Celli's Chocolate Chips Introduce
For those in Virginia with an appreciation for fine baking, especially when it comes to the classic chocolate chip cookie, a visit to Celli's Chocolate Chips in Williamsburg is an absolute must. This establishment is not just a bakery; it is a labor of love that originated from a family kitchen and has grown into a beacon for cookie connoisseurs across the region and even the nation.
Celli's Chocolate Chips stands out by focusing on a simple yet profound philosophy: allowing the finest, high-end organic ingredients to shine through in every small batch. The result is what discriminating customers call cookies "beyond compare"—balanced, memorable, and rich in indulgent flavors without the need for preservatives. The bakery prides itself on taking a timeless treat and elevating it to a gourmet level, handcrafted by founder Gina Celli with decades of passion and experience.
Identifying as a women-owned business, Celli's brings a personal touch to every transaction, fostering an environment where patrons feel happy and at home, much like gathering around a kitchen table. The storefront itself is designed to be a comfortable, bright space where customers can not only purchase their favorite cookies but also enjoy the ambiance and the delicious aroma of fresh-baked goods.
While the classic chocolate chip cookie is their namesake and specialty—often lauded for its perfect balance of moisture, chewiness, and a slight crisp around the edges—Celli's offers a selection of other oversized, decadent varieties. These treats make a perfect gift, an ideal office party indulgence, or simply a well-deserved treat for yourself after a long week. Whether you're planning a quick visit for a cookie and coffee pairing or stocking up for a special occasion, Celli's Chocolate Chips offers a premium bakery experience right here in Williamsburg, Virginia.
The dedication to quality ingredients and small-batch production ensures that what you take home retains its rich flavor and fresh texture, a quality that Virginians have come to trust and appreciate from this local gem. It is a genuine commitment to quality that has seen their reputation grow well beyond the local community, with their cookies even becoming available for shipment nationwide.
Location and Accessibility
Celli's Chocolate Chips is strategically located within the vibrant commercial area of Williamsburg, making it easily accessible for local residents and those visiting the historical triangle. Finding the bakery is simple, situated in a convenient location that encourages both planned stops and spontaneous visits.
The specific address is:
5223 Monticello Ave suite B, Williamsburg, VA 23188, USA
Located on Monticello Avenue, the bakery is part of a local retail center, providing ease of access for customers arriving by car. Accessibility is a priority at this establishment, offering:
- Wheelchair Accessible Entrance
- Wheelchair Accessible Parking Lot
The bakery's location and commitment to accessibility ensure that everyone in the community can conveniently stop by for a quick visit to pick up their favorite gourmet cookies and a fresh cup of coffee. The bright and welcoming environment enhances the experience of enjoying high-quality, handcrafted treats.
Services Offered
As a specialized, gourmet bakery, Celli's Chocolate Chips focuses on providing high-quality products with convenient service options for its Virginia clientele:
- In-Store Shopping: Customers are welcome to browse the current selection of freshly baked cookies in the welcoming storefront.
- Takeout: Convenient service for picking up orders to enjoy at home, work, or on the go.
- In-Store Pickup: An easy option for customers who wish to order their cookies ahead of time, ensuring their favorites are ready for collection.
- Coffee Service: Offering freshly brewed coffee to perfectly complement the sweet and rich cookie selections.
- Order Ahead: Available for both local pickup and online ordering, making it easy to purchase products like the Classic Chocolate Chip Dozen for $45.00.
- Flexible Payments: Acceptance of Credit Cards and Debit Cards for quick and simple transactions.
- Special Orders: The bakery is known to accommodate requests for gluten-free options and other specialty orders with advance notice.
Features / Highlights
Celli's Chocolate Chips has cultivated a reputation for excellence through several key distinctions that make it a favorite among Virginia bakery enthusiasts:
- Organic, Small-Batch Baking: Cookies are baked in small, handcrafted batches using high-end, organic ingredients. This commitment ensures a superior, consistent, and indulgent flavor profile that retains richness without artificial preservatives.
- Signature Oversized Cookies: The cookies are known for their generous size and impeccable texture—fresh, moist, and perfectly chewy with a desirable crispness around the edges.
- Women-Owned Local Business: The bakery is proudly owned and operated by Gina Celli, who infuses decades of personal baking passion into the business, creating a warm, family-oriented customer experience.
- Gourmet Flavor Variety: While the Classic Chocolate Chip is the staple, the bakery offers a rotating selection of specialty flavors. These have been noted to include unique options such as Brown Sugar, Chocolate (Sugar Cookies), White Chocolate Cranberry Sea Salt, Milk Chocolate Sea Salt, Dark Chocolate Walnut, and the decadent Italian Wedding Cookies (loaded with California walnuts, Madagascar vanilla, and powdered sugar).
- Cafe Experience: The store offers a relaxed, bright, and happy cafe environment, with fresh coffee available (often featuring premium selections like La Columbe coffee), making it a comfortable spot for a quick, mood-boosting break.
- National Recognition and Shipping: The quality of Celli's cookies has earned them a nationwide reputation, with products available through online gourmet food platforms, confirming their status as a top-tier bakery choice.
Contact Information
To experience the highly-praised gourmet cookies or for any order inquiries, you can reach Celli's Chocolate Chips at the following contact points:
- Address: 5223 Monticello Ave suite B, Williamsburg, VA 23188, USA
- Toll-Free Phone: (866) 923-5547
What is Worth Choosing
When you choose Celli's Chocolate Chips, you are investing in a premium, handcrafted product backed by genuine passion, not just a standard commercial treat. For Virginia residents, this bakery offers an unparalleled opportunity to enjoy an oversized, truly gourmet cookie, made with organic ingredients and zero preservatives. The overwhelmingly positive customer feedback often highlights the sublime flavor and perfect texture, describing them as "literally, the BEST cookies" they have ever had—not too sweet, and just perfect.
The Classic Chocolate Chip is the undeniable flagship product and is worth choosing for any first-time visitor. Its reputation for being moist, perfectly chewy, and generously loaded with chocolate chips defines the benchmark for quality in the region. Furthermore, the commitment to gourmet ingredient integrity—from organic flour to high-quality chocolate—ensures a superior taste experience.
Beyond the classic, customers should explore the specialty flavors. The Italian Wedding Cookies are a rich, traditional choice, boasting a decadent combination of California walnuts, Madagascar vanilla, and a dusting of powdered sugar. Seasonal or rotating selections like the White Chocolate Cranberry Sea Salt or Milk Chocolate Sea Salt offer a sophisticated twist, balancing sweet and savory notes for an elevated palate experience.
It is also worth choosing to pair your cookie with a fresh cup of their Coffee. The bakery is designed as a cookie cafe where the aromas of baking and brewing perfectly meld, creating a complete and comforting sensory experience. Given that the business is proudly women-owned and family-run, supporting Celli's is also a way to support a local Virginia business that prioritizes community connection and genuine customer interaction, making every purchase feel personal and valuable.
Celli's Chocolate Chips Details
From the business
- Identifies as women-owned
Service options
- In-store pickup
- In-store shopping
- Takeout
- Delivery
- Dine-in
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
Offerings
- Coffee
Planning
- Quick visit
Payments
- Credit cards
- Debit cards
Celli's Chocolate Chips Photos










Celli's Chocolate Chips Location
Celli's Chocolate Chips
5223 Monticello Ave suite B, Williamsburg, VA 23188, USA
Celli's Chocolate Chips Reviews
chocolate chip cookiesingredientspricegiftsflavorsfamily owned businessdark chocolateweddingdooraddicting
★ 5★ 4★ 3★ 2★ 1Literally, the BEST cookies I have ever had! Not too sweet and just perfect! I tried the Brown Sugar, Chocolate and Chocolate Chip flavors , and all of them were wonderful! The place is also so pretty 😍
December 07 · Marta KhomchankaMy kids and I found Celli's via Goldbelly. The saying is we eat with our eyes first, and boy, did those the pics have us drooling. So when we were in Richmond, we made sure to go by. Not only did the goodies look even better in person (and the aromas!), but Miss Celli was there! We all enjoyed chatting with her and her family, and she was so nice to my kids. We had a devil of a time deciding which ones to get and finally bought several different varieties, (more than I'd planned, actually, but ZERO regrets! Plus Miss Celli have us another version for free, so sweet!). We got the classic chocolate chip, white chocolate cranberry sea salt, the Italian wedding cookies, and were gifted the chocolate sugar cookies. And when we finally ate those cookies...... oh emm gee, can you say sublime? We sat in the car devouring them before we even left the parking lot, lol. They were fresh and moist, and sweet, perfectly chewy at the right points, a nice crisp bite around the edges. So yummy!! 😋 Wish we lived closer so we could stop by again. But at least we can get the goodies again via mail!
August 08 · Fiona CatoCelli's Chocolate Chips is a fabulous business - fabulous customer service, exquisite attention to detail and hands down the most delicious cookies I've ever tasted. We send their cookies to valued clients, friends and of course enjoy them at home. Highly recommend!
August 06 · Sara HarrisEvery time I travel to Williamsburg, I make a special trip to Celli's for their chocolate chip cookies. They are the most delicious chocolate chip cookies in the world and worth every penny. I am always greeted by a smiling face from one of the Celli's when I walk in the door and they are the type of small business owners that I genuinely (and selfishly) love to support. Thanks for always making my day a little brighter, you guys are the best!
November 16 · George FoxFirst, the important part. The cookies are very good, in a deliciously gooey, melt in your mouth, sort of way - with ample chips of quality chocolate. They make you thirsty, like a good cookie should. A very welcome treat.Now the fun part. It was perhaps 10:15 AM - I had just gotten my Flu shot next door and thought - Gourmet Chocolate Chip Cookies sound like the perfect treat for having gotten my shot.As I walked in I was greeted by the pleasant aroma of freshly baked cookies and there are a few bags with 4 cookies each on the glass table. The amazing part was that the room is fairly sparse, and the greeting from the young women at the desk (no real counter here) so startled that I wondered quite a bit if walk-ins were welcome or not. Maybe this place is a front for some other business....a cookie spa?Fortunately, a woman (more my peer) emerged from the back and chatted a bit less awkwardly, informing me that these are Gourmet Cookies, and a bag of four is (as of this writing) $12. So certainly not an everyday treat or one for a group. I do wonder what the price per dozen might be, but that information was not offered.And again, the cookies are very good, but I am very old and have had many cookies in many places. Call me pleased, but not blown away.ADDED AFTER RESPONSE FROM OWNERWOW! You are way too defensive! I did not consider my review negative, just honest. Others have observed you do not seem like a bakery, but more like a spa of some sort. Perhaps that is what you are going for. Roll with it. Visitors should know what to expect.If my arrival was just after opening, you staff should have said so. I would have understood. I had *already* had my shot and was heading home. Your door was unlocked. I walked in. Your staff member was sitting at her computer behind the desk. I do agree she was startled. Which startled me. Deal with the reality rather than get defensive.How in heaven did I attack your character?I did not call you or anyone awkward - the prose was intended to reflect that my conversation with your staff was awkward, which it was. I am the customer. It is your job to make customers feel welcome. I am just reviewing and reporting on my experience as I have done over 300 times.How or where did I ridicule your product? I gave the cookies a fine review.I have corrected the typo, from women to woman. Thank you for pointing it out. I also corrected amble to ample.When told the price of your cookies, my immediate and vocalized response was that the price point must be required to pay for your retail space. I decided to purchase a bag, in part to help a woman-run business that seemed surprised to have a customer.I have no idea why you object to my photos.Pursue legal action if you wish. Regardless, you have lost any potential of my occasional future business. I'll go back to Extraordinary Cupcakes - they are women owned too, and very friendly.I am leaving the 4 stars, because the cookies are good. If my rating was based upon this interaction. Two stars would be appropriate.
October 07 · Stan York
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