Sprinkles Downtown Los Angeles Introduce
Sprinkles Downtown Los Angeles: The World's First Cupcake Bakery in the Heart of the City
Sprinkles is not just a bakery; it is widely regarded as the world's first cupcake-only bakery, having ignited the gourmet cupcake movement and establishing itself as a celebrity favorite and a beloved California dessert destination since 2005. The Downtown Los Angeles location, nestled discreetly on the second floor of the FIGat7th building, stands as a vibrant beacon for anyone craving a sophisticated sweet escape amidst the hustle of the metropolitan center.
Sprinkles has built its reputation on a core philosophy: take a classic American treat and elevate it with the finest, high-quality ingredients. Each cupcake is a handcrafted masterpiece, made from scratch and baked fresh daily in small batches throughout the day. Ingredients include sweet cream butter, bittersweet Belgian chocolate, pure Madagascar Bourbon vanilla, and natural citrus zests. This commitment to premium components results in the brand's signature product: a perfectly moist, soft, and chewy cake topped with a generous, perfectly balanced amount of rich, creamy icing.
Whether you are seeking the iconic Red Velvet, a classic Dark Chocolate, or one of their exciting seasonal flavors, Sprinkles offers a consistent, delightful, and visually enticing product. Beyond cupcakes, the Downtown LA location is a destination for other gourmet sweets, making it a comprehensive dessert shop perfect for both personal indulgence and large-scale catering for events in the Figueroa area. For locals, Sprinkles is synonymous with quality, freshness, and making every occasion a little sweeter.
Location and Accessibility in Downtown LA
The Sprinkles Downtown Los Angeles bakery is strategically located within the major retail and dining hub of the area, making it an accessible stop for professionals and residents alike.
Address: 735 S Figueroa St, Los Angeles, CA 90017, USA
The shop is situated on the second floor (often referred to as the Middle Level, M2) of the FIGat7th building, a vibrant shopping and dining destination. While the exact setup is designed for a quick visit, the overall access is customer-focused:
- Wheelchair accessible entrance: The FIGat7th building offers easy, accessible routes to the second-floor location, ensuring everyone can reach the sweet treats.
- Wheelchair accessible parking lot: Parking is available within the FIGat7th complex, though customers should be aware that parking in Downtown LA can present a challenge and is often a paid service.
It is important to note the specific nature of this location’s interior: it primarily functions as an ordering kiosk and counter for quick transactions. As noted by customers, there is typically no in-store seating, reinforcing its function as a fast, grab-and-go destination for gourmet baked goods.
Services Offered
Sprinkles Downtown Los Angeles is fully equipped to meet the needs of the busy metropolitan community, focusing on convenience and speed without compromising the freshness of their products.
- Delivery: Offers local delivery service, allowing customers in the Downtown area to have cupcakes, cookies, and more brought directly to their home or office.
- In-store pickup: Customers can easily place an order ahead of time via the website or app, then quickly pick up their customized boxes at the counter, a feature highly recommended for ensuring product availability and saving time.
- In-store shopping / Takeout: The standard service for walk-in customers looking to purchase individual treats or a full box of assorted sweets.
- Catering: Provides large orders and assorted boxes, making Sprinkles a popular choice for office parties, corporate events, and birthday celebrations throughout Los Angeles.
- Dietary Options: Features a commitment to inclusivity by offering a selection of Gluten-Friendly and Vegan cupcakes, ensuring diverse preferences and dietary needs are met.
- Coffee Service: Offers coffee to complement the sweet offerings, perfect for pairing with a morning cupcake or an afternoon treat.
- Payment Options: Conveniently accepts modern, cashless forms of payment, including Credit cards, Debit cards, and NFC mobile payments.
Features / Highlights
The Sprinkles brand, and this location specifically, is celebrated for a range of qualities that set it apart in the competitive LA dessert scene.
- Freshness Policy: Sprinkles maintains a strict policy of serving only the freshest products, often discarding pre-ordered items that are not picked up to ensure they sell only what is baked that day. This dedication to freshness is a major highlight and a mark of their quality control.
- Signature Quality and Icing: A defining feature is the consistently moist, soft, and chewy cake texture paired with a generous application of rich icing. Customers frequently rave about the "balance of icing they load on top," noting the perfect ratio of cake to frosting.
- High-Quality, Natural Ingredients: The bakery uses premium components like Belgian chocolate, sweet cream butter, and natural zests, ensuring a sophisticated, high-end flavor that elevates the classic cupcake.
- Innovative and Seasonal Flavors: While beloved for classics like Red Velvet and Black & White, Sprinkles is known for constantly innovating with limited-time and seasonal offerings, introducing exciting and unexpected flavors (such as Vietnamese Coffee or Coconut Cream Pie) to keep the experience fresh for repeat customers.
- Dietary Variety: They stand out for their dedicated Gluten-Friendly and Vegan options, including Lemon Blueberry and Red Velvet variations for both diets, ensuring that celebratory moments can be shared by everyone.
- The Iconic Sprinkles Dot: Each treat is finished with the recognizable Sprinkles trademark—a modern dot or festive decoration—making the products instantly recognizable and visually appealing.
Contact Information
For quick information, to place an order, or for general inquiries regarding catering for your Downtown LA event, you can reach Sprinkles Downtown Los Angeles via the following contact points:
Address: 735 S Figueroa St, Los Angeles, CA 90017, USA
Phone: (213) 228-2100
What is Worth Choosing at Sprinkles Downtown Los Angeles
For first-time visitors or seasoned patrons of this Downtown LA staple, choosing a few key items is essential to experience the best of what Sprinkles has to offer.
The Must-Try Classic: The Red Velvet Cupcake is the flavor that essentially started the modern cupcake craze. Its southern-style light chocolate cake, combined with the signature creamy cream cheese frosting, is a non-negotiable choice that represents the bakery’s heritage and quality. The Dark Chocolate and Black & White are also top-tier best sellers that showcase the quality of their Belgian chocolate and perfect frosting consistency.
The Variety Box for Events: When shopping for an event or the office, the Assorted Dozen Box is highly recommended. These boxes feature a mix of best-selling flavors (such as Red Velvet, Black & White, Vanilla, and Sprinkle) and are always a guaranteed hit. The ability to mix and match with seasonal and unique flavors ensures there is something to please every palate.
Options for Everyone: Sprinkles excels in providing options for those with dietary restrictions. The Gluten Friendly Red Velvet and Lemon Blueberry gluten-friendly cupcakes are highly praised for their delicious flavor and soft texture, demonstrating that dietary accommodations do not require a sacrifice in taste or quality. Similarly, the Vegan Red Velvet is a fantastic choice for those adhering to a plant-based diet.
Beyond Cupcakes: While famed for cupcakes, their other offerings are equally worth exploring. Customers note the Gluten Free Chocolate Chip Cookies as being "quite delicious, soft and chewy," making them a perfect companion to their fresh coffee offering.
Ultimately, Sprinkles Downtown Los Angeles offers a convenient, high-quality, and deliciously sophisticated way to enjoy a sweet treat, cementing its status as the premier destination for cupcakes, cookies, and gourmet desserts in the bustling heart of Los Angeles.
Sprinkles Downtown Los Angeles Details
Service options
- Delivery
- In-store pickup
- In-store shopping
- Takeout
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
Offerings
- Coffee
Crowd
- LGBTQ+ friendly
Planning
- Quick visit
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Sprinkles Downtown Los Angeles Photos










Sprinkles Downtown Los Angeles Location
Sprinkles Downtown Los Angeles
735 S Figueroa St, Los Angeles, CA 90017, USA
Sprinkles Downtown Los Angeles Reviews
cupcakessweetflavorfrostingpricered velvet cupcakevanillabuttersalted carameldozen
★ 5★ 4★ 3★ 2★ 1Pretty tasty gluten free cookies and cupcakes! The blueberry lemon gluten free was a very mild lemon flavor. Chocolate chip cookie gluten free was quite delicious, soft and chewy. Ordering system in the story was not very intuitive and seemed a little confusing to us. Staff was friendly and helpful as well. There's no real atmosphere in the store; it's essentially just an ordering kiosk and counter without any seating.
March 03 · DBradshaw25Assorted dozen / 2 black and white, 2 sprinkles, 2 salted caramel, 2 vanilla, 2 cookie dough - 5 🌟!I was helping someone celebrate a birthday and wanted to bring something sweet. Cupcakes from Sprinkles are always a hit! The downtown LA location is tucked away on the 2nd floor of the 7th and Fig building. I will say that parking is a bit of a challenge, but nothing that is insurmountable.Sprinkles has a policy of not holding products. If you order ahead and don't pick it up, they discard it. The reason I mention that is because it shows how dedicated they are to serving freshly made cupcakes.One of the best things about Sprinkles cupcakes is how much icing they put on it. I'm a big fan of their soft, chewy cakes and the balance of icing they load on top.And as I expected, the cupcakes were a hit at the event I bought them for.
April 02 · Michael HarroldWonderful experience thanks to Jasmin! The cupcakes were a hit. My sister loved them. Jasmin helped me with a special order delivery and went above and beyond. She made the process so easy and clearly cared about getting every detail just right. Great service!
May 23 · Jazmin QuevadaThe best red velvet cupcake I’ve ever had. Can’t wait to go back and try more flavors!
March 18 · ChelseaI received a dog cupcake instead of the red velvet cupcake I ordered. What was even worse was that they packed the dog food in with the other cupcakes. I tried to call Sprinkles with no success, they did respond nor fix the problem. I feel insulted and ripped off. I did not eat any of the cupcakes as regulations for dog food and human food differ. I will still patronize Sprinkles, but not this location any longer. I have never ordered a dog cupcake and I am so glad that I checked to see what happened to the red velvet. It would have been so embarrassing and disgusting had I given that dog cupcake to someone .
November 29 · L. Briggs
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