Häsi Bread

---

## Introduction / Overview: Häsi Bread—Where Austrian Tradition Meets California Artisan Baking

For those in the Los Angeles area seeking genuinely artisanal, European-style bread, **Häsi Bread** offers a truly distinctive experience. More than just a local **Bakery**, Häsi Bread is a culmination of rich heritage, traditional techniques, and modern creative vision. The bakery's founder, Matias "Häsi" Barang, a California-born Austrian-Afghan, learned the art of sourdough from a four-generation bakers' family in Austria. This deep-rooted, **Austrian-Inspired** tradition is the foundation of their craft, giving local patrons access to a level of baking quality often found in Central Europe, such as Germany, Austria, Hungary, and parts of Eastern France.

Häsi Bread is most celebrated for its innovative and visually striking **signature yellow-and-blue sourdough loaf**. This unique creation is naturally colored with **organic heirloom turmeric** for the yellow and **organic butterfly pea flower** for the blue, a fusion of artistry and wellness that perfectly embodies the bakery's slogan: “Art is in Bread.” Beyond the aesthetic appeal, the commitment to high quality is palpable. They utilize a meticulous **wild fermentation** process and proudly **mill their organic grains in-house**—a blend of ancient wheat species including rye, spelt, and khorasan—to ensure maximum nutritional value and complex flavor. Having established a loyal following at local farmers' markets and through partnerships with high-end retailers like Erewhon, their permanent retail location in Los Angeles brings this world-class bread directly to the local California community.

***

## Location and Accessibility for the Local Los Angeles User

Häsi Bread's first permanent retail location, the "heart of Häsi," is centrally positioned in the Los Angeles community at **4119 S Centinela Ave, Los Angeles, CA 90066, USA**. Located in the Del Rey/Mar Vista area, this physical storefront serves as a light-filled space where customers can witness the magic of the baking operation firsthand, including a massive commercial steam oven and the stone mill used to grind the grains on the premises.

The location offers **Onsite services**, meaning customers can visit the shop to browse and purchase their breads and pastries directly. For accessibility, the premises include a **Wheelchair accessible entrance**, ensuring that all members of the community can enjoy the experience.

While the experience inside is warm and inviting, potential visitors should note a common frustration in this part of California: the customer review mentions that **"Parking is not fun."** While there may be some street parking available, visitors should plan ahead for a possibly challenging parking situation near the corner of Centinela and Washington Boulevard. For payment convenience, the bakery accepts major methods including **Credit cards** and **Debit cards**, making transactions quick and effortless once inside. The location is an evolution from its origins, which include a wood-fired oven built in Studio City, making this Del Rey space a significant and beautiful new hub for the business.

***

## Services Offered

Häsi Bread’s services are centered on providing freshly baked, high-quality goods through various convenient channels for the California customer.

• **Onsite Retail Services:** The primary service is the operation of a physical **Bakery** and cafe where customers can visit and purchase items directly. This includes the opportunity to view the baking operation, which adds to the immersive experience.
• **Artisan Bread Offerings:** The core service is the production and sale of their signature sourdough loaves, including the **Häsi Original** ($12.00 - $16.50), along with **Ciabatta** ($5.00), **Häsi Focaccia** ($11.00), and specialty items like **Gluten Free** bread ($18.00).
• **Pastry and Sweets Counter:** They offer a variety of high-quality pastries and cookies, such as **Croissants** (including a highly praised **Almond Croissant**), **Challah**, and the **Häsi Cardamom Cookie** ($6.00), all with the signature sourdough-based, unique richness.
• **Coffee Service:** Patrons can enjoy various coffee beverages, including **Pour over** and **Cappuccino**, which are described as being perfectly crafted. They also offer specialty options like **Matcha Lattes**, including the option for sought-after **Pistachio milk**.
• **Online Ordering and Shipping:** While the focus is on the retail location, they offer **Order Online** services, including nationwide shipping for their loaves, which is typically dispatched weekly on Wednesdays.
• **Local Wholesale/Farmers Market Presence:** The bakery continues to distribute its goods through local grocery stores (like Erewhon), cafes, restaurants, and farmers' markets across Brentwood, Westwood, and North Hollywood, increasing accessibility across Los Angeles.

***

## Features / Highlights: The Art of the Sourdough Loaf

The defining features of Häsi Bread elevate it from a standard bakery to a culinary standout in the competitive Los Angeles food scene.

• **The Signature Yellow-and-Blue Sourdough:** This is the bakery's most iconic offering—a visually stunning loaf marbled with natural pigments from **heirloom turmeric** (yellow) and **butterfly pea flower** (blue). These ingredients not only provide unique color but also offer health benefits such as anti-inflammatory and antioxidant properties.
• **Superior Texture and Crunch:** The bread is known for its **sturdy crust** and **chewy texture**, a result of a meticulous, multi-day leavening and fermentation process. Customers specifically praise the "crisp crunch on the outside" of the breads and pastries.
• **House-Milled Organic Grains:** Häsi Bread maintains a commitment to ultimate freshness and nutrition by operating a **stone mill on the premises** to grind a blend of **organic grains** (rye, spelt, khorasan), ensuring maximum flavor and digestible qualities by baking with unsifted, freshly milled flour.
• **Authentic European Sourdough Flare:** Their products, particularly the **croissants**, are described as having a **"slight sourdough flare"** which provides a "truly unique, rich experience" unlike typical pastries, bridging the gap between delicate patisserie and hearty European baking.
• **Expanding Gourmet Offerings:** Beyond the bread and pastries, the bakery is actively planning to host **sourdough Neapolitan-style pizza nights** utilizing their wood-fired oven and the same high-quality fermented dough, promising an exciting future addition to the local dining options.
• **High-Quality Ingredients Only:** Patrons can "taste that it’s high quality ingredients they are using," which includes sourcing specific ingredients, such as turmeric with high curcumin content, from small international farms, reinforcing their commitment to uncompromising quality.

***

## Contact Information

Häsi Bread can be visited at its retail location in Los Angeles or reached via its online presence for further information and ordering.

**Retail Location Address:**

4119 S Centinela Ave

Los Angeles, CA 90066, USA

**Website for Online Orders and Information:**

hasibread.com

**Note:** The shop is located in the Del Rey/Mar Vista area. Directions for pickup may sometimes reference accessing the location from the front on most days, or via the back alley (accessible via Stewart Ave, just off of Centinela) on specific days, so customers should check the website for current hours and specific pickup instructions.

***

## What is Worth Choosing: Uniting Heritage, Health, and Artistry

For any Californian who considers bread to be a cornerstone of their diet, **Häsi Bread** is a choice worth making for its synthesis of three compelling elements: authentic **European heritage**, dedication to **unparalleled quality**, and a uniquely **artistic approach**.

First, the authenticity rooted in the **Austrian tradition** sets it apart from typical American bakeries. The bread is made with a time-honored, multi-day **wild fermentation** process, resulting in a more digestible and intensely flavorful loaf that truly "reminds of the bakeries in Central Europe." If you appreciate the complex tang and sturdy crust of traditional, hearty bread, the **Häsi Original** is a necessity.

Second, the focus on **organic, fresh-milled grain**—done literally on-site—demonstrates a commitment to health and flavor that few other bakeries in the 90066 area can match. By using unsifted flour warm off the mill, Häsi Bread ensures that customers receive the full nutrient power of their ancient grain blend (rye, spelt, khorasan). This is critical for health-conscious Los Angeles residents seeking ingredients with integrity.

Finally, choosing Häsi Bread means choosing a product that is literally "Art in Bread." The signature **turmeric and butterfly pea flower** loaf is an eye-catching centerpiece for any California table or charcuterie board, providing a fascinating talking point along with anti-inflammatory benefits. From the "irresistible" sourdough-flared **croissants** and the divine **jalapeño focaccia** to the excellent **Coffee** (including sought-after options like pistachio milk matcha lattes), Häsi Bread offers a full gourmet experience. Despite the minor local inconvenience of parking, the five-star quality, friendly service, and the palpable "family" feel of the retail shop make the trip to 4119 S Centinela Ave an essential pilgrimage for any serious bread lover in Southern California.

Häsi Bread

4119 S Centinela Ave, Los Angeles, CA 90066, USA