Southside Sugar

Introduction / Overview

When it comes to sourcing truly exceptional, beautiful, and delicious custom baked goods in the heart of North Carolina, Southside Sugar Cake Co. is a name that consistently rises to the top. While the address is situated in Selma, the company, often referred to as simply "Southside Sugar," proudly serves customers across Johnston County and the greater Triangle area, including the communities of Clayton and beyond. This is not a standard walk-in bakery; it is classified as a professional cake shop and a luxury custom cake studio founded and led by Chef Jeannie Stephenson, a highly experienced and professional pastry chef with nearly 25 years in the culinary industry.

Southside Sugar is dedicated to crafting celebration cakes and desserts that range from the elegantly simple to the extravagantly whimsical. They specialize in high-end, custom-designed sweets for every occasion—not just weddings, but also gender reveals, baby showers, and birthdays. What sets them apart in the competitive North Carolina market is the flawless execution of both flavor and aesthetics. Customers consistently rave about the baked goods being both "delicious and gorgeous," and the cake being perfectly moist with "fantastic" frosting that avoids being "too sugary or sweet." When North Carolina residents need a centerpiece dessert designed and executed with precision, Southside Sugar is the reliable, expert choice.

Location and Accessibility

Southside Sugar Cake Co. operates primarily on a booking and consultation basis, reflecting its specialty in custom, high-end creations rather than daily retail foot traffic. The stated business address is 132 Carmil Dr, Selma, NC 27576, USA, placing it within the Johnston County community that includes nearby Clayton. While the business operates out of this central location, consultations, order placements, and communication are often handled remotely or by appointment, reflecting the nature of a custom cake studio.

For North Carolina customers needing to pick up their finished products or attend a scheduled tasting, the location in Selma is a straightforward drive from major routes that connect the Raleigh-Durham area to Johnston County. Given the focus on custom, high-value orders, the delivery and setup of larger cakes—especially wedding cakes—are often preferred and included as a service, which minimizes the need for customers to worry about transit. Customers are encouraged to contact Jeannie directly to coordinate the best method for receiving their beautiful, handcrafted desserts.

Services Offered

Southside Sugar provides a comprehensive suite of services focused on luxury custom desserts and event catering for the North Carolina region:

• Custom Celebration Cakes: Specializing in designing and creating multi-tiered and elaborate cakes for all occasions, including weddings, baby showers, and significant birthdays, with a focus on both beautiful design and impeccable flavor.
• Gourmet Cupcakes: Offering custom batches of cupcakes, often ordered by the dozen, known for their moist cake base and flavorful, not-too-sweet frosting.
• Decorated Sugar Cookies: Hand-decorated, royal icing favor cookies that are praised for being both "delicious" and "beautifully done," avoiding the "sugar brick" texture common in other decorated cookies.
• French Macarons and Petit Fours: Providing delicate, artisanal desserts perfect for dessert tables, wedding favors, or as smaller sweet treats.
• Consultation and Custom Design: Offering dedicated time for clients to discuss their vision, themes, and flavor profiles with Chef Jeannie to ensure the final product is perfectly executed.
• Delivery and Setup: Offering professional delivery and setup services, particularly for large or tiered wedding cakes, to ensure the dessert arrives safely and is displayed perfectly at the North Carolina venue.

Features / Highlights

The features of Southside Sugar center on the expertise of its owner and its professional commitment to quality and service:

• Led by a Professional Pastry Chef: Owner Jeannie Stephenson is a Chef Instructor with nearly 25 years of experience in fine dining and culinary education (including Le Cordon Bleu and Escoffier), guaranteeing a world-class level of technical skill and artistry.
• Superior Flavor Profile: Customer reviews highlight that the cake is consistently "moist" and the frosting is "fantastic," specifically noted for being flavorful without being excessively sweet or sugary, a rare and highly desired quality.
• Exceptional Decorated Cookies: The sugar cookies are a standout feature, praised for being not just visually stunning and decorated to perfection, but also for having a delicious, soft texture that makes them a favored treat rather than just a favor.
• Husband-and-Wife Team: Co-owned by Jeannie and her husband, Paul Stephenson (a U.S. Navy veteran and Wake County EMS paramedic), the business is characterized by a strong work ethic, attention to detail, and a commitment to family and community values.
• Excellent Communication and Professionalism: Clients consistently praise the "great service," "excellent communication," and professional, organized approach taken by the Southside Sugar team throughout the entire ordering and design process.
• Fair Pricing for High-End Quality: Customers note that despite the high level of artistry and professional quality, the pricing remains fair for the exceptional value delivered.

Contact Information

For North Carolina residents in Johnston County and the greater Triangle area looking to hire a professional custom cake designer for their next event, contacting Southside Sugar to discuss availability and start the consultation process is recommended.

Address: 132 Carmil Dr, Selma, NC 27576, USA

Phone: (919) 670-0246

Mobile Phone: +1 919-670-0246

What is Worth Choosing

Choosing Southside Sugar Cake Co. is worth it because you are investing in proven expertise and guaranteed quality. For North Carolina patrons planning any significant event—from a gender reveal to a major milestone birthday—the dessert should be a reflection of the care and effort put into the rest of the celebration. With a professional pastry chef like Jeannie Stephenson at the helm, you receive a product that is technically flawless, artistically breathtaking, and, most importantly, incredibly delicious. The reviews speak volumes: the cookies are "phenomenal" and "decorated to perfection," and the cake is perfectly moist with flavorful, balanced frosting.

This level of service means the custom dessert becomes the easiest and least stressful part of event planning. Patrons are not merely ordering a cake; they are commissioning a piece of edible art from a local business that prioritizes professional communication and customer satisfaction. If you are in the Selma, Clayton, or wider Triangle area and seek a dessert that will truly be the highlight of your event, be raved about by guests, and provide excellent value for a fair price, Southside Sugar is the premium, local choice.

Southside Sugar

132 Carmil Dr, Selma, NC 27576, USA