Neptune Bakery & Deli Introduce
Neptune Bakery & Deli: A Multi-Generational Jersey City Icon
For local residents of Jersey City and the greater New Jersey area, Neptune Bakery & Deli is far more than just a place to grab a quick bite; it is a long-standing institution and a culinary cornerstone of the Greenville neighborhood. Operating since the 1980s, this multi-generational business successfully blends two essential local roles: a classic, old-school Bakery known for its Portuguese and Italian pastries, and a bustling Deli famous for serving up hearty breakfast and lunch sandwiches.
Neptune Bakery & Deli is a testament to enduring quality, with the current third-generation owners still using the original family recipes for their most popular items. This commitment to tradition is what draws people from all over the country to their location. The shop perfectly captures the essence of a New Jersey staple, offering everything from the state’s beloved Taylor Ham, Egg and Cheese sandwich to its own unique, irresistible sweet treats.
The atmosphere is described as warm and inviting, underpinned by a commitment to high-quality ingredients and friendly, professional staff. Whether you're rushing to work and need a classic breakfast sandwich, planning a special occasion requiring a custom cake, or just craving a legendary Portuguese custard cup, Neptune Bakery & Deli is the convenient, top-quality choice that has served the Jersey City community for decades.
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Location and Accessibility
Neptune Bakery & Deli is strategically located to serve the dense population of Jersey City, NJ, and its surrounding areas. The full address is 1612 John F. Kennedy Blvd, Jersey City, NJ 07305, USA.
The bakery’s location on a major corridor like John F. Kennedy Boulevard makes it highly visible and easily accessible via major routes and local transport for residents throughout Hudson County. A crucial benefit for local users is the provision of Free street parking nearby, a significant convenience in a metropolitan area like Jersey City. For those who prefer to stay put, the bakery offers Delivery services via popular platforms, in addition to Takeout options.
The business hours are exceptionally long and convenient for the working community, serving customers seven days a week from early morning into the evening. Public data suggests the shop is open daily from 5:00 AM to 8:30 PM, making it a perfect spot for an early morning coffee and breakfast, a lunchtime deli run, or a late evening dessert pickup.
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Services Offered
Neptune Bakery & Deli’s service offerings are split between its sweet and savory sides, ensuring a comprehensive menu that can cater to any need throughout the day. The establishment is built for efficiency and quality, serving customers from early morning to late evening.
- Full Breakfast service is available all day, featuring essential New Jersey breakfast sandwiches and platters, including the choice of Taylor Ham, Egg, and Cheese, Bacon, or Sausage.
- An extensive Deli menu provides a wide selection of Sandwiches and Subs served on a Portuguese Roll or a Small Italian Sub. Popular options include the Classic Italian Sub, Homemade Roast Beef, Turkey and Swiss, and Hot Pastrami and Swiss.
- They specialize in Custom Cakes for all occasions, revamping their menu in recent years to offer a wider range of flavors and styles, including Black Forest, Red Velvet, and various fruitcakes.
- A variety of freshly made Baked Goods are offered, including their famous Custard Cups (Custard, Coconut, and Macaroon varieties), Portuguese and Italian pastries, sugar cookies, eclairs, cannoli, and croissants.
- They provide a full range of Coffee and Tea options, including Espresso Drinks such as Macchiato, Cappuccino, Cafe Latte, and Americano, alongside basic Coffee and Hot Chocolate.
- The shop facilitates various payment options for a quick visit, accepting Credit cards, Debit cards, and NFC mobile payments.
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Features / Highlights
Neptune Bakery & Deli has maintained its status as a local favorite for over four decades due to several unique and high-quality features that resonate deeply with the New Jersey community.
- The Famous Custard Cups are the bakery's signature specialty, made with the same cherished recipe brought over from Portugal by the original owner. These are a major draw, attracting visitors from far beyond Jersey City who rave about the quality and nostalgic flavor.
- The Authentic New Jersey Breakfast Staple is perfected here. The Taylor Ham, Egg and Cheese sandwich is a local must-try, available all day and praised by locals for its fresh ingredients and perfect preparation on a choice of bread or roll.
- Their Custom Cakes are highly praised for their beauty and delicious flavor. Customers note that the quality is always top-notch, making the bakery a reliable source for special occasion desserts like first birthday or wedding cakes.
- The business combines Old-School Tradition with New Age Quality, being a third-generation, family-owned establishment that continually focuses on providing the best quality products, from cold cuts for their deli to the freshest ingredients for their baked goods.
- The extensive Deli Selection is a significant highlight, offering everything from the popular Hot Pastrami and Swiss to specialty subs like Prosciutto and Mozzarella, all built with high-quality cold cuts and served on fresh rolls (Portuguese rolls are a highlight).
- The bakery’s unique recognition includes gaining National Attention after being used as a filming location for a movie starring well-known Hollywood figures, cementing its status as a memorable landmark in Jersey City.
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Contact Information
For catering inquiries, custom cake orders, or questions about their daily deli specials and operating hours, please use the following contact information:
Address: 1612 John F. Kennedy Blvd, Jersey City, NJ 07305, USA
Phone: (201) 333-2374
Mobile Phone: +1 201-333-2374
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What is Worth Choosing
For any New Jersey local or visitor to Jersey City, Neptune Bakery & Deli offers two non-negotiable must-try items that capture the essence of what this establishment offers: the definitive local breakfast sandwich and the famous family dessert.
First, you must order the quintessential New Jersey staple: the Taylor Ham, Egg, and Cheese Sandwich ($10.40) or Platter ($11.04). Whether you call it Taylor Ham or Pork Roll, Neptune's version, built on fresh ingredients, is a beloved local favorite and a perfect way to start your day. It’s a genuine taste of Jersey culture you won't find replicated elsewhere with the same local authenticity.
Second, head directly to the bakery side and indulge in their Famous Custard Cups. These Portuguese pastries are the crowning glory of Neptune's sweet selection and a product of a decades-old family recipe. Customers consistently rave that the Custard Cups are a must-try dessert. While prices can vary based on specialty items like the mini cheesecakes, the core custard cups remain an affordable and delicious piece of Jersey City history.
Ultimately, Neptune Bakery & Deli is worth choosing for the unique convenience of getting a phenomenal, authentic New Jersey deli meal and an unforgettable, traditional Portuguese dessert, all in one friendly, multi-generational shop.
Neptune Bakery & Deli Food & drink
Breakfast Platter
- Bacon, Egg And Cheese Breakfast Platter $11.04
- Sausage, Egg And Cheese Breakfast Platter $11.04
- Taylor Ham, Egg And Cheese Breakfast Platter $8.74
Breakfast Sandwiches
- 12. Bacon, Egg And Cheese Sandwich $10.40
- 13. Sausage, Egg And Cheese Sandwich $10.40
- 14. Taylor Ham, Egg And Cheese Sandwich $8.39
Deli Sandwiches on a Portuguese Roll
- 1. Homemade Roast Beef $12.00
Mozzarella, roasted peppers and balsamic.
- 2. Classic Italian $12.00
Comes with ham, Genoa salami and provolone, lettuce, tomato, onion, oil and vinegar.
- 3. Prosciutto And Mozzarella $12.00
Roasted peppers and balsamic.
- 4. All American $10.80
Ham, Bologna, yellow cheese, lettuce, tomato, onion, oil and vinegar.
- 5. Turkey And Swiss $10.20
Lettuce, tomato, oil and vinegar.
- 6. Hot Pastrami And Swiss $12.00
Comes with grilled onions and golden mustard.
- 7. Genoa Salami And Provolone $10.00
Lettuce, tomato, oil and vinegar.
- 8. Tuna Salad $10.20
Lettuce, tomato, oil and vinegar.
- 9. Ham And Cheese $7.80
Lettuce, tomato, oil and vinegar.
- 10. Bologna And Provolone $7.80
Lettuce, tomato, oil and vinegar.
- 11. Hard Salami And Cheese Roll $7.80
Lettuce, tomato, oil and vinegar.
- 12. BLT $7.50
Bacon, lettuce, tomato Add salt, pepper, mayo, etc.. in the comments.
Wraps
- 1. Homemade Roast Beef Wrap $12.00
Mozzarella, roasted peppers and balsamic.
- 2. Classic Italian Wrap $12.00
Comes with ham, Genoa salami and provolone, lettuce, tomato, onion, oil and vinegar.
- 3. Prosciutto And Mozzarella Wrap $12.00
Roasted peppers and balsamic.
- 4. All American Wrap $10.80
Ham, Bologna, yellow cheese, lettuce, tomato, onion, oil and vinegar.
- 5. Turkey And Swiss Wrap $10.20
Lettuce, tomato, oil and vinegar.
- 6. Hot Pastrami And Swiss Wrap $12.00
Comes with grilled onions and golden mustard.
- 7. Genoa Salami And Provolone Wrap $7.80
Lettuce, tomato, oil and vinegar.
- 8. Tuna Salad Wrap $10.20
Lettuce, tomato, oil and vinegar.
- 9. Ham And Cheese Wrap $7.80
Lettuce, tomato, oil and vinegar.
- 10. Bologna And Provolone Wrap $7.80
Lettuce, tomato, oil and vinegar.
- 11. Hard Salami And Cheese Wrap $7.80
Lettuce, tomato, oil and vinegar.
Deli Sandwiches on a Small Italian Sub
- 1. Homemade Roast Beef Sub $13.20
Mozzarella, roasted peppers and balsamic.
- 2. Classic Italian Sub $13.20
Comes with ham, Genoa salami and provolone, lettuce, tomato, onion, oil and vinegar.
- 3. Prosciutto And Mozzarella Sub $13.20
Roasted peppers and balsamic.
- 4. All American Sub $12.60
Ham, Bologna, yellow cheese, lettuce, tomato, onion, oil and vinegar.
- 5. Turkey And Swiss Sub $12.60
Lettuce, tomato, oil and vinegar.
- 6. Hot Pastrami And Swiss Sub $13.20
Comes with grilled onions and golden mustard.
- 7. Genoa Salami And Provolone Sub $12.50
Lettuce, tomato, oil and vinegar.
- 8. Tuna Salad Sub $12.60
Lettuce, tomato, oil and vinegar.
- 9. Ham And Cheese Sub $11.40
Lettuce, tomato, oil and vinegar.
- 10. Bologna And Provolone Sub $11.40
Lettuce, tomato, oil and vinegar.
- 11. Hard Salami And Cheese Sub $11.40
Lettuce, tomato, oil and vinegar.
Snack
- Deep River Chips $2.19
2 oz. bag. Salt and Vinegar, Sour Cream and Onion, Zesty Jalapeno
Neptune Bakery's Famous Custard Cups
- Custard Cups
egg tart
- Coconut Custard Cup
A combination of the egg tart and macaroon egg tart with powdered sugar on top.
- Macaroon Custard Cup
Coconut egg tart
Beverages
- 20 Oz. Soda $2.70
Pepsi
- 16.9 Oz. Tropicana Orange Blend $3.00
Contains orange, apple, pear and lemon juices
Coffe and Tea
- Coffee
- Tea
- Ice Coffee
Espresso Drinks
- Espresso
- Macchiato
- Cappuccino
- Cafe Latte
- Americano
- Hot Chocolate
Add Ons
- Bacon $3.90
3 slices
- Taylor Ham $3.00
Two slices
- Sausage Pattie $2.00
1 patty
- Hash Brown $2.00
Neptune Bakery & Deli Details
Service options
- Delivery
- Takeout
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
Offerings
- Coffee
Dining options
- Breakfast
Planning
- Quick visit
Payments
- Credit cards
- Debit cards
- NFC mobile payments
Parking
- Free street parking
Neptune Bakery & Deli Photos










Neptune Bakery & Deli Location
Neptune Bakery & Deli
1612 John F. Kennedy Blvd, Jersey City, NJ 07305, USA
Neptune Bakery & Deli Reviews
sandwichescoffeecupscustard cupempanadascold cutcheesecakeegg tartsegg custardmacaroons
★ 5★ 4★ 3★ 2★ 1I ordered my daughter’s first birthday cake from this place, and it was absolutely beautiful and delicious. I also love visiting for their desserts—their custard cups are a must-try! The quality is always top-notch, the prices are very affordable, and the staff are incredibly friendly and helpful.
August 14 · Aastha BudhathokiI’m not sure what happened. Last week my co worker went. They had nice small mini banana pudding cheesecakes she paid $4. I went this week to get one. They went up to $11. For a small mini banana pudding cheesecake. Why is it that when something gets popular. You put the price up more than double the original price.
September 11 · Nakeita GHometown favorite Neptune Bakery & Deli has been a staple in Jersey a while now. There is not one custard cake I’ll exchange theirs for someone else’s. Truly delicious! 😋😋However, like everywhere else prices have gone up now $18.65/dozen. Still worth it IMO! 👍🏼
October 21 · Albert VitalThis bakery has a charming ambiance and delightful offerings that make it a lovely place to visit. However, it's worth noting that the wait time can sometimes be quite lengthy, which might test your patience if you’re in a hurry. They seem to struggle with a first-come, first-served system, as it's not consistently practiced, leading to some confusion among customers. Additionally, their selection of baked goods can be a bit hit or miss; on certain days, the variety available feels quite limited, which can be disappointing if you’re craving something specific. Overall, while the bakery has its merits, there are definitely areas that could benefit from improvement.
June 21 · Milagros RiveraOwner & Staff was very helpful with my son’s birthday cake within a notice. They made it happen for us. Custer/Strawberry filling with vanilla and blue cake. Delicious! ❣️ Everything freshly made , my family and myself been coming here for years!
May 21 · Bee Contrera (Rose)
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