Baker Squared Introduce
For residents across Middlesex County and the wider Central New Jersey area, finding a truly exceptional spot for custom celebrations and daily sweet cravings can be a challenge. Look no further than Baker Squared, a highly-regarded, women-owned business nestled in the heart of South River, NJ. More than just a typical bakery, Baker Squared operates as a full-service dessert restaurant and custom cake studio, catering to both spontaneous sweet tooth urges and meticulously planned large-scale events.
This local gem has built a strong reputation for crafting not only incredibly delicious desserts but also stunning, personalized works of art, particularly in the realm of custom cakes and elaborate dessert tables. Customers frequently praise the bakery’s ability to deliver beautiful, high-quality products, even on short notice, as noted in a recent testimonial: "Thank you for this beautiful cake. I was not getting any bakery to bake me a cake for my daughters birthday due to the holidays and everything being booked but Baker Squared was able to do this beautiful and delicious cake last minute. Thank you so much everyone loved it especially myself. Definitely will be ordering again." This commitment to both quality and customer service makes Baker Squared a standout in the competitive New Jersey dessert landscape.
Baker Squared proudly identifies as a multi-faceted establishment, falling under the categories of a Cake Shop, Bakery, Cupcake Shop, Dessert Restaurant, and Dessert Shop. This diverse offering ensures that whether you need a single, perfect treat, a dozen custom cupcakes, or a multi-tiered wedding cake, your needs can be met with expertise and creative flair. They also have an event space available for private celebrations and parties.
Baker Squared is conveniently situated at a prime location, making it an accessible spot for locals and visitors traveling from neighboring towns in New Jersey.
The exact address is 35 Main St, South River, NJ 08882, USA.
Situated on Main Street, the location is central to the South River community. Accessibility is a high priority for the business, ensuring a comfortable visit for all patrons. Key accessibility features include:
- Wheelchair Accessible Entrance: The facility provides an easy and welcoming entry point for all guests.
- Wheelchair Accessible Parking Lot: Dedicated parking ensures convenient access directly near the shop.
- Free Street Parking: Ample street parking is available, which is a major convenience in a busy commercial area like Main Street.
Whether you are stopping by for a quick in-store pickup or visiting for a detailed consultation on a custom order, the location is set up to be hassle-free and accommodating for everyone in the New Jersey community.
Baker Squared offers a comprehensive range of services, establishing itself as a one-stop-shop for all celebration and dessert needs in the South River and surrounding New Jersey regions. Their versatile approach allows customers to enjoy their gourmet offerings in several ways:
- Custom Cakes and Celebration Cakes: Specializing in personalized designs for birthdays, graduations, holidays, and more, including themed cakes like Superhero, Rainbow, Ombre, and Sports designs. They offer various sizes, from personal 4-inch cakes to two-tier options serving up to 40 guests. Minimum notice, typically three days, is often required for these custom pieces.
- Wedding Cakes: Offering fully custom-designed wedding cakes tailored to each client's specific vision and requirements.
- Gourmet Cupcakes: Available in simple, decorated, and ‘fancy’ designs, including seasonal and specialty themes like Rosette, Sunflower, Watermelon, and Patriotic cupcakes. They also offer mini cupcakes.
- Dessert Tables and Individual Treats: Custom-designed desserts as add-on options to cakes, or as standalone tables for events. These include Cake Pops (simple, decorated, and fancy), Cakesicles, Decorated Sugar Cookies, Marshmallows, Oreos, and Krispies dipped and drizzled in chocolate.
- Unique Dessert Cups: A variety of dessert cups are available, sold by the dozen. These include Portuguese specialties like Serradura and Natas do Céu, alongside classic options like Pudding Cups (Chocolate, Vanilla, Oreo), Mousse Cups, and layered Cake Cups (Vanilla, Chocolate, Red Velvet, etc.).
- Dessert Decorating Parties and Space Rental: The main street location is available for public and private events. They offer decorating parties for cookies, cupcakes, cakepops, and mini cakes, as well as unique options like Hot Chocolate Bomb making and Paint and Sip parties. Themes for parties include Princess, Lego, Super Hero, and more.
- Order Fulfillment: Offering multiple convenient options for receiving your order, including Delivery, In-store Pickup, and In-store Shopping.
Baker Squared stands out among dessert providers in New Jersey due to its unwavering focus on inclusivity, customization, and business values.
- Women-Owned Business: Baker Squared is proudly identified as a women-owned enterprise, contributing to the diversity of local New Jersey businesses.
- Commitment to Customization: The business is centered on creating fully custom-designed desserts. Whether it's a specific theme for a cake, a personalized dessert table, or cookies with an edible logo, the team ensures the final product is unique to the client’s request. Custom designs range from ‘Simple’ to ‘Fancy,’ incorporating intricate details like fondant pieces, hand painting, edible glitter, and character designs.
- Inclusive Environment: Baker Squared provides an exceptionally welcoming atmosphere for all members of the community, notably identifying as an LGBTQ+ friendly establishment and a Transgender Safespace.
- Amenities: The inclusion of a Gender-Neutral Restroom further underscores the commitment to a comfortable and respectful environment for every customer.
- Versatile Event Space: Their main street location is available for rental, offering a unique venue for celebrations, public, and private events, complete with options for dessert decorating parties for all ages.
- Quality and Taste Guarantee: As one delighted customer remarked, the treats are truly exceptional: “I had a delicious cake pop. It was out of this world. It’s hard to describe the flavor. It was h just perfect. Love the cookies. Highly recommend!”
For custom orders, event space inquiries, or to simply check their latest dessert availability, New Jersey residents can reach out to Baker Squared using the following information:
Address: 35 Main St, South River, NJ 08882, USA
Phone: (732) 589-2018
Mobile Phone: +1 732-589-2018
Payments: Accepted payment methods include Credit Cards, Debit Cards, and NFC Mobile Payments, ensuring a smooth transaction experience.
When deciding what to try at this premier South River dessert restaurant, the key lies in their specialization: personalized celebratory desserts. While their cupcakes and various chocolate-dipped treats (Cakepops, Oreos, Pretzels) are excellent for a daily indulgence, Baker Squared's true specialty shines in their custom offerings.
For the Celebrator: The Custom Cakes and Custom Dessert Tables are what set this business apart. Whether it's a monumental wedding cake or a beautifully themed birthday cake for a loved one, the ability to collaborate with a skilled baker to bring a specific vision to life is invaluable. Their decorative options are top-tier, utilizing everything from fondant art and hand painting to edible logos, making them perfect for milestone events across the region.
For the Party Planner: The Private Decorating Parties offer a fun, interactive, and memorable experience for groups of all ages. Instead of just buying a dessert, you can create a memory by decorating cookies, cupcakes, or even learning to make cakepops in their dedicated event space. This unique service is a fantastic option for birthdays, team-building events, or a fun day out in Central New Jersey.
For the Gourmet Enthusiast: Don't miss their specialized Dessert Cups, particularly the Portuguese-inspired items like Serradura and Natas do Céu, which offer a unique flavor profile often hard to find at other local bakeries.
Baker Squared provides the perfect blend of local charm, gourmet quality, and a deeply personalized service experience, making it a must-visit destination for anyone in New Jersey seeking the perfect sweet touch for any occasion.
Baker Squared Details
From the business
- Identifies as women-owned
Service options
- Delivery
- In-store pickup
- In-store shopping
- Onsite services
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
Amenities
- Gender-neutral restroom
Crowd
- LGBTQ+ friendly
- Transgender safespace
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Parking
- Free street parking
Baker Squared Photos










Baker Squared Location
Baker Squared Reviews
cookiescake popsbaked goodswedding
★ 5★ 4★ 3★ 2★ 1Thank you for this beautiful cake. I was not getting any bakery to bake me a cake for my daughters birthday due to the holidays and everything being booked but Baker squared was able to do this beautiful and delicious cake last minute. Thank you so much everyone loved it especially myself. Definitely will be ordering again.
December 29 · Rimsha AhsanI had a delicious cake pop . It was out of this world. It’s hard to describe the flavor. It was h just perfect. Love the cookies . Highly recommend!
August 06 · Elina LorenzI cannot speak highly enough of my experiences with Baker Squared. We've received desserts for birthday parties, baby showers and even our wedding. Jen is a pleasure to work with and makes every order unique, customizable and perfect. Her attention to detail and the care she puts into each order shows ten fold. The presentation is top notch and the taste is even better. I've had pretty much any baked good you can think of and have never had a bad anything. Our guest are forever talking about our amazing dessert spreads for months to come.
May 23 · Alexandra WilliamsJen baked my wedding cake this past weekend. It was a 3 tier vanilla cake with a coconut filling. It was so delicious, it even made it back home to Toronto, Canada from South River, NJ. I’m so glad we had Baker Squared make our wedding cake. I wasn’t able to meet Jen but I look forward to grabbing a treat the next time we’re in town!
October 15 · Daniela DominguesI placed an order for a custom cake and Jennifer absolutely nailed it. She was wonderful to communicate with and took her service above and beyond. I’ve ordered custom cakes elsewhere (both bakery and those done at home) and one thing I’ve disliked is the communication especially if you’re set on specific details. Jennifer was a delightful person to work with and the cake was delicious! 😋 I highly recommend the cookies and creme filling, it was a hit at our gathering. I’ve placed a order for my son’s birthday and will place one for a wedding.
March 28 · Ruth Silva
More Bakery Near Me
Cafe Cirino4.0 (240 reviews)56 Obert St, South River, NJ 08882, USA
AlyCakes Custom5.0 (69 reviews)16 William St, South River, NJ 08882, USA
Carvalhou2019s Bakery4.0 (38 reviews)148 Whitehead Ave, South River, NJ 08882, USA
Duck Donuts3.0 (105 reviews)300 NJ-18 Suite 38A, East Brunswick, NJ 08816, USA
Amazing Bagel 24.0 (165 reviews)336 NJ-18, East Brunswick, NJ 08816, USA
Walmart Bakery2.0 (2 reviews)290 NJ-18, East Brunswick, NJ 08816, USA
Krystal Bakery4.0 (123 reviews)100 Main St, Sayreville, NJ 08872, USA
BAGEL 14.0 (288 reviews)700 Old Bridge Turnpike, South River, NJ 08882, USA
Sweet XL5.0 (13 reviews)103 Standiford Ave, Sayreville, NJ 08872, USA
La Bagel Express3.0 (134 reviews)2303 Woodbridge Ave, Edison, NJ 08817, USA
Dogs, Cakes & Paws5.0 (3 reviews)2600 Woodbridge Ave, Edison, NJ 08817, USA
Gonyek0.0 (0 reviews)1871 Woodbridge Ave #1, Edison, NJ 08817, USA
Categories
Top Visited Sites
Simply Creative Cookie Shop0.0 (0 reviews)
Amy's Bread4.0 (360 reviews)
BJ's Bakery4.0 (20 reviews)
Manhattan Bagel4.0 (217 reviews)
Paris Baguette4.0 (144 reviews)
Fresh Roti4.0 (161 reviews)Top Searches
Trending Bakery Tales Posts
How to Create the Perfect Caramel Apple Pie: Expert Tips and Flavor Secrets
How to Create a Perfect Dessert Buffet with Your Favorite Pastries
How to Make the Best Pumpkin Churros from Scratch at Home
How to Make the Perfect Homemade Cinnamon Roll Cake
How to Bake the Best Homemade Apple Crisp with Real Flavor
How to Make Perfect Chocolate Lava Cakes from Scratch 
