experience, are positioning J&M Bagel & Deli as a significant and beloved culinary asset in the Rockaway, New Jersey, landscape.
Location and Accessibility
J&M Bagel & Deli is ideally situated at 36 W Main St, Rockaway, NJ 07866, USA. This location places it right in the heart of Rockaway, making it highly accessible for local residents and those passing through the area. West Main Street is a central artery in the borough, ensuring easy navigation and visibility for patrons. The charm of a "corner deli" often lies in its convenient neighborhood presence, allowing for quick and frequent stops. For New Jersey residents in Morris County and beyond, reaching J&M Bagel & Deli is straightforward, whether by car or on foot for those living nearby. Its central position within Rockaway Borough means it's a convenient option for daily commuters, individuals running errands, or families looking for a casual and delicious meal. The accessibility is a key factor in its suitability for locals, as it integrates seamlessly into their routines, offering a reliable and pleasant dining option right within their community.
Services Offered
- Freshly Baked Bagels: A variety of bagels, including popular options like Everything Bagel, Jalapeno Cheddar Bagel, Egg Bagel, French Toast Bagel, and more, available with various spreads.
- Bagel Sandwiches: Classic breakfast combinations such as Bacon, Egg, and Cheese (BEC) on choice of bagel, roll, or brioche bun.
- Gourmet Breakfast Options: Includes unique items like Avocado Toast (sourdough bread, guacamole, bacon bites, scallions, feta cheese, fried egg, red pepper flakes) and Breakfast Burrito (scrambled eggs, hash browns, Mexican chorizo, avocado, chipotle cream, tomatillo sauce).
- Specialty Sandwiches: Creative deli sandwiches such as Julian's Sandwich (chicken cutlet, garlic aioli, lettuce, tomato, pickles, cheddar cheese, brioche bun) and Steak Sandwich (marinated steak, rajas, Swiss cheese, arugula, lemon vinaigrette on brioche).
- Mexican-Style Burritos & Tacos: A selection of burritos with options like chicken, guacamole, and al pastor, catering to a taste for Mexican fusion.
- Omelettes: Customizable omelettes with a choice of sides and toast.
- Sides and Snacks: Includes hash browns, French fries, cheese fries, sweet potato fries, mozzarella sticks, and various meats like bacon, turkey bacon, and Mexican chorizo.
- Fresh Drinks: A range of "fresh drinks" that have been highlighted by customers, suggesting unique or freshly prepared beverage options.
- Coffee: Freshly brewed coffee in various sizes.
- Deli Salads: Various deli salads available.
- Lunch/Dinner Options: Beyond breakfast, the menu extends into lunch and dinner fare, including burgers, chicken fingers, and other hot deli items, positioning it as an all-day dining spot.
Features / Highlights
- Exceptional Customer Service: Repeatedly praised in reviews, the owners and staff are noted for being "very friendly" and providing "EXCEPTIONAL CUSTOMER SERVICE," creating a welcoming and positive atmosphere.
- Extremely Clean Environment: Customers consistently highlight the "EXTREMELY CLEAN" store, which is a significant factor in enhancing the dining experience and ensuring customer comfort.
- Diverse and Innovative Menu: J&M Bagel & Deli goes beyond typical bagel shop offerings, incorporating Mexican-style burritos, creative gourmet sandwiches, and unique bagel flavors like French Toast, catering to a wide range of tastes.
- High-Quality Ingredients: Reviews mention the deliciousness of specific items, such as the "great" bacon and "yummy" Mexican burrito, indicating a commitment to quality ingredients.
- Freshly Rolled Drinks: The introduction of "fresh drinks" is a notable highlight, adding a refreshing and innovative element to their beverage menu.
- Versatility as a Meal Spot: Praised as a "best lunch/dinner spot in the borough," the deli's extensive menu allows it to serve patrons throughout the day, not just for breakfast.
- Local Charm and Atmosphere: Described as a "cute little corner deli," it offers a comfortable and inviting local feel that resonates with community members.
Contact Information
Address: 36 W Main St, Rockaway, NJ 07866, USA
Phone: (973) 784-3015
Mobile Phone: +1 973-784-3015
Conclusion: Why this place is suitable for locals
For New Jersey locals, particularly those in Rockaway, J&M Bagel & Deli is far more than just another eatery; it's a vibrant community hub where quality food meets outstanding hospitality. Its convenient location on West Main Street makes it easily accessible for daily commuters, families, and anyone seeking a delicious and satisfying meal throughout the day. What truly sets J&M apart and makes it exceptionally suitable for locals is the combination of its meticulously clean environment and the genuinely friendly, customer-focused approach of its owners and staff. This commitment to exceptional service transforms a simple meal into a delightful experience. Furthermore, the diverse and innovative menu, which extends from perfectly crafted bagels and breakfast staples like the BEC on a brioche to exciting Mexican-style burritos and new fresh drinks, ensures that there’s always something new and delicious to try, catering to a wide range of tastes and cravings. Whether you’re grabbing a quick morning coffee and bagel, settling in for a satisfying lunch, or even considering it for an early dinner, J&M Bagel & Deli offers a consistently high-quality experience. Its strong positive reviews from the community solidify its position as a highly recommended and valued local business, making it a definite must-visit for anyone in the New Jersey area looking for a top-tier bagel shop and deli experience.
J&M BAGEL & DELI Food & drink
Omelette. All are served with hash browns and toast
- Western Omelette US$14.00
Onions, peppers, tomato, avocado relish, and cheddar cheese.
- Florentine Omelette US$13.50
Onions, spinach, & feta cheese
- Meat Lovers US$17.00
Bacon, Taylor ham, sausage, cheddar cheese, sour cream, and sofrito sauce.
- Build Your Own Omelette US$10.95
Veggies $1.00 each Peppers, Onions, Spinach, Tomato. Meat $2.00 each Taylor ham, Bacon, sausage, Mexican chorizo. Cheese $1.00 each American, cheddar, Swiss, feta, Mozzarella.
- BLT US$8.00
bacon, lettuce, tomato, mayo.
Pancakes and French toast. served with bacon or sausage.
- regular US$9.95
fluffy house recipe, powdered sugar.
- Chocolate Chip US$10.50
fluffy house recipe, chocolate chips, powdered sugar.
- French Toast US$10.50
cinnamon custard butter, powdered sugar.
Specialties
- Avocado Toast US$11.00
Served with two pieces of sourdough bread, home made guacamole, bacon bites, scallions, feta cheese, two fried egg, red pepper flakes,
- Pancakes Tacos US$11.50
fluffy house recipe pancakes, scrambled eggs, chorizo, hash brown, syrup.
breakfast burritos
- The corner US$12.50
Scrambled eggs, hash brown, Mexican chorizo, avocado, chipotle mayo.
- Angie's US$12.50
Scrambled eggs, sausage, onion, cheddar cheese, sour cream.
breakfast sandwiches
- Taylor ham egg and cheese US$8.25
- Sausage Egg and Cheese US$8.25
- bacon, egg, & Cheese US$8.25
- Steak Egg and Cheese US$10.95
- Bee sting US$9.50
Scrambled egg, bacon, scallion cream cheese, cheddar cheese, & Hot honey.
- El fuego US$10.50
Taylor ham, bacon, scrambled eggs, cheddar cheese, and pickled jalapeño, topped with chipotle sauce.
Sándwiches, Served with your choice of fries, waffle fries, sweet potato fries, or side salad
- Steak Sandwich US$16.00
Brioche bun, roasted red pepper aioli, marinated steak, rajas, Swiss cheese, arugula, lemon vinaigrette.
- Chicken Sandwich US$15.00
Brioche bun, marinated chicken, herb aioli, crispy bacon, lettuce, tomato.
- Turkey Wrap US$14.95
Lettuce, tomato, bacon, avocado, red pepper aioli.
- Tuna Melt US$14.95
American cheese, tomato, bacon, sourdough bread.
- Chicken Fingers and Fries US$11.00
4 battered chicken fingers, choice of fries
- Julian’s Sandwich US$15.00
Chicken cutlet, Garlic Aioli, Lettuce, Tomato, pickles, Cheddar Cheese, Brioche bun
- Cuban Sandwich US$15.00
Ham, pickles, cheddar cheese, mustard, plain roll.
Burritos: chicken 0.00 steak +2 Al pastor +1.25 Mexican chorizo +1.25 guacamole +2.50
- Mexican style burrito US$10.75
Protein, rice, black beans, salsa, cream, cheese, in a flour tortilla
- Burrito Bowl US$10.75
Protein served over rice, cheese, black beans, cream, salsa, pico de gallo
- Quesadilla US$10.50
Protein, crema, cheese, in a flour tortilla
- One taco US$3.25
Protein, onions, cilantro, cheese, fresh tortilla. Steak +1 Al pastor +1 Mexican chorizo +1 Guacamole +.75
Burgers are served: Rare, Medium, or well only. Served with your choice of fries, waffle, sweet potato fries, or side salad
- Classic cheese Burgers US$14.50
Lettuce, tomato, onions, pickles, American cheese
- Bacon Cheeseburger US$15.00
Bacon, American cheese
- Chipotle Bacon Burger US$16.00
Bacon, Onions strings, chipotle mayo, cheddar cheese
- J&M Burger US$16.00
Onions aioli, crispy shallots, tomato, pickles, Swiss cheese
- good morning Burger US$15.95
Taylor ham, fried egg, American cheese.
Salads: Add chicken +3.50 Add Steak +5.50 Add burger patties +4.00
- Merretiraine Salad US$11.00
Mix green lettuce, tomatoes, Persian cucumber, green olives, red onion feta cheese, balsamic vinaigrette.
- J&M Salad US$11.00
Arugula, toasted Pistachios, dried cranberries, Lemon Vinaigrette.
ON BAGEL
- Cream Cheese US$3.25
- Roasted garlic & herbs US$4.25
- CREAM CHEESE FLAVORS US$4.25
Scallions & bacon, Cinnamon & apple, Strawberry cream cheese, Walnuts raisin cream cheese, Fig jam & maple pecans, Cinnamon raisin cream cheese, Vegetable cream cheese, jalapeño cream cheese.
- Scallions Cream Cheese US$4.25
- Honey Butter US$4.25
- Slice Lox W/ Cream Cheese US$9.95
Onions, Tomato, & Capers
- Lox Spread US$5.99
Deli Salad
- Chicken Salad Sandwich US$6.50
- Tuna Salad Sandwich US$6.50
J&M Sides
- Fries US$6.00
- Waffle Fries US$7.00
- Sweet Potato Fries US$6.00
- Hash Browns US$4.00
- Cheese Fries US$8.00
- Salchipapas US$8.00
- House Salad US$6.00
- Avocado US$3.95
- Guacamole US$4.50
- Bacon US$4.95
- Turkey Bacon US$5.99
- Taylor ham US$4.95
- Country Ham US$4.95
- Chicken US$5.99
- Skirt Steak US$7.50
- Mexican Chorizo US$4.95
Drinks
- Gatorade 20oz US$3.00
- Snapple 20oz US$2.70
- Apple Juice US$2.00
- Cranberry Juice US$2.00
- Red Bull US$3.30
- Monster Energy US$3.95
- Water US$1.50
- Fresh Squeezed Lemonade 16oz US$3.00
- Joe Tea can 12oz US$2.50
- Hot Tea US$2.00
- Coffee 12 oz US$2.25
- Coffee 16 oz US$2.50
- Coffee 20 oz US$2.75
- Coffee 24 oz US$3.00
- Hot Chocolate 12 oz US$3.00
- Hot Chocolate 16 oz US$3.25
- Hot Chocolate 20 oz US$3.50
- Chocolate Milk 12 oz US$2.75
- Chocolate Milk 16 oz US$3.00
- Chocolate Milk 20 oz US$3.50
- Iced coffee 12pz US$2.75
- Iced coffee 16oz US$3.00
- Iced coffee 20oz US$3.50
J&M BAGEL & DELI Details
From the business
- Identifies as Latino-owned
- Small Business
Service options
- Delivery
- In-store pick-up
- Takeaway
- Dine-in
Accessibility
- Wheelchair-accessible car park
Offerings
- Coffee
Dining options
- Breakfast
Amenities
- Gender-neutral toilets
- Toilet
- Wi-Fi
- Wi-Fi
Crowd
- LGBTQ+ friendly
- Transgender safe space
Planning
- Quick visit
Payments
- Cheques
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
J&M BAGEL & DELI Photos










J&M BAGEL & DELI Location
J&M BAGEL & DELI
36 W Main St, Rockaway, NJ 07866, USA
J&M BAGEL & DELI Reviews
eggmexicanburritochipotlesweet potato friescheeseburgerbrioche bunjalapeno cheddar bagelwalkingthe menu
★ 5★ 4★ 3★ 2★ 1Honestly such a cute little corner deli. I ordered the Mexican style burrito with chicken and added guacamole. It was soooo yummy! They just rolled out their fresh drinks and they slayed. It’s worth stopping by and will be the best lunch/dinner spot in the borough tbh
March 19 · Saray GuzmanI love J&M! The store is EXTREMELY CLEAN and the owners are very friendly and always provide EXCEPTIONAL CUSTOMER SERVICE. The FOOD is DELICIOUS. My go-to is a BEC on a Brioche bun w/ coffee in the morning. Their bacon is great! Also loved my Mexican Burrito w/ al pastor. French toast bagel is phenomenal. You won't be disappointed with your experience!
March 19 · Michael PesciVery clean, immaculate store. So much more than just bagels. I’m actually glad I stopped in. Just saw a complaint about a sandwich at QuickChek but it’s right across the street. The owner seems very friendly. I can’t say enough about them. I just had my first sandwich there and it was amazingly fresh and reasonably priced highly recommend them right on the corner. Accross from Quick check
November 05 · Arnie RoelandFirst time ordering. My TEC was perfect on a really soft roll. TEC on a wrap was also great- nicely toasted on the flat top. Will definitely order again, hope this local place does well!
July 19 · Brittany LautherI have only been here once and will definitely be going back. Not only are the staff/owners friendly, but the Taylor ham, egg, & cheese sandwich on an everything bagel that I had was absolutely delicious and very fresh! In addition, I bought four bagels to take home with me for breakfast at home. I’m looking forward to trying other things on the menu since that sandwich was so good. Rockaway Boro Needed a bagel shop like this within walking distance from most people for a long time. That all being said, I 100% recommend this place.
April 05 · Liam Brom
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