Innovation Bakers Introduce
For businesses throughout Southern California, from major grocery chains to local convenience stores and restaurants, the ability to offer fresh, high-quality baked goods is essential to customer satisfaction. Right here in Orange County, Innovation Bakers in Fullerton stands as a premier source for a vast array of fresh and frozen bakery products, driving the sweet side of the region’s retail and food service industries. More than just a large-scale producer, Innovation Bakers is built on a foundation of flexibility, quality, and technical expertise, making it an indispensable partner for businesses seeking to elevate their offerings.
This facility operates as a wholesale bakery, meaning its primary service is to supply other businesses—not direct retail sales to the general public, except through products already placed in stores. However, the quality of their work is evident in the delicious products Californians enjoy daily, often found in popular locations. Their commitment to innovation and maintaining high standards is what makes them a trusted partner, ensuring that everything from a simple glazed donut to an elaborate custom cake meets impeccable standards.
The scale and flexibility of their operation, combined with a strong focus on new product development, ensure that their clients—and by extension, the local consumers—always have access to the latest and most delicious bakery trends. The fact that a local baker can produce viral sensations like the highly praised Reese's "Brookie" found in local convenience stores is a testament to their exceptional and creative capabilities.
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## Introduction / Overview
Innovation Bakers, located in Fullerton, CA, has established itself as a leading wholesale bakery serving the expansive Southern California market. Founded with the goal of being the premier fresh bakery in the region, the company focuses on providing a wide portfolio of fresh and frozen baked goods to various sectors, including Grocery, Convenience Stores, and Food Service. They are not a walk-in retail shop for individual purchases; instead, they are the trusted source behind many of the high-quality, delicious products enjoyed by millions of Californians daily.
The core of Innovation Bakers' business model is flexibility and innovation. They possess the capability to produce a comprehensive range of bakery items, from traditional breads and pastries to specialty desserts and custom products tailored to a client’s specific needs. Their facility is SQF (Safe Quality Food) certified, which speaks directly to their commitment to the highest food safety and quality standards—a critical assurance for any business partner in the food industry. This focus on compliance and quality is particularly important when dealing with products that cater to a wide range of allergen requirements.
For local users, the impact of Innovation Bakers is felt every time they purchase a fresh cookie at a gas station or an impeccable dessert for a family gathering. The goal is to bring fresh, innovative products to the market, and the testimonials suggest they excel, with customers praising the impeccable quality and reasonable pricing of the final products they consume.
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## Location and Accessibility
The headquarters and production facility for Innovation Bakers are centrally located in Orange County at 1910 W Malvern Ave, Fullerton, CA 92833, USA. While this is a commercial wholesale operation and not a retail storefront, the company ensures that their facility is professionally accessible for their business partners and visitors.
For partners arranging meetings, consultations, or product discussions, the facility includes essential accessibility features, emphasizing its professional and accommodating approach:
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
It is important for prospective business clients and partners to note that visits to Innovation Bakers are based on a professional structure. Due to the nature of their high-capacity, safety-certified manufacturing operation, an appointment is required to visit the facility. This is standard procedure for a major wholesale production environment and ensures focused, productive interactions with their sales and product development teams.
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## Services Offered
Innovation Bakers offers a highly versatile and comprehensive suite of wholesale baking services, leveraging its large production footprint and flexible equipment to meet diverse market demands. Their capabilities span a wide range of products, available in both fresh and frozen formats to suit different distribution and retailer needs.
The extensive services offered by Innovation Bakers include:
- Wide Product Categories: Production of everything from Cakes (sheet, whole, or sliced rounds), Donuts (glazed, filled, cake, holes, and specialty shapes like rings, bars, and fritters), Cookies, Brownies & Muffins, Pastries, and Breads (including Hispanic and specialty items).
- Custom Product Development: Leveraging a dedicated team of experienced chefs, bakers, food scientists, and engineers to create turnkey solutions—either by starting with a customer’s existing recipe, sourcing one of their internal products, or developing a new product from scratch.
- Flexible Manufacturing and Capacity: Utilizing advanced, high-capacity equipment, including an automated donut line capable of producing over 5,000 products per hour, ensuring consistent quality and volume for large orders.
- Quality Packaging Solutions: Offering various packaging options to meet different client needs, including individual flow-wrapped items, bulk packs, clamshells, tubs, and trays, to ensure freshness and compliance with retail display requirements.
- Allergen-Controlled Production: Operating an SQF-certified facility with capabilities to manage a wide range of allergen products, a crucial service for modern food safety compliance.
- Fresh and Frozen Options: Products can be supplied fresh for immediate distribution or frozen as pucks or finished items, providing maximum flexibility for retail and food service operations.
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## Features / Highlights
Innovation Bakers has several distinguishing features that position it as a leader in the Southern California wholesale bakery landscape, extending its influence to the products consumers choose every day:
- Premier Product Innovation: Recognized for its powerful new product development capabilities. The bakery is responsible for creating wildly popular and innovative items—such as the customer-acclaimed Reese's "Brookie"—that become viral hits in convenience and grocery stores across the region.
- High-Volume, High-Quality Donut Production: The facility boasts a high capacity automated donut line with automatic glazing, which ensures high consistency and top-tier quality for a classic California staple, catering to massive demand across various retail channels.
- SQF-Certified Excellence: As an SQF-certified bakery, Innovation Bakers guarantees a level of food safety and quality management that meets the industry's highest international standards, offering peace of mind to their vast network of clients.
- Market Versatility: Their services are specifically tailored to the demanding needs of Grocery outlets, Convenience Stores (like 7-Eleven), and Food Service providers, allowing them to serve a broad and diverse consumer base throughout the state.
- End-to-End Development Team: The ability to bring together experienced chefs, food scientists, and engineers for product creation is a key competitive advantage, providing clients with a one-stop-shop for all their baked goods development needs.
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## Contact Information
As a wholesale bakery, contact with Innovation Bakers is primarily for business and partnership inquiries. For interested retailers, grocery buyers, or food service managers in California, here is the necessary contact information:
Address: 1910 W Malvern Ave, Fullerton, CA 92833, USA
Phone Number: (714) 446-9470
Interested parties are reminded that an appointment is required for on-site meetings to ensure their production schedule is maintained and the appropriate personnel are available for consultation regarding wholesale orders, custom product development, or new partnerships. The bakery is committed to being highly responsive to the needs of its current and future customers.
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## What is Worth Choosing Innovation Bakers
For businesses in the highly competitive California food and beverage sector, choosing Innovation Bakers is a strategic decision rooted in reliability, scale, and cutting-edge product offerings. What is truly worth choosing here is the combination of flexible manufacturing with technical expertise.
Unlike smaller bakeries, Innovation Bakers has the capacity and the quality assurance (SQF certification) to handle the significant volume and stringent requirements of large retailers and convenience chains. The fact that their products—like custom-developed cookies and brownies—are favorites at major convenience stores across Southern California is direct proof of their ability to deliver consistent quality at scale. As one satisfied customer noted, the quality of their pastries and cakes is impeccable and the prices are reasonable for the amazing quality, demonstrating that Innovation Bakers successfully balances large-scale production with gourmet standards.
Moreover, their commitment to innovation—bringing viral products like the "Brookie" to market—means their clients can stay ahead of consumer trends. By partnering with Innovation Bakers, local California businesses gain a reliable supply of fresh, high-quality, and market-ready products, supported by a professional team that can handle everything from recipe creation to individual flow-wrapped packaging. They are the essential link that ensures Californians have access to the freshest and most inventive baked goods, whether at a large market or a local corner store.
Innovation Bakers Details
Service options
- Delivery
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
Planning
- Appointment required
Innovation Bakers Photos


Innovation Bakers Location
Innovation Bakers
1910 W Malvern Ave, Fullerton, CA 92833, USA
Innovation Bakers Reviews
quesadilladonutshairs
★ 5★ 4★ 3★ 2★ 1I recently ordered a variety of desserts for a family gathering, and this bakery exceeded my expectations. The service was top-notch, with the staff offering helpful suggestions and ensuring everything was ready on time. The quality of the pastries and cakes was impeccable, and they tasted as good as they looked. Best of all, the prices were so reasonable for the amazing quality. I'll definitely be back for more!
December 29 · Mou NonI always get the same couple things from next to the register at 7-11. I love them all. The m&m cookie used to be my fav but today I got the reese's "brookie". It's a chocolate brownie with a cookie baked into the top and reese's chips IN THE BROWNIE. This is the greatest invention since I have no idea what. Thank you for making these. I love them!!!
January 31 · Cedar WoodwardJust started purchasing the salvadorian quezadilla from 711. It's a great one of the best tasting ones I've had now for the people that have been posting that work there and give the place one star of course why would you comment if you work there if anything you need to be calling the Health Department if you found hairs in the food not posting one-star because you work there it's obviously called Bakery Express for Reason and not Mike, Cindy's or John's Bakery cuz if it was we would probably change a lot of things about it woulnt we?alot of people arnt happy were they work... don't take away from their food if anything call the health department if it is that bad and you're finding hairs everywhere.
May 22 · Dino Boy and Sharky boyThe snacks are really good...but u just found a hair baked into my brookie and I don't know what to do or think about it. It was pretty gross.
March 05 · Ana ZermenoUmmmm i love the Salvadoran quesadilla it’s the best
July 11 · Eileen Velasquez
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