Auntie Anne's Introduce
## Introduction / Overview
For residents across the **Wisconsin** area, few snacks are as satisfying and instantly recognizable as a freshly baked, golden-brown soft pretzel. **Auntie Anne's** at 95 N Moorland Rd in Brookfield, Wisconsin, is the local destination for this globally popular treat. While categorized simply as a bakery, this location specializes in the art of the soft pretzel, offering a diverse and consistently high-quality menu centered around this hand-rolled favorite. The Brookfield location provides a convenient and quick stop for shoppers, families, and anyone looking for a savory or sweet pick-me-up.
The core promise of Auntie Anne's is simple yet powerful: **Every pretzel is hand-rolled and freshly baked to golden brown perfection.** This commitment to freshness and quality ensures that Wisconsin users receive a warm, soft, and delicious product with every purchase. The menu is structured not just around the classic pretzel shape, but also around various forms and flavors designed to satisfy different cravings, making it a highly versatile bakery option. Whether you are seeking a simple, buttery snack, a hearty, savory lunch, or a sweet, cinnamon-laced dessert, this Brookfield location has perfected its offering to meet the demands of a diverse local palate.
Located within a major retail hub, Auntie Anne's is ideally situated for a quick visit, aligning perfectly with the busy, schedule-conscious lifestyle of many Wisconsin patrons. The specialized nature of the menu, combined with modern convenience features like multiple service and payment options, makes this Brookfield bakery a practical and enjoyable choice for a moment of indulgence during a day of errands or shopping. The focus on a singular, expertly crafted product—the soft pretzel—is what truly sets this establishment apart in the local bakery scene.
## Location and Accessibility
Auntie Anne's is conveniently located in Brookfield, a central and easily accessible area for many in Southeast Wisconsin. Its address places it within a high-traffic retail environment, ensuring that the Brookfield community and visitors can easily incorporate a quick stop into their day.
The exact location details are:
95 N Moorland Rd Space A-60, Brookfield, WI 53005, USA
For local users, accessibility is a crucial factor, especially when dealing with quick-service establishments. The Brookfield location ensures a welcoming environment for all patrons by providing key accessibility features:
- **Wheelchair accessible entrance:** Facilitating smooth and easy access into the bakery area.
- **Wheelchair accessible parking lot:** Providing convenient, designated parking spaces close to the entrance for those who need them.
These features, coupled with the central address, make the Brookfield Auntie Anne's a highly accessible and convenient location for local customers from Milwaukee, Waukesha, and the surrounding Wisconsin suburbs. The strategic placement means it’s an ideal spot for a quick, planned, or spontaneous purchase.
## Services Offered
While the primary service is the sale of freshly baked soft pretzels, the Brookfield Auntie Anne's has embraced a wide range of ordering and fulfillment options to maximize customer convenience. These services are tailored to fit the diverse needs of the local Wisconsin shopper. The service options available include:
- **Curbside pickup:** A highly efficient and popular option for customers who prefer to collect their order without leaving their vehicle.
- **Delivery:** Providing the ultimate convenience, allowing customers to receive fresh pretzels directly at their home or workplace.
- **In-store pickup:** Ideal for customers who want to pre-order and collect their items quickly upon arrival inside the store.
- **In-store shopping:** The traditional method of ordering and browsing the menu while inside the location.
- **Takeout:** Fast service for customers who are purchasing items ready-made to consume elsewhere.
The core product offering is centered around the signature soft pretzel and its variations:
- **Variety of Soft Pretzels:** Offering multiple classic and savory flavors, including Original, Cinnamon Sugar, Sweet Almond, Sour Cream & Onion, Roasted Garlic & Parmesan, Pepperoni, Jalapeño, and Raisin.
- **Pretzel Nuggets:** Serving bite-sized versions of the Original and Cinnamon Sugar flavors for easy sharing and snacking.
- **Pretzel Dogs:** Nathan’s Famous® hot dogs wrapped in the signature pretzel dough, available in Original, Cheese, Jalapeño & Cheese, and Mini versions.
- **Pretzel Buckets:** Large-format options (Original, Cinnamon Sugar, Pepperoni Nuggets, Mini Pretzel Dogs) designed to feed a group for parties, gatherings, or office treats.
- **Dips & Drinks:** A full complement of flavorful dips (Caramel, Cheese, Hot Salsa Cheese, Light Cream Cheese, Marinara, Sweet Glaze, Honey Mustard) and refreshing beverages (Original Lemonade, Lemonade Mixers, Frozen Lemonade Mixers, Lemonade Iced Tea, Iced Tea, Coca-Cola® Products).
## Features / Highlights
The Auntie Anne's Brookfield location offers a number of key features that make it a standout choice for local residents seeking a quick, delicious, and convenient snack.
- **Hand-Rolled, Freshness Guarantee:** The commitment that every pretzel is hand-rolled and freshly baked ensures a consistently superior, warm product, a major draw for quality-conscious Wisconsin consumers.
- **Extensive Flavor Variety:** The menu provides eight distinct soft pretzel flavors, catering to both traditional sweet and modern savory tastes, ensuring there is a pretzel for every preference.
- **Complete Meal Options:** The inclusion of savory **Pretzel Dogs** allows the location to function as a quick, light meal provider, not just a dessert spot.
- **Party and Group Solutions:** The availability of large **Pretzel Buckets** makes event planning simple, offering an easy, crowd-pleasing option for local gatherings and parties.
- **Modern Payment Systems:** The acceptance of **Credit cards**, **Debit cards**, and **NFC mobile payments** streamlines the transaction process, fitting the need for a quick visit.
- **Quick-Visit Optimization:** Categorized for **Quick visit** planning, the location is designed for maximum speed and efficiency, respecting the time of busy local patrons.
## Contact Information
Getting in touch with the Brookfield Auntie Anne's is easy for local users needing to place a large order, inquire about menu items, or confirm their current hours of operation. The dedicated contact information is:
**Address:** 95 N Moorland Rd Space A-60, Brookfield, WI 53005, USA
**Phone:** (262) 794-3397
**Mobile Phone:** +1 262-794-3397
This reliable contact information ensures that whether a local resident is pre-ordering a Pretzel Bucket for a weekend event or simply confirming the fastest route to the location, they can do so without hassle. The availability of both a standard and mobile phone number offers flexibility in communication. Knowing the precise address is essential for utilizing the **Curbside pickup** and **Delivery** service options offered to the Brookfield community.
## What is Worth Choosing
For people in the Wisconsin region, particularly around Brookfield, choosing Auntie Anne's is a decision based on **specialized quality, comprehensive convenience, and quick service.**
The primary reason to choose this spot is the absolute dedication to its core product. The emphasis on **hand-rolled and freshly baked** pretzels means the quality is consistently high, delivering a delicious experience every time. The menu goes far beyond the basic pretzel, offering savory **Pretzel Dogs** for lunch and easily shareable **Pretzel Buckets** for any gathering, transforming it from a simple snack counter into a versatile catering solution.
Secondly, the array of service options is perfectly tailored for the modern, busy Wisconsin lifestyle. The availability of **Curbside pickup** and **Delivery** removes any barrier to enjoying their products, providing a level of convenience that elevates the overall experience. The location is optimized for a **Quick visit**, ensuring minimal waiting time, which is highly valued by local patrons running errands or on a lunch break.
Finally, the comprehensive accessibility features, including dedicated accessible parking and entrance, guarantee that the enjoyment of their famous soft pretzels is available to everyone in the Brookfield community. Coupled with modern payment methods like **NFC mobile payments**, Auntie Anne's at 95 N Moorland Rd is the optimal choice for a quick, delicious, and stress-free bakery experience focused entirely on the joy of the soft pretzel.
Auntie Anne's Services
Soft Pretzels
Every Auntie Anne's pretzel is hand-rolled and freshly baked to golden brown perfection.
- Original
Every single pretzel is an original, and freshly baked to raise the standard of snacking.
- Cinnamon Sugar
A soft pretzel hot from the oven, sprinkled with fresh cinnamon, sweet sugar, and handed right over.
- Sweet Almond
This sweet yet salty pretzel is baked fresh and topped with Auntie Anne's own toasted almond crunch.
- Sour Cream & Onion
A hint of sour cream and onion are freshly baked into a warm, soft pretzel for you to savor bite by bite.
- Roasted Garlic & Parmesan
The aroma of garlic and fresh parmesan makes this savory treat the best thing since sliced garlic bread.
- Pepperoni
Crowned with nine scrumptious slices of pepperoni and a savory three-cheese blend freshly baked into a warm, soft pretzel.
- Jalapeño
A pretzel topped with delicious jalapeño peppers, hot from the oven, is a refreshingly spicy treat.
- Raisin
A sweet snacking surprise with fresh raisins baked into warm delicious dough.
Pretzel Nuggets
Bite-sized versions of Auntie Anne's classic pretzel flavors are perfect for sharing.
- Original Pretzel Nuggets
Each pretzel nugget is freshly baked to a golden brown.
- Cinnamon Sugar Pretzel Nuggets
Small and sweet pretzel nuggets, sprinkled with simple cinnamon sugar, can satisfy even the hungriest.
Pretzel Dogs
Enjoy Auntie Anne's famous pretzel dough wrapped around a Nathan’s Famous® hot dog.
- Original Pretzel Dog
Auntie Anne's famous pretzel dough wrapped around a Nathan’s Famous® hot dog is not your average snack.
- Cheese Pretzel Dog
Auntie Anne's famous pretzel dough wrapped around a Nathan’s Famous® hot dog and topped with a simple three-cheese blend.
- Jalapeño & Cheese Pretzel Dog
A crispy three-cheese pretzel, topped with spicy jalapeño slices wrapped around a delicious Nathan’s Famous® hot dog.
- Mini Pretzel Dogs
Mini Pretzel Dogs made with Nathan’s Famous® hot dogs and Auntie Anne's famous pretzel dough pack a bite.
Pretzel Buckets
Freshly baked and golden brown, Auntie Anne's Pretzel Buckets have plenty to go around.
- Original Pretzel Nuggets Bucket
A bucket of Original Pretzel Nuggets is perfect for sharing.
- Cinnamon Sugar Pretzel Nuggets Bucket
Bite-size versions of the sweet Cinnamon Sugar Pretzel in a shareable bucket.
- Pepperoni Pretzel Nuggets Bucket
Perfect for a group, each nugget is topped with a slice of pepperoni and a sprinkle of three-cheese blend.
- Mini Pretzel Dogs Bucket
A fun shareable snack for anyone who loves Nathan’s Famous® hot dogs and Auntie Anne's famous pretzel dough.
Dips
The perfect complement to your Auntie Anne's pretzel.
- Caramel Dip
Sticky Caramel Dip will get on any pretzel’s sweet side.
- Cheese Dip
This is the cheese that’s sure to please any pretzel or pretzel dog. Simply cheesy and delicious.
- Hot Salsa Cheese Dip
Hot Salsa Cheese Dip is the perfect amount of spicy and cheesy.
- Light Cream Cheese Dip
A rich, delicious cream cheese dip to top off a sweet or salty pretzel.
- Marinara Dip
Marinara Dip is the savory, slightly sweet sauce every pretzel craves.
- Sweet Glaze Dip
A creamy sweet glaze for the freshest, warmest batch of pretzels you’ve ever tasted.
- Honey Mustard Dip
Everything goes better with Honey Mustard. But nothing goes quite as well as an Auntie Anne’s pretzel.
Drinks
Enjoy Auntie Anne's refreshing beverages.
- Original Lemonade
Auntie Anne’s very own refreshing lemonade is a sweet way to make any day feel like summer.
- Lemonade Mixers
Auntie Anne’s famous lemonade in fun, fruity flavors, such as Blue Raspberry, Cherry, Mango, and Strawberry.
- Frozen Lemonade Mixers
Enjoy the famous Lemonade Mixer flavors as a frozen treat, such as Blue Raspberry, Cherry, Mango, and Strawberry.
- Lemonade Iced Tea
Auntie Anne’s signature lemonade is mixed with freshly brewed iced tea for a refreshing twist on a classic drink.
- Iced Tea
A refreshing beverage at its best! Auntie Anne’s serves Iced Tea in sweet and unsweet options.
- Coca-Cola® Products
Auntie Anne’s proudly serves Coca-Cola® products to pair perfectly with our pretzels.
Auntie Anne's Details
Service options
- Curbside pickup
- Delivery
- In-store pickup
- In-store shopping
- Takeout
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
Planning
- Quick visit
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Auntie Anne's Photos










Auntie Anne's Location
Auntie Anne's
95 N Moorland Rd Space A-60, Brookfield, WI 53005, USA
Auntie Anne's Reviews
pretzelscinnamonhot doglemonademalltraining
★ 5★ 4★ 3★ 2★ 1Pretzel was good but the manager I’m guessing because she had on collar shirt and not the original auntie Ann’s shirt rude she looks like she doesn’t want to be there any manager with the expressions she was giving can’t and shouldn’t be running the store find somebody else is you don’t like your job
September 20 · Desire MedleyI expected so much more of this place. I went to order and the lady didn’t know what she was doing. (She could’ve been training so that fine) The other worker (another lady) completely ignored her co-worker. I got my pretzels and they are completely soggy and old to the point where the hotdogs just fell out of the pretzel and I could feel the sogginess just touching it. The cheese sauce too was very chunky and gelatinous and the drinks were nasty too. I also was told to insert my card, so I did, and then the cashier asked me what the second oder I wanted was. Took double the time then it should’ve. I couldn’t understand the cashier either as she was whispering to me and I had to ask her to repeat herself multiple times and she seemed annoyed after that. The other older lady proceeded to ask the two men behind us what they wanted and gave them free food disregarding the other customers trying to order. I don’t think I will ever order from this place again.
September 24 · Natalie BorrmannBought pretzels from this place 3 times in one week this year. Honestly it’s disappointing. The pretzels aren’t baked all the way and you can taste the raw dough. The way I see it, there’s more pretzels being made than the quality of the pretzel. That’s how you know it’s bad. It has to be quality over quantity.If you want better, tasting pretzels and don’t mind the drive. Go to Auntie Anne’s at south ridge mall.
January 24 · Brandon GutierrezStaff is not customer service friendly. While I was talking, she gave me a, “hold on finger”, then walked in the back for about three minutes. No communication at all. Staff seemed overworked or upset about being at work.
April 09 · Darquita Moore (Dar)Customer service is so horrible! Ive been 3 times and don't think I'm going back! The older woman should be ashamed of herself. I walked up to the counter waiting for her to greet me but she stared a hole through me and said NOTHING! I then spoke and said Hi but no response back, so then I proceeded to order and still she just stared like she didn't care what I was saying. The younger girl came from the back and she was no better, then the guy walked in and was complaining about his check and he doesn't make enough in tips and blah, blah, blah! My pretzels tasted so old and the sweet almond was old and burnt. I sent a complaint through the App and a woman emailed me making excuses saying that location was training people and I could get my pretzels again for free just show them the email to redeem them. That's horrible the way they behave and the company not taking the matter serious at all!!!
September 06 · Chante' Savage
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