William Greenberg Introduce
In the bustling heart of New York City, where culinary options abound and the pursuit of the perfect sweet treat is a perpetual quest, a name like **William Greenberg Desserts** often comes up in conversations among those with a discerning palate for classic baked goods. Nestled in a prime Manhattan location, this bakery has carved out its niche by offering traditional desserts that evoke a sense of timeless New York charm. For decades, William Greenberg has been a recognizable name in the city's dessert scene, known for upholding certain baking traditions that appeal to a loyal clientele.
For New Yorkers, finding a bakery that consistently delivers on taste, quality, and a sense of tradition is paramount. While every establishment has its unique set of customer experiences, William Greenberg Desserts remains a part of the city's culinary fabric, particularly for those seeking specific, time-honored items. This article aims to provide a clear, engaging, and informative overview of William Greenberg Desserts, helping local users in the New York region learn more about what this place offers. We will explore its strategic location, the array of services provided, and the specific features that highlight its offerings, all from the perspective of a local New Yorker looking for their next sweet indulgence or a reliable source for classic treats.
William Greenberg Desserts is strategically located at **1 W 59th St, New York, NY 10019, USA**. This address places the bakery in an incredibly prominent and accessible part of Midtown Manhattan, directly across from Central Park and within steps of Fifth Avenue's renowned shopping district. Such a central location makes it highly convenient for both residents and visitors navigating the city. For New Yorkers utilizing public transportation, the bakery is exceptionally well-served. It's a short walk from major subway lines, including the N, R, W, Q, and F trains at the 57th Street-7th Avenue station, and the A, C, B, D, 1, and 9 trains at Columbus Circle, as well as multiple bus routes along Fifth Avenue and Central Park South. This extensive network of transportation options ensures that reaching William Greenberg Desserts from almost any part of Manhattan, or even other boroughs, is a straightforward affair. For those arriving by car, street parking in this area is extremely limited and often metered, so utilizing public transportation or ride-sharing services is typically the most practical approach. The bakery's prime spot near iconic New York landmarks also means it's an easy stop for a treat after a stroll in the park or a shopping excursion, cementing its status as a convenient destination for a classic dessert fix in the heart of NYC.
- **Classic Cakes:** Offers a variety of cakes, though customer experiences may vary regarding freshness and quality.
- **Traditional Pastries:** Specializes in classic items such as Hamentash, which are consistently noted for being delicious.
- **Pound Cakes:** Provides different flavors of pound cakes, like lemon icing and orange Bundt cake, though freshness has been a noted concern.
- **In-store Purchase:** Customers can visit the physical location to buy baked goods.
- **Phone Orders:** Orders can be placed over the phone, though customer service experience may vary.
- **Delivery (with potential issues):** The bakery offers delivery services, but there have been instances of late deliveries and customer service issues related to them.
- **Delicious Hamentash:** A standout item consistently praised for its quality and taste, often considered a must-try.
- **Central Manhattan Location:** Situated in a highly accessible and prime area of Midtown, across from Central Park, making it convenient for many New Yorkers and tourists.
- **Classic Bakery Reputation:** Known for offering traditional New York-style baked goods, appealing to those seeking nostalgic or classic dessert options.
- **Variety of Traditional Cakes and Pastries:** Offers a range of items beyond just one specialty, providing options for different preferences (e.g., various pound cakes, Bundt cakes).
- **Established Presence:** Has been a part of the New York City bakery scene for a significant period, maintaining a certain level of recognition for its long-standing offerings.
Address: 1 W 59th St, New York, NY 10019, USA
Phone: (646) 755-3235
Mobile Phone: +1 646-755-3235
For New Yorkers, William Greenberg Desserts holds a specific place in the city's vast culinary landscape. While some experiences, particularly concerning customer service and the freshness of certain cake items, have been noted, the bakery remains suitable for locals for several key reasons, especially given its iconic location and specific strengths. Its prime address at 1 W 59th St, directly opposite Central Park, makes it an incredibly convenient stop for anyone in Midtown Manhattan. Whether you're working in the area, enjoying a stroll in the park, or shopping on Fifth Avenue, grabbing a quick treat is remarkably easy. This accessibility is a major factor for New Yorkers who prioritize convenience in their daily lives.
The most compelling reason for locals to visit William Greenberg Desserts lies in its signature items, particularly the **Hamentash**. Despite mixed reviews on other products, the Hamentash consistently receives high praise for being "delicious." For those seeking this specific traditional Jewish pastry, William Greenberg is often a go-to destination in the city. This specialization in a beloved classic means that when the craving for a truly authentic Hamentash strikes, locals know where to find it. This focus on perfected traditional items can often outweigh broader concerns about other menu offerings, especially if customers are visiting for that specific, proven delight.
Furthermore, the bakery's long-standing presence in New York contributes to its suitability for locals. It's part of the city's established culinary history, offering a sense of nostalgia and familiarity that many New Yorkers appreciate. While customer service issues or concerns about the freshness of certain cakes are valid points for consideration, especially when planning important events, for a casual visit to pick up a beloved Hamentash or to explore other traditional items, William Greenberg Desserts continues to serve a particular niche within the competitive New York bakery scene. Understanding its strengths—namely, its prime location and its consistently delicious Hamentash—allows New Yorkers to approach this establishment with informed expectations, making it a suitable choice for those specific cravings and convenient stops in the heart of Manhattan.
William Greenberg The Plaza Food Hall
Cake
- Bundt Cake US$6.50
Please pick a flavor; Chocolate, Marble, Orange, Lemon
- Rainbow Slice US$8.00
Cookie
- Gluten Free Sprinkle US$5.00
- Gluten Free Black and White US$5.00
Other
- Small Popcorn US$4.50
- Brownie US$3.25
Please pick plain or pecan
Breakfast
- Mini Schnecken US$2.00
- Large Schnecken US$3.75
Beverage
- Americano US$3.00
- Apple Juice US$3.00
William Greenberg Photos










William Greenberg Location
William Greenberg
1 W 59th St, New York, NY 10019, USA
William Greenberg Reviews
black and white cookieicing
★ 5★ 4★ 3★ 2★ 1Cakes are average- but the icing on the cake (pun intended) is the rude customer service. The lady on the phone would not let you speak, nor would listen. Cake wasn’t delivered on time and we were blamed for it. If you’re planning an event- order somewhere else, and save your nerves.
September 22 · Dima BuchmanI’ll start with the good, as usual the Hamentash are delicious . But very disappointed with the lemon icing pound cake. The cake is dry and not what you expect from a well executed pound cake. My guess is may not have been freshly made. I also bought a small orange Bundt cake and found the same problem. I suggest they keep an eye on shelf life or rework the recipe
August 22 · Paul SchacherJust as tasty as the location on Madison Ave. Located in The Shops At The Plaza. They actually have a few menu items here that I'm not sure if they have at the Madison Ave location and vice versa. I just ordered a bagel with butter to go with my coffee. I come here a lot so I've had a few different things here. I often have the donuts, which are all delicious. When I'm on Madison Ave, I'm pretty boring, I get the black and white cookie every time. The Shops At The Plaza are awesome, there are tons of amazing food options, something for everyone.
July 22 · Mark PineGood black and white cookie! A little too much on the cake side but still good!
March 21 · Ben MoragSadly disappointed by the employees lack of understanding that without customers this business does not exist. Rude and dismissive, I will not return. The owner needs to teach their employees the importance of their customers to this businesss if it wants to continue being in business. I can bake my own black and whites very well.
November 05 · Deborah Kagan
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