Fritzie's Bake Shop Introduce
For residents of New Jersey, the search for authentic and unique culinary experiences is a journey often rewarded with hidden gems. Fritzie's Bake Shop in Emerson is one such treasure, a bakery that specializes in bringing the rich, comforting flavors of Filipino baking to Bergen County. This is not your typical American bakery; it is a cultural and culinary destination for those who crave pandesal, ensaymada, and other traditional Filipino pastries. The bakery has created a loyal following by providing fresh, high-quality products that evoke a sense of home for many in the community. It's a place that fills a specific niche, offering a taste of the Philippines without the need for a "cross-town trek" to a bigger city.
The philosophy behind Fritzie's Bake Shop is rooted in authenticity and a commitment to freshness. Customers rave about the quality of the baked goods, with one patron describing the Ube Cheese pandesal as so fresh they believed it had just come out of the oven. This dedication to baking in small, frequent batches ensures that everything on the shelves is at its peak. The ensaymada is celebrated for its dense, spongy texture, and the pan de coco is described as so good that finding a better one is "probably impossible." This is a place where the products speak for themselves, built on a foundation of traditional recipes and meticulous execution. The bakery has succeeded in creating a reputation for quality that makes it a trusted source for Filipino baked goods in the region.
While some reviews suggest that the products might not align with every customer's personal taste or expectations, the overall sentiment is overwhelmingly positive, with a focus on the freshness and unique flavors. The bakery’s commitment to providing a clean and organized environment also contributes to a positive customer experience. Fritzie's Bake Shop has become more than just a place to buy bread; it’s a vibrant part of the local food scene, providing a taste of Filipino culture and a welcoming space for both new and long-time residents of New Jersey.
Fritzie's Bake Shop is located at 13 Emerson Plaza E in Emerson, NJ 07630. This address places it in a convenient location within Bergen County, making it easily accessible for residents of Emerson and the surrounding towns. Emerson Plaza E is a key area within the borough, and the bakery's presence there makes it a simple destination to find. For those driving, there is typically ample parking available in the plaza, which adds to the convenience of a visit. The location is ideal for a quick stop to pick up fresh bread and pastries on the way home or as part of a weekend outing.
The accessibility of Fritzie's Bake Shop is a major benefit for the local community. It provides a specialized service that might otherwise require a trip to a more densely populated area. Having a dedicated Filipino bakery right in their neighborhood saves locals time and effort, making it a highly valued local resource. The friendly and organized atmosphere of the shop, as noted by customers, also contributes to a positive experience. Its integration into the Emerson community, serving as a hub for delicious and authentic pastries, makes it a cherished part of the local landscape.
Services Offered
- Pandesal: A classic Filipino bread roll, including unique flavors like Ube Cheese pandesal, known for its freshness.
- Ensaymada: A traditional Filipino brioche, praised for its dense and spongy texture.
- Pan de coco: A sweet bread roll filled with sweetened grated coconut, with one customer claiming it’s the best they've ever had.
- Other Filipino pastries: A variety of other baked goods, offering a wide selection of authentic treats.
- Takeout: All items are available for takeout, making it a convenient option for a quick stop.
Features / Highlights
- Specialty Filipino bakery: The business specializes in authentic Filipino baked goods, filling a unique culinary niche in the area.
- Exceptional freshness: Customers consistently note that the products, especially the pandesal, taste like they have just been baked.
- Clean and organized environment: The shop is described as clean and well-organized, contributing to a pleasant shopping experience.
- Unique flavors: The bakery offers a range of traditional and unique flavors that delight customers, such as the Ube Cheese pandesal.
- Local gem: For many, it eliminates the need to travel long distances for authentic Filipino pastries, making it a treasured local resource.
Contact Information
Address: 13 Emerson Plaza E, Emerson, NJ 07630, USA
Phone: (201) 387-1181
Conclusion: Why this place is suitable for locals
For residents of Emerson and the wider New Jersey community, Fritzie's Bake Shop is an essential local business. Its suitability stems from its dedication to providing a high-quality, authentic product that is often difficult to find in suburban areas. For the Filipino community, it offers a taste of home, a place where they can find their beloved pandesal and ensaymada made with care and tradition. For others, it’s an opportunity to explore new and delicious flavors, expanding their culinary horizons right in their own neighborhood. The convenience of its location in Emerson Plaza E, combined with the guarantee of fresh-baked goods, makes it a frequent and welcomed stop for many.
The bakery’s focus on authenticity and freshness, as praised in customer reviews, builds trust and loyalty. While not every taste will be a universal favorite, the passion and effort behind each product are clear. This is a place that understands its mission and executes it with integrity. For a New Jersey local, supporting Fritzie's Bake Shop is a way to celebrate local diversity and enjoy a truly unique culinary experience. It’s a treasured part of the community, a place that brings a little bit of the Philippines to the heart of Bergen County, making it an indispensable part of the local food scene.
Fritzie's Bake Shop Details
Service options
- Takeaway
- Delivery
- Dine-in
Accessibility
- Wheelchair-accessible car park
Offerings
- Coffee
Planning
- Quick visit
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Fritzie's Bake Shop Photos










Fritzie's Bake Shop Location
Fritzie's Bake Shop
13 Emerson Plaza E, Emerson, NJ 07630, USA
Fritzie's Bake Shop Reviews
pandesalpriceubeensaymadadonutscheese
★ 5★ 4★ 3★ 2★ 1Thank goodness we no longer have to embark on a cross-town trek to Queens for pandesal! This place is clean and organized. The Ube Cheese pandesal is so fresh, I’m pretty sure it was just baked five minutes before I walked in... and I walked in five minutes ago! The pan de coco is so good, I’m considering making it my new life goal to find a better one (spoiler: it’s probably impossible). And the ensaymada? It’s dense, spongy, and could probably double as a pillow if I get really tired on the way home. Highly recommend, unless you’re on a diet... in which case, I apologize for your future cravings.
March 16 · Janessa TiburcioIt taste like real Spanish bread with a fraction of the filling. Absolute rubbish compared to what the local Filipino grocery makes. Monggo was our first try and shame on Fritzie's, second time shame on us giving them a second try.
December 09 · Drh2069Highly recommend! If you want a taste of home, this is the place to go. They have fresh bread all the time. Customer service is more than excellent. Fritzie’s is one of the must-try places, and you will definitely be coming back.
November 30 · Diana YWarmth, hospitality with great service!! So glad there are still Filipinos businesses that have great customer service.Cake and ube pandisal was excellent
November 06 · Albert MarcVery good Ube Pan de Sal stuffed with ube & cheese so as their ensaymada macapuno & emsaymada ube; even the plain ones, too. All freshly baked. It’s my first time I wish I bought more. Their location is far from us but worth it.
June 19 · VICTORIA LAO
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