Fat Witch Bakery

For New Yorkers with a sweet tooth, particularly those with a passion for rich, fudgy brownies, Fat Witch Bakery is a name that often comes to mind. Nestled within the iconic Chelsea Market, this bakery has cultivated a reputation as a go-to spot for some of the most decadent and satisfying brownies in the city. Since its founding in 1991 by Pat Helding, who transitioned from a career on Wall Street to pursue her passion for baking, Fat Witch Bakery has become a beloved institution, known for its commitment to creating consistently moist and dense brownies that truly hit the spot.

While some might find the year-round "Halloween theme" or the individual brownie sizes a bit unconventional, the core appeal of Fat Witch Bakery lies in the quality of its products. Loyal customers repeatedly praise the brownies for being "always so moist and dense," a testament to the bakery's unwavering dedication to its craft. From their classic "Fat Witch Original Brownie" to various creative flavors and gift packaging options, the bakery caters to both everyday cravings and special occasions. It’s a place that offers more than just a dessert; it delivers a comforting and consistently delicious experience that keeps locals and visitors alike returning for more of their spellbinding treats.

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Fat Witch Bakery is perfectly situated at **75 9th Ave, New York, NY 10011, USA**, right within the bustling and famous **Chelsea Market** in Manhattan. This prime location makes it an incredibly accessible destination for anyone in New York City. Chelsea Market itself is a major draw, known for its vibrant atmosphere, diverse food vendors, and unique shops, ensuring that Fat Witch Bakery benefits from high foot traffic and easy reach.

The market's proximity to public transportation is a huge advantage for New Yorkers. It is just a short walk from the **14th Street / Eighth Avenue subway station**, which serves the A, C, E, and L lines. This provides excellent connectivity from various parts of Manhattan, as well as easy access from Brooklyn and Queens. Multiple bus lines also run along 8th Avenue and 9th Avenue, making it convenient for those who prefer bus travel. Additionally, the bakery is located near the High Line, a popular elevated park, making it an ideal stop for a sweet treat after a stroll. While parking in Manhattan can always be a challenge, there are several parking garages in the surrounding Chelsea neighborhood. The location within such a popular and well-connected landmark ensures that Fat Witch Bakery is a straightforward and enjoyable destination for anyone craving their famous brownies.

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• Specialized Brownie Production: Fat Witch Bakery primarily focuses on producing a wide array of brownies, distinguishing itself as a brownie specialist in New York City.

• Variety of Brownie Flavors: They offer an extensive selection of brownie flavors, including:

  • Fat Witch Original Brownie: Their signature classic, known for its intense chocolate flavor.

  • Snow Witch Brownie: Made with white chocolate for a distinct taste.

  • Double Chocolate Witch Brownie: Features added semi-sweet chocolate chunks for an extra chocolatey experience.

  • Caramel Witch Brownie: Infused with a luscious caramel layer.

  • Red Witch Brownie: A chocolatey brownie studded with tart dried cherries.

  • Walnut Witch Brownie: Contains generous amounts of walnuts mixed into the batter.

  • Coffee Witch Brownie: A chocolate brownie infused with strong coffee and mini dark chocolate chips.

  • Emerald City Witch Brownie: Features a hint of mint for a refreshing twist.

  • Blonde Witch: A chocolate chip cookie-tasting bar.

  • Breakfast Witch: A unique combination of oatmeal, brown sugar, walnuts, and coffee on top of a brownie.

• "Fat Witch Baby" Mini Brownies: Many of their flavors are available in smaller, bite-sized "Baby" versions, perfect for sampling multiple flavors or for those seeking a smaller indulgence.

• Brownie "Ends": They offer "Witch Ends," which are the chewy edge pieces of their brownies, ideal for crumbling over ice cream or fruit.

• Gift Packaging and Shipping: Fat Witch Bakery provides attractive gift packaging options, including cute bags and ribbons for special occasions. They also offer fast shipping services (including USPS Priority Mail, FedEx 2-Day, and Overnight options) for customers wishing to send their brownies as gifts or enjoy them at home.

• Brownie Mixes: For home bakers, they sell their classic Fat Witch Brownie Mix, allowing customers to recreate their favorite treats at home.

• Other Witchy Goodies: The bakery also offers related merchandise such as "Witch Brew" hot chocolate mix, mugs, t-shirts, and even cookbooks featuring their recipes.

• Wholesale Opportunities: Fat Witch Bakery offers wholesale options for businesses in the tri-state area (New York, New Jersey, and Connecticut).

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• Signature Moist & Dense Brownies: The defining characteristic of Fat Witch Bakery is the consistently "moist and dense" texture of their brownies, a quality frequently praised by long-time customers.

• Extensive Flavor Variety: With a wide range of unique and classic brownie flavors, including innovative combinations like Coffee Witch and Red Witch, there's a brownie to satisfy almost any preference.

• Iconic Chelsea Market Location: Situated within one of New York City's most famous food halls, the bakery benefits from a vibrant atmosphere and high visibility, making it a popular stop for both locals and tourists.

• Appealing Packaging and Gifting: The bakery's artistic and often themed packaging (including special designs for holidays like Valentine's Day) makes their brownies excellent gifts, enhancing the overall customer experience.

• Reliable Nationwide Shipping: For those outside of New York or looking to send a sweet treat, Fat Witch Bakery offers efficient shipping services, ensuring their fresh brownies can be enjoyed far and wide.

• Oprah's Favorite Things Recognition: The bakery's brownies have gained national recognition, notably being featured on Oprah's Favorite Things, a testament to their widespread appeal and quality.

• "Baby" Brownie Portions: The availability of smaller "Baby" brownies provides a perfect option for those wanting a bite-sized indulgence or to sample multiple flavors without committing to a full-sized brownie.

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Address: 75 9th Ave, New York, NY 10011, USA

Phone: (212) 807-1335

Mobile Phone: +1 212-807-1335

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For New Yorkers, Fat Witch Bakery is more than just a place to buy a dessert; it’s a local institution that consistently delivers on its promise of delicious, high-quality brownies. Located conveniently within the bustling Chelsea Market, it’s an easily accessible spot for a quick indulgence during a workday or a leisurely weekend outing. The bakery's long-standing presence since 1991 is a testament to its enduring popularity and its ability to consistently satisfy the city's discerning palates.

Locals appreciate the wide variety of brownie flavors, from the intense "Original" to unique twists like Coffee Witch and Red Witch, ensuring there’s always something new to try or a beloved classic to return to. The emphasis on "moist and dense" textures sets their brownies apart, making them a truly satisfying treat. Whether you’re grabbing a "Baby" brownie for a quick pick-me-up, selecting a beautifully packaged gift for a friend, or even ordering online for fast delivery to loved ones, Fat Witch Bakery caters to diverse needs. Its reputation, even garnering attention from national figures like Oprah, underscores its appeal and reinforces its status as a must-visit for anyone in New York seeking a truly exceptional brownie experience. It’s a local treasure that brings a little magic to everyday life.

Fat Witch Bakery

75 9th Ave, New York, NY 10011, USA