Auntie Anne's Introduce
For many in New Jersey, the sight of an Auntie Anne's sign evokes immediate thoughts of warm, soft pretzels and refreshing lemonade. In Newark, this beloved national chain has a welcoming outpost at 25 Lafayette Street, perfectly situated to serve locals and visitors alike. Whether you're heading to an event, on a quick break, or simply craving that unique blend of salty and sweet, Auntie Anne's offers a reliable and comforting treat.
Auntie Anne's has built its reputation on the simple premise of freshly baked, hand-rolled pretzels. The aroma alone is often enough to draw you in, promising a snack that's both satisfying and consistently delicious. This Newark location upholds that tradition, ensuring that each pretzel is served hot and soft, just as you'd expect from this iconic brand. It's a testament to their enduring appeal that they continue to be a go-to choice for a quick bite.
What truly elevates the experience at this particular Auntie Anne's, as highlighted by local reviews, is the exceptional customer service. Beyond just providing tasty pretzels, the staff here are known for going above and beyond to ensure a positive experience. This focus on friendly and helpful service makes Auntie Anne's at 25 Lafayette Street more than just a place to grab a snack; it's a spot where you feel genuinely cared for, even when dealing with specific dietary needs or busy event crowds. It's a perfect blend of a comforting product and welcoming hospitality in the heart of Newark.
Auntie Anne's is conveniently located at 25 Lafayette St, Newark, NJ 07102, USA. This address places it in a highly advantageous position within downtown Newark, directly benefitting from the vibrant activity surrounding the Prudential Center. Lafayette Street is a key thoroughfare in this part of the city, making the bakery easily identifiable and accessible.
The location's proximity to major public transportation hubs is a significant advantage for New Jersey residents. Newark Penn Station, a critical interchange for NJ Transit commuter trains, PATH trains, and Amtrak, is just a short walk away. This connectivity ensures that individuals traveling from various parts of New Jersey, or even those from New York City, can reach Auntie Anne's with remarkable ease. Multiple local bus routes also serve the immediate area around Lafayette Street, providing further convenience for those residing within Newark itself.
For those attending events at the Prudential Center, Auntie Anne's on Lafayette Street is an ideal stop. Its location allows for quick access before, during, or after games, concerts, and other major attractions, seamlessly integrating into the event experience. While street parking in downtown Newark can sometimes be challenging, the excellent public transit options significantly mitigate this, making Auntie Anne's a highly accessible and practical choice for anyone seeking a warm pretzel treat in New Jersey.
Classic Soft Pretzels: Auntie Anne's is best known for its signature hand-rolled, freshly baked soft pretzels. These come in classic options like Original (salted or unsalted) and Cinnamon Sugar.
Pretzel Nuggets and Stix: For bite-sized enjoyment or easy sharing, they offer pretzel nuggets and stix in various flavors, including Original, Cinnamon Sugar, and sometimes savory options like Cheese Nuggets.
Pretzel Dogs: A more substantial snack, pretzel dogs feature a hot dog wrapped in Auntie Anne's signature pretzel dough, often available in classic and cheese varieties.
Dipping Sauces: To complement their pretzels, Auntie Anne's provides a selection of popular dipping sauces, such as Sweet Glaze, Caramel, Cheese, Hot Salsa Cheese, Cream Cheese, Honey Mustard, and Marinara. These allow for customizable flavor experiences.
Refreshing Beverages: No pretzel experience is complete without a drink. Auntie Anne's famously offers its fresh-squeezed Lemonade, along with other beverages like soft drinks, to quench your thirst.
Accommodating Dietary Needs (with notice): As highlighted by a customer review, the staff, particularly individuals like Bill Bori, demonstrate a willingness to assist customers with specific dietary requirements, such as allergies. While always best to confirm directly with the store, this indicates a commitment to thoughtful service.
Freshly Baked Goodness: The most prominent feature of Auntie Anne's is its commitment to serving hot, fresh-baked pretzels. The process of hand-rolling and baking on-site ensures a warm, soft texture and appealing aroma that are hallmarks of the brand.
Exceptional Customer Service: As evidenced by customer feedback, the Newark location boasts highly commendable staff, like Bill Bori, who are noted for their helpfulness, attentiveness, and willingness to go the extra mile. This focus on customer satisfaction significantly enhances the overall experience, especially in a busy environment.
Convenient Event Day Snacking: Situated near the Prudential Center, Auntie Anne's is an ideal spot for pre- or post-event snacks. Its strategic location makes it incredibly convenient for those attending games, concerts, or other shows, providing a quick and satisfying treat without extensive travel.
Variety of Pretzel Offerings: Beyond the classic original, the menu includes sweet options like Cinnamon Sugar, savory choices like Pretzel Dogs, and bite-sized Pretzel Nuggets, catering to diverse preferences. The availability of various dipping sauces further enhances customization.
Allergy-Conscious Assistance: A notable highlight is the reported assistance for customers with allergies. While customers should always exercise caution and communicate their needs, the willingness of the staff to help navigate options for children with allergies demonstrates a thoughtful approach to customer care.
For inquiries about menu items, specific offerings, or to share your feedback, you can contact Auntie Anne's at their Newark location using the following details:
Address: 25 Lafayette St, Newark, NJ 07102, USA
Phone: (609) 532-8734
Mobile Phone: +1 609-532-8734
Please note that store hours may vary, especially around events at the Prudential Center. It's always a good idea to call ahead or check their official website for the most current operating hours.
For residents of Newark and the broader New Jersey area, Auntie Anne's at 25 Lafayette Street is a perfectly suited local spot for a variety of reasons. Firstly, its core offering of freshly baked, warm, soft pretzels is a universally appealing and comforting snack. In a bustling urban environment like Newark, having a reliable source for a quick, delicious, and consistently high-quality treat is invaluable. Whether it's a mid-day craving or a pre-event fuel-up, Auntie Anne's delivers on taste and freshness every time.
Secondly, the strategic location near the Prudential Center makes it an incredibly convenient choice for a vast segment of the local population and visitors. Attending a Devils game, a concert, or a family show becomes even more enjoyable with easy access to Auntie Anne's signature pretzels and refreshing lemonades. This integration into the local entertainment landscape makes it a natural stop for many, enhancing their overall experience in downtown Newark. Its proximity to major transit lines further amplifies this convenience, making it accessible even without a car.
Finally, and perhaps most importantly, the exemplary customer service, highlighted by local reviews, truly sets this Auntie Anne's apart. The willingness of staff to go above and beyond, even assisting with specific needs like allergies, fosters a welcoming and appreciative atmosphere. This human touch transforms a simple transaction into a positive interaction, building loyalty within the community. For anyone in New Jersey seeking a dependable, delicious, and customer-focused bakery for their pretzel fix, Auntie Anne's on Lafayette Street in Newark is an outstanding choice that continually makes the local experience "even better."
Auntie Anne's Display case
Soft Pretzels
Every Auntie Anne's pretzel is hand-rolled and freshly baked to golden brown perfection.
- Original
Every single pretzel is an original, and freshly baked to raise the standard of snacking.
- Cinnamon Sugar
A soft pretzel hot from the oven, sprinkled with fresh cinnamon, sweet sugar, and handed right over.
- Sweet Almond
This sweet yet salty pretzel is baked fresh and topped with Auntie Anne's own toasted almond crunch.
- Sour Cream & Onion
A hint of sour cream and onion are freshly baked into a warm, soft pretzel for you to savor bite by bite.
- Roasted Garlic & Parmesan
The aroma of garlic and fresh parmesan makes this savory treat the best thing since sliced garlic bread.
- Pepperoni
Crowned with nine scrumptious slices of pepperoni and a savory three-cheese blend freshly baked into a warm, soft pretzel.
- Jalapeño
A pretzel topped with delicious jalapeño peppers, hot from the oven, is a refreshingly spicy treat.
- Raisin
A sweet snacking surprise with fresh raisins baked into warm delicious dough.
Pretzel Nuggets
Bite-sized versions of Auntie Anne's classic pretzel flavors are perfect for sharing.
- Original Pretzel Nuggets
Each pretzel nugget is freshly baked to a golden brown.
- Cinnamon Sugar Pretzel Nuggets
Small and sweet pretzel nuggets, sprinkled with simple cinnamon sugar, can satisfy even the hungriest.
Pretzel Dogs
Enjoy Auntie Anne's famous pretzel dough wrapped around a Nathan’s Famous® hot dog.
- Original Pretzel Dog
Auntie Anne's famous pretzel dough wrapped around a Nathan’s Famous® hot dog is not your average snack.
- Cheese Pretzel Dog
Auntie Anne's famous pretzel dough wrapped around a Nathan’s Famous® hot dog and topped with a simple three-cheese blend.
- Jalapeño & Cheese Pretzel Dog
A crispy three-cheese pretzel, topped with spicy jalapeño slices wrapped around a delicious Nathan’s Famous® hot dog.
- Mini Pretzel Dogs
Mini Pretzel Dogs made with Nathan’s Famous® hot dogs and Auntie Anne's famous pretzel dough pack a bite.
Pretzel Buckets
Freshly baked and golden brown, Auntie Anne's Pretzel Buckets have plenty to go around.
- Original Pretzel Nuggets Bucket
A bucket of Original Pretzel Nuggets is perfect for sharing.
- Cinnamon Sugar Pretzel Nuggets Bucket
Bite-size versions of the sweet Cinnamon Sugar Pretzel in a shareable bucket.
- Pepperoni Pretzel Nuggets Bucket
Perfect for a group, each nugget is topped with a slice of pepperoni and a sprinkle of three-cheese blend.
- Mini Pretzel Dogs Bucket
A fun shareable snack for anyone who loves Nathan’s Famous® hot dogs and Auntie Anne's famous pretzel dough.
Dips
The perfect complement to your Auntie Anne's pretzel.
- Caramel Dip
Sticky Caramel Dip will get on any pretzel’s sweet side.
- Cheese Dip
This is the cheese that’s sure to please any pretzel or pretzel dog. Simply cheesy and delicious.
- Hot Salsa Cheese Dip
Hot Salsa Cheese Dip is the perfect amount of spicy and cheesy.
- Light Cream Cheese Dip
A rich, delicious cream cheese dip to top off a sweet or salty pretzel.
- Marinara Dip
Marinara Dip is the savory, slightly sweet sauce every pretzel craves.
- Sweet Glaze Dip
A creamy sweet glaze for the freshest, warmest batch of pretzels you’ve ever tasted.
- Honey Mustard Dip
Everything goes better with Honey Mustard. But nothing goes quite as well as an Auntie Anne’s pretzel.
Drinks
Enjoy Auntie Anne's refreshing beverages.
- Original Lemonade
Auntie Anne’s very own refreshing lemonade is a sweet way to make any day feel like summer.
- Lemonade Mixers
Auntie Anne’s famous lemonade in fun, fruity flavors, such as Blue Raspberry, Cherry, Mango, and Strawberry.
- Frozen Lemonade Mixers
Enjoy the famous Lemonade Mixer flavors as a frozen treat, such as Blue Raspberry, Cherry, Mango, and Strawberry.
- Lemonade Iced Tea
Auntie Anne’s signature lemonade is mixed with freshly brewed iced tea for a refreshing twist on a classic drink.
- Iced Tea
A refreshing beverage at its best! Auntie Anne’s serves Iced Tea in sweet and unsweet options.
- Coca-Cola® Products
Auntie Anne’s proudly serves Coca-Cola® products to pair perfectly with our pretzels.
Auntie Anne's Details
Service options
- In-store pick-up
- In-store shopping
- Takeaway
Accessibility
- Wheelchair-accessible entrance
Planning
- Quick visit
Payments
- Credit cards
- Debit cards
Auntie Anne's Photos










Auntie Anne's Location
Auntie Anne's
25 Lafayette St, Newark, NJ 07102, USA
Auntie Anne's Reviews
Auntie Anne’s made it even better. I don’t regularly post reviews but felt inclined to do so following my experience yesterday for the Jurassic World Tour show. I met Bill Bori at Auntie Anne’s Pretzels and he helped me get exactly what I needed for my boys and even went as far as calling me when my order was ready. My 4 and 5 year old have many allergies, so concessions food is typically a challenge. Auntie Anne’s was a great option and their service even better. Thanks Bill and team!!
March 01 · Reggie Valmores- November 24 · Ivan Colmenares
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