Schmackary's: Your Go-To for Gourmet Cookies and Coffee in NYC

Schmackary's Introduce

For New Yorkers, a great coffee shop isn't just about the caffeine; it's often about the complete experience – the aroma of fresh brews, a cozy atmosphere, and, very often, a delectable treat to accompany your cup. While many establishments claim to offer the best of both worlds, Schmackary's has carved out a unique niche, becoming a beloved local spot not just for its coffee, but for its truly exceptional cookies. Nestled in a vibrant part of the city, Schmackary's offers a delightful escape for anyone with a sweet tooth or a craving for a quality coffee experience. This article will guide you through what makes Schmackary's a standout destination for locals in the New York region, highlighting its irresistible offerings, convenient location, and the warm, inviting atmosphere that keeps customers coming back.

Schmackary's has built a formidable reputation as a premier cookie shop, evolving into a place where the coffee is just as much a draw as the baked goods. Its success stems from a clear commitment to crafting unique, flavorful cookies that go beyond the ordinary, paired with a focus on friendly and attentive service. From classic comfort flavors to innovative creations, their cookie menu is designed to delight. But it's not just about the cookies; Schmackary's understands the symbiotic relationship between a perfectly brewed coffee and a satisfying sweet treat, ensuring that their coffee offerings meet the same high standards. It’s this dedication to quality across the board that has endeared them to the New York community, making it a go-to spot for an afternoon pick-me-up, a casual meeting, or simply a delicious indulgence.

Schmackary's is conveniently located at 129 4th Ave, New York, NY 10003, USA. This address places it squarely in a bustling and easily accessible part of Manhattan, bordering the lively Union Square area and the eclectic East Village. This prime location makes it incredibly convenient for New Yorkers from various neighborhoods to visit, whether they're commuting, exploring, or simply in the vicinity.

Getting to Schmackary's is straightforward, thanks to New York City's extensive public transportation network. For those relying on the subway, several lines offer direct access within a short walking distance:

4, 5, 6, L, N, Q, R, W trains at 14th Street-Union Square: This is arguably the most convenient hub, with multiple lines converging, placing you just a block or two away from the bakery.
N, Q, R, W trains at 8th Street-NYU: A slightly longer but still very manageable walk, bringing you through the vibrant university area.

Additionally, numerous bus lines run along 4th Avenue and neighboring streets, providing further accessibility. For residents of the East Village, Union Square, and surrounding areas, Schmackary's is often within easy walking distance, making it a perfect spot for a spontaneous treat or a regular coffee run. The area itself is dynamic, with a mix of residential buildings, commercial spaces, and educational institutions, ensuring a steady flow of foot traffic.

While driving in Manhattan is generally discouraged due to traffic and parking challenges, for those who must, limited street parking may be available, but it is often metered and difficult to find. Parking garages are an option, but they come with typical New York City pricing. Therefore, utilizing public transport or ride-sharing services is highly recommended for a stress-free visit to Schmackary's. Its central and well-connected location truly makes it a local hotspot for accessible indulgence.

Schmackary's excels in offering a focused yet delightful range of products, with a strong emphasis on their signature baked goods alongside quality coffee.

Services Offered:

A wide variety of freshly baked gourmet cookies with rotating flavors
Classic coffee beverages (drip coffee, espresso, lattes, cappuccinos)
Specialty coffee drinks
Hot and iced tea selections
Other baked goods like marshmallow cereal bars
Seasonal and holiday-themed specials
Custom cookie orders for events (inquire for details)

Schmackary's stands out for several key reasons, consistently earning high praise from its customers for both its products and its service.

Features / Highlights:

Exceptional Gourmet Cookies: The absolute highlight is their extensive and delicious cookie selection. Customer reviews specifically call out the "frosted gingerbread" and "butterscotch oat" as hands-down favorites, and the "marshmallow cereal bar" also receives high praise. The constant rotation of flavors keeps the menu exciting and encourages repeat visits.
Phenomenal and Friendly Service: A consistent theme in customer feedback is the outstanding service. Staff members are described as "so nice!" and "super helpful in explaining the menu and helping... understand the layout of the cookies and which ones fit dietary restrictions." This level of attentiveness significantly enhances the customer experience.
Great Coffee: While cookies are their specialty, Schmackary's also delivers on the coffee front. Customers recommend the location for those who are "a fan of good cookies, good coffee, and good service," indicating a balanced offering.
Accommodating Staff for Dietary Needs: The ability of the staff, like Aaron, to explain the menu and cater to dietary restrictions is a significant plus, making the shop accessible and welcoming to a broader range of customers.
Exciting Seasonal Specials: The anticipation for "Valentine’s Day specials" suggests that Schmackary's regularly offers themed and seasonal items, adding to the novelty and appeal of repeat visits. This keeps the menu fresh and offers new reasons for locals to stop by.
Cozy and Inviting Atmosphere: Although not explicitly detailed in the provided reviews, the general sentiment of a "beloved local spot" and the positive interactions imply a comfortable and welcoming environment, suitable for a quick stop or a longer, more relaxed break.

Ready to satisfy your sweet cravings and enjoy a great cup of coffee? Here's how to connect with Schmackary's:

Contact Information:

Address: 129 4th Ave, New York, NY 10003, USA

Phone: (646) 370-1588

Mobile Phone: +1 646-370-1588

In conclusion, Schmackary's stands as a vibrant and essential destination for locals in New York City, particularly those residing in or frequenting the Union Square and East Village areas. It successfully marries the comforting appeal of a classic coffee shop with the irresistible allure of gourmet cookies, creating a unique and highly satisfying experience. For New Yorkers seeking a consistently delicious treat, a perfectly brewed coffee, and genuinely friendly service, Schmackary's is an undeniable standout.

Its central location makes it an easy stop during a busy workday, a convenient meeting point for friends, or a delightful reward after exploring the neighborhood. The consistent praise for their innovative cookie flavors, like the frosted gingerbread and butterscotch oat, coupled with the exemplary customer service, ensures that Schmackary's isn't just a place you visit once, but a beloved local spot you'll return to again and again. It's a true testament to how a focused menu executed with passion and delivered with warmth can create a lasting impression and a loyal following in the demanding culinary landscape of New York City.

Schmackary's Menu

Cookie Flights
Daily Dozen US$35.00
An assortment of all 12 flavors we have on in today's rotation.
Best Sellers US$35.00
A pre-assorted dozen box of our best selling flavors: Classic Chocolate Chip Funfetti Cookies & Cream
Classically Classic US$35.00
It's a classic for a reason! A box of 12 Classic Chocolate Chip cookies, for the cookie purist in you.

Cookie Cakes
Funfetti Cookie Cake US$35.00
PLEASE ALLOW 24 HOURS NOTICE FOR CAKES. Your favorite cookie, now offered as a 5-tier cookie cake! Funfetti cookies, layered with vanilla cream cheese frosting and mountains of sprinkles on top!
Classically Classic Cookie Cake US$35.00
PLEASE ALLOW 24 HOURS NOTICE FOR CAKES. 5 Layers of our famous Classic Chocolate Chip cookies filled and topped in vanilla cream cheese frosting. It gets the Cookie Monster seal of approval!!

Monday's Treats
Rainbow Blondie US$4.25
Taste the rainbow with this sensational treat. Sprinkles, white chocolate and just a hint of cinnamon hide within this bar covered in our signature streusel.
Dulce De Leche Brownie US$4.25
This fudgey brownie is filled with dulce de leche caramel and topped with dulce de leche frosting and a salted caramel drizzle.

Tuesday's Cookies
Funfetti US$3.75
Butter, Sugar, Flour... Plus mountains of sprinkles. Topped with our famous frosting.
Chip Of The Iceberg US$3.75
This oatmeal cookie is fully loaded! Packed with butterscotch, semisweet & white chocolate chips Topped with Ruffles potato Chips
Stay Gold^ US$3.75
A reminder to savor life's sweet moments, this cookie contains freshly zested lemon, creamy lemon morsels and topped with a lemon creamsicle frosting. ^gluten free
The Classic US$3.75
Far from average, forever a classic, Packed with gourmet chocolate chunks and a hint of flake sea salt.
Butter Pecan* US$3.75
Browned butter, plus butterscotch, toffee bits and toasted pecan pieces. I butter pecan’t with how good you are. *nuts
Oatmeal Scotchie US$3.75
This combination of oats, creamy butterscotch, vanilla and a pinch of cinnamon is practically perfection.
Dulce De Leche US$3.75
Abuela approved! This cookie is made with homemade dulce de leche caramel and dusted with cinnamon sugar.
Monkey Business☮ US$3.75
No business like Monkey Business! Our take on banana bread, but in a cookie! Loaded with bananas, chocolate chips, topped with a candied banana! ☮vegan
Cookies & Cream US$3.75
Black cocoa, Oreo cookie crumbs, white chocolate & vanilla frosting. An instant fan favorite.
Caramel Peanut Crunch* US$3.75
Mama Matcha*∆ US$3.75
Smooth organic matcha takes this White Chocolate + Macadamia Nut cookie to a whole new level. *contains nuts ∆gluten-free
Worms & Dirt US$3.75
Dig into fun with this sinfully rich chocolate cookie, topped with a luscious chocolate pudding frosting, oreo dust and chewy gummy worms.

Wednesday's Treats
Rainbow Blondie US$4.25
Taste the rainbow with this sensational treat. Sprinkles, white chocolate and just a hint of cinnamon hide within this bar covered in our signature streusel.
Dulce De Leche Brownie US$4.25
This fudgey brownie is filled with dulce de leche caramel and topped with dulce de leche frosting and a salted caramel drizzle.

Tuesday's Treats
Dulce De Leche Brownie US$4.25
This fudgey brownie is filled with dulce de leche caramel and topped with dulce de leche frosting and a salted caramel drizzle.
Dulce De Leche Brownie (Copy) US$4.25
Taste the rainbow with this sensational treat. Sprinkles, white chocolate and just a hint of cinnamon hide within this bar covered in our signature streusel.

Friday's Cookies
Blueberry Cobbler US$3.75
An oatmeal sensation with blueberries and white chocolate, topped with lemon glaze & cinnamon streusel. “Violet, your’e turning violet, Violet!”
Vegan Peanut Butter Cup☮ US$3.75
Packed with semisweet chocolate and loads of crunchy peanut butter. It’s simply peanut butter bliss. *contains nuts
Birthday Party US$3.75
Everyone is invited to this party! A cake batter cookie complimented with sprinkles, crushed oreos & two varieties of chocolate!
Sweet Corn*∆ US$3.75
Inspired by Southern cornbread, this Sweet + Savory combo, stuffed with toasted pecans & cranberries pleases even the most discerning taste buds. *contains nuts ∆gluten free
Cookies & Cream US$3.75
Black cocoa, Oreo cookie crumbs, white chocolate & vanilla frosting. An instant fan favorite.
Funfetti US$3.75
Butter, Sugar, Flour... Plus mountains of sprinkles. Topped with our famous frosting.
White Island* US$3.75
White Chocolate + Macadamia Nut and then add sweet coconut for texture! When can I move to this island?!
The Classic US$3.75
Far from average, forever a classic, Packed with gourmet chocolate chunks and a hint of flake sea salt.
Viva Ferrero* US$3.75
The only thing missing is the gold foil! A milky chocolate cookie topped with a chocolate hazelnut frosting that'll make your eyes roll back in your head. *contains nuts
Cereal Killer US$3.75
Fruity Pebbles, Fruit Loops, Cornflakes and loads of marshmallowy goodness. Part of this complete dessert.
Banana Split* US$3.75
Filled with Strawberries, bananas, pineapple and glazed in Nutella. The only thing missing is ice cream!
The Hummingbird*☮ US$3.75
Oats, banana, pineapple, pecans, and Southern cream cheese frosting. So good you won’t believe its vegan! *contains nuts ☮vegan

Monday's Cookies
The Classic US$3.75
Far from average, forever a classic, Packed with gourmet chocolate chunks and a hint of flake sea salt.
Chip Of The Iceberg US$3.75
This oatmeal cookie is fully loaded! Packed with butterscotch, semisweet & white chocolate chips Topped with Ruffles potato Chips
Strawberry Rhubarb US$3.75
We put the whole strawberry patch in this fruity delight plus fresh tart rhubarb to give your tastebuds a zing!
The Hummingbird*☮ US$3.75
Oats, banana, pineapple, pecans, and Southern cream cheese frosting. So good you won’t believe its vegan! *contains nuts ☮vegan
Funfetti US$3.75
Butter, Sugar, Flour... Plus mountains of sprinkles. Topped with our famous frosting.
Sweet Corn*∆ US$3.75
Inspired by Southern cornbread, this Sweet + Savory combo, stuffed with toasted pecans & cranberries pleases even the most discerning taste buds. *contains nuts ∆gluten free
Blueberry Cobbler US$3.75
An oatmeal sensation with blueberries and white chocolate, topped with lemon glaze & cinnamon streusel. “Violet, your’e turning violet, Violet!”
Cookies & Cream US$3.75
Black cocoa, Oreo cookie crumbs, white chocolate & vanilla frosting. An instant fan favorite.
Birthday Party US$3.75
Everyone is invited to this party! A cake batter cookie complimented with sprinkles, crushed oreos & two varieties of chocolate!
Key Lime* US$3.75
Taking this Floridian favorite up a notch with crushed pistachios, white chocolate and a lime zested vanilla frosting!
Vegan Peanut Butter Cup☮ US$3.75
Packed with semisweet chocolate and loads of crunchy peanut butter. It’s simply peanut butter bliss. *contains nuts
White Island* US$3.75
White Chocolate + Macadamia Nut and then add sweet coconut for texture! When can I move to this island?!

Thursday's Treats
Rainbow Blondie US$4.25
Taste the rainbow with this sensational treat. Sprinkles, white chocolate and just a hint of cinnamon hide within this bar covered in our signature streusel.
Dulce De Leche Brownie US$4.25
This fudgey brownie is filled with dulce de leche caramel and topped with dulce de leche frosting and a salted caramel drizzle.

Wednesday's Cookies
Worms & Dirt US$3.75
Dig into fun with this sinfully rich chocolate cookie, topped with a luscious chocolate pudding frosting, oreo dust and chewy gummy worms.
Funfetti US$3.75
Butter, Sugar, Flour... Plus mountains of sprinkles. Topped with our famous frosting.
Oh My Guava! US$3.75
An oatmeal cookie packed with white chocolate chips and fresh guava paste.
Butter Pecan* US$3.75
Browned butter, plus butterscotch, toffee bits and toasted pecan pieces. I butter pecan’t with how good you are. *nuts
Cookies & Cream US$3.75
Black cocoa, Oreo cookie crumbs, white chocolate & vanilla frosting. An instant fan favorite.
Mama Matcha*∆ US$3.75
Smooth organic matcha takes this White Chocolate + Macadamia Nut cookie to a whole new level. *contains nuts ∆gluten-free
Stay Gold^ US$3.75
A reminder to savor life's sweet moments, this cookie contains freshly zested lemon, creamy lemon morsels and topped with a lemon creamsicle frosting. ^gluten free
The Classic US$3.75
Far from average, forever a classic, Packed with gourmet chocolate chunks and a hint of flake sea salt.
Cereal Killer US$3.75
Fruity Pebbles, Fruit Loops, Cornflakes and loads of marshmallowy goodness. Part of this complete dessert.
Vegan Peanut Butter Cup☮ US$3.75
Packed with semisweet chocolate and loads of crunchy peanut butter. It’s simply peanut butter bliss. *contains nuts
Monkey Business☮ US$3.75
No business like Monkey Business! Our take on banana bread, but in a cookie! Loaded with bananas, chocolate chips, topped with a candied banana! ☮vegan
Dulce De Leche US$3.75
Abuela approved! This cookie is made with homemade dulce de leche caramel and dusted with cinnamon sugar.

Friday's Treats
Rainbow Blondie US$4.25
Taste the rainbow with this sensational treat. Sprinkles, white chocolate and just a hint of cinnamon hide within this bar covered in our signature streusel.
Dulce De Leche Brownie US$4.25
This fudgey brownie is filled with dulce de leche caramel and topped with dulce de leche frosting and a salted caramel drizzle.

Breakfast
Cinnamon Roll US$4.00
Croissant US$3.75
Cookie Dough Cinnamon Roll US$6.75

Saturday's Treats
Dulce De Leche Brownie US$4.25
This fudgey brownie is filled with dulce de leche caramel and topped with dulce de leche frosting and a salted caramel drizzle.
Dulce De Leche Brownie (Copy) US$4.25
Taste the rainbow with this sensational treat. Sprinkles, white chocolate and just a hint of cinnamon hide within this bar covered in our signature streusel.

Toppings
Chocolate Frosting US$1.00
Chocolate Sprinkles US$1.00
Vanilla Frosting US$1.00
Rainbow Sprinkles US$1.00

Thursday's Cookies
Banana Split* US$3.75
Filled with Strawberries, bananas, pineapple and glazed in Nutella. The only thing missing is ice cream!
Sweet Corn*∆ US$3.75
Inspired by Southern cornbread, this Sweet + Savory combo, stuffed with toasted pecans & cranberries pleases even the most discerning taste buds. *contains nuts ∆gluten free
Caramel Peanut Crunch* US$3.75
Funfetti US$3.75
Butter, Sugar, Flour... Plus mountains of sprinkles. Topped with our famous frosting.
Cereal Killer US$3.75
Fruity Pebbles, Fruit Loops, Cornflakes and loads of marshmallowy goodness. Part of this complete dessert.
Birthday Party US$3.75
Everyone is invited to this party! A cake batter cookie complimented with sprinkles, crushed oreos & two varieties of chocolate!
Butter Pecan* US$3.75
Browned butter, plus butterscotch, toffee bits and toasted pecan pieces. I butter pecan’t with how good you are. *nuts
Cookies & Cream US$3.75
Black cocoa, Oreo cookie crumbs, white chocolate & vanilla frosting. An instant fan favorite.
Chip Of The Iceberg US$3.75
This oatmeal cookie is fully loaded! Packed with butterscotch, semisweet & white chocolate chips Topped with Ruffles potato Chips
Oh My Guava! US$3.75
An oatmeal cookie packed with white chocolate chips and fresh guava paste.
The Classic US$3.75
Far from average, forever a classic, Packed with gourmet chocolate chunks and a hint of flake sea salt.
The Hummingbird*☮ US$3.75
Oats, banana, pineapple, pecans, and Southern cream cheese frosting. So good you won’t believe its vegan! *contains nuts ☮vegan

Mini Packs
Mini Cookies & Cream US$5.00
Mini Funfetti US$5.00
Mini Bestseller US$5.00
Mini Classic US$5.00

Sunday's Cookies
The Classic US$3.75
Far from average, forever a classic, Packed with gourmet chocolate chunks and a hint of flake sea salt.
Butter Pecan* US$3.75
Browned butter, plus butterscotch, toffee bits and toasted pecan pieces. I butter pecan’t with how good you are. *nuts
Oatmeal Scotchie US$3.75
This combination of oats, creamy butterscotch, vanilla and a pinch of cinnamon is practically perfection.
Chip Of The Iceberg US$3.75
This oatmeal cookie is fully loaded! Packed with butterscotch, semisweet & white chocolate chips Topped with Ruffles potato Chips
Dulce De Leche US$3.75
Abuela approved! This cookie is made with homemade dulce de leche caramel and dusted with cinnamon sugar.
Cookies & Cream US$3.75
Black cocoa, Oreo cookie crumbs, white chocolate & vanilla frosting. An instant fan favorite.
Caramel Peanut Crunch* US$3.75
Mama Matcha*∆ US$3.75
Smooth organic matcha takes this White Chocolate + Macadamia Nut cookie to a whole new level. *contains nuts ∆gluten-free
Monkey Business☮ US$3.75
No business like Monkey Business! Our take on banana bread, but in a cookie! Loaded with bananas, chocolate chips, topped with a candied banana! ☮vegan
Key Lime* US$3.75
Taking this Floridian favorite up a notch with crushed pistachios, white chocolate and a lime zested vanilla frosting!
Strawberry Rhubarb US$3.75
We put the whole strawberry patch in this fruity delight plus fresh tart rhubarb to give your tastebuds a zing!
Funfetti US$3.75
Butter, Sugar, Flour... Plus mountains of sprinkles. Topped with our famous frosting.

Sunday's Treats
Rainbow Blondie US$4.25
Taste the rainbow with this sensational treat. Sprinkles, white chocolate and just a hint of cinnamon hide within this bar covered in our signature streusel.
Dulce De Leche Brownie US$4.25
This fudgey brownie is filled with dulce de leche caramel and topped with dulce de leche frosting and a salted caramel drizzle.

Saturday's Cookies
Stay Gold^ US$3.75
A reminder to savor life's sweet moments, this cookie contains freshly zested lemon, creamy lemon morsels and topped with a lemon creamsicle frosting. ^gluten free
Monkey Business☮ US$3.75
No business like Monkey Business! Our take on banana bread, but in a cookie! Loaded with bananas, chocolate chips, topped with a candied banana! ☮vegan
White Island* US$3.75
White Chocolate + Macadamia Nut and then add sweet coconut for texture! When can I move to this island?!
Sweet Corn*∆ US$3.75
Inspired by Southern cornbread, this Sweet + Savory combo, stuffed with toasted pecans & cranberries pleases even the most discerning taste buds. *contains nuts ∆gluten free
Cookies & Cream US$3.75
Black cocoa, Oreo cookie crumbs, white chocolate & vanilla frosting. An instant fan favorite.
Worms & Dirt US$3.75
Dig into fun with this sinfully rich chocolate cookie, topped with a luscious chocolate pudding frosting, oreo dust and chewy gummy worms.
Funfetti US$3.75
Butter, Sugar, Flour... Plus mountains of sprinkles. Topped with our famous frosting.
Vegan Peanut Butter Cup☮ US$3.75
Packed with semisweet chocolate and loads of crunchy peanut butter. It’s simply peanut butter bliss. *contains nuts
The Classic US$3.75
Far from average, forever a classic, Packed with gourmet chocolate chunks and a hint of flake sea salt.
Blueberry Cobbler US$3.75
An oatmeal sensation with blueberries and white chocolate, topped with lemon glaze & cinnamon streusel. “Violet, your’e turning violet, Violet!”
Viva Ferrero* US$3.75
The only thing missing is the gold foil! A milky chocolate cookie topped with a chocolate hazelnut frosting that'll make your eyes roll back in your head. *contains nuts
Dulce De Leche US$3.75
Abuela approved! This cookie is made with homemade dulce de leche caramel and dusted with cinnamon sugar.

Schmackary's Details

From the business
Identifies as LGBTQ+ owned
Small Business

Service options
Kerbside pickup
Delivery
In-store pick-up
In-store shopping
On-site services
Takeaway
Dine-in

Accessibility
Wheelchair-accessible car park

Offerings
Coffee

Dining options
Breakfast
Dessert

Amenities
Wi-Fi
Wi-Fi
Toilet

Crowd
LGBTQ+ friendly
Transgender safe space

Planning
Quick visit

Payments
Credit cards
Debit cards
NFC mobile payments
Credit cards

Pets
Dogs allowed inside

Schmackary's Photos

Schmackary's Location

Schmackary's

New York New York County New York 4th Avenue

129 4th Ave, New York, NY 10003, USA

Schmackary's Reviews

An average rating of ★4.6 from 52 user reviews.

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★ 5★ 4★ 3★ 2★ 1

I adore this cookie shop. I stopped in on Tuesday evening and everyone working there was so nice! I tried 4 baked goods — my favorite cookies were the frosted gingerbread & the butterscotch oat HANDS DOWN. I also really enjoyed the marshmallow cereal bar.I highly recommend stopping in and trying a cookie or two if you’re in the area.
February 12 · Ashleigh G.
Phenomenal service. Aaron one of the servers was super helpful in explaining the menu and helping me and my guests understand the layout of the cookies and which ones fit our dietary restrictions.Would absolutely recommend this location to anyone who’s a fan of good cookies, good coffee, and good service. Very excited to check out the Valentine’s Day specials!
February 11 · Sam Ourlicht
This place is simply fantastic. Servers were friendly and good-natured. The coffee-flavored cookie we got was HUGE and only 3.75$! Highly recommend over places like Crumbl!disclaimer: I am the one who took the bites in the photo :)
May 20 · azar
It's been quite a wait but they finally opened a location here close to Union Square. Being one of the 1st 100 patrons on their grand opening I was able to get a free cookie 🍪 with the dozen I ordered for take out. I look forward to visiting here again.
February 01 · Leonardo Torres
Cookies were so good, worth the walk. Outdoor seating was nice and interior was cute and efficient. Lots of cookies to choose from.
June 23 · Erika R