Whitney's Cookies Introduce
Whitney's Cookies is more than just a cookie shop; it's a destination for dessert lovers in the heart of Middle Tennessee. Located in the charming, historic downtown Franklin, this bakery has quickly become a local favorite, renowned for its artisanal, large, and richly flavored gourmet cookies. Founded by Chef Whitney Miller—the winner of the first season of FOX TV's MasterChef and quickly dubbed the "Pastry Princess"—the business is built on a passion for baking, real ingredients, and a mission to "Serve Up Joy One Cookie at a Time."
The story of Whitney's Cookies, which began in 2019, is deeply rooted in Chef Miller's personal culinary journey. Her love for baking started at an early age, nurtured by time spent in the kitchen with her mother and great-grandmother, which instilled in her the understanding of food as a cornerstone for gathering and celebration. After her MasterChef victory and years of traveling the world, her brownie cookie recipe became her most requested item, a recipe so popular it sparked the idea for a company dedicated entirely to gourmet cookies.
For those of us in the Tennessee region, visiting Whitney's Cookies offers an experience of welcoming hospitality, where the staff strives to make every guest feel like family. The cookies themselves are described as "New York style"—thick, generously sized (reportedly 5-ounces each), and perfectly balanced with a crispy exterior and a moist, chewy center. Chef Miller emphasizes the importance of the dough's flavor, using real ingredients, and creating fillings and toppings in-house, ensuring a quality and richness that sets these treats apart from an "average Joe" cookie. This commitment to quality and flavor has certainly paid off, as the shop continues to receive glowing reviews from local customers and has even garnered national attention from celebrity patrons.
For anyone in the Middle Tennessee area—whether you’re coming from Nashville, Murfreesboro, or right here in Williamson County—Whitney's Cookies provides a convenient and delightful stop. The bakery is situated in a prime location in historic downtown Franklin, making it an ideal treat after a day of shopping or exploring the city’s rich history.
The retail store’s physical address is: 100 4th Ave N, Franklin, TN 37064, USA.
Being located right on 4th Avenue North, near Main Street, the shop is a central point for both residents and visitors enjoying the downtown area. The welcoming atmosphere is complemented by practical accessibility features, ensuring a comfortable experience for all local patrons.
Accessibility details for the Franklin storefront include:
- Wheelchair accessible entrance
- Wheelchair accessible parking lot (available nearby)
This thoughtfulness in location and design helps ensure that all members of the Tennessee community can easily stop by to pick up their favorite treats.
Whitney's Cookies has evolved its service model to meet the needs of modern customers, offering multiple convenient ways to enjoy their gourmet treats, from a quick stop in downtown Franklin to ordering a special delivery for a celebration.
Key services and options available include:
- In-Store Shopping: Patrons are welcome to stop by the beautiful downtown Franklin storefront for a quick visit and to select from the daily fresh-baked flavors, which are often served warm for the best experience.
- Takeout: Conveniently order your cookies and take them to go, perfect for a treat while strolling through the historic downtown area.
- In-Store Pickup: For larger or custom orders, local customers can place their order online and choose in-store pickup at the Franklin location.
- Delivery: Offering local delivery services through third-party platforms for those days when you need a gourmet cookie fix delivered straight to your door in the greater Franklin area.
- Nationwide Shipping: While the storefront is a Franklin treasure, the company offers shipping across the U.S., making their famous cookies a perfect gift for friends and family outside of Tennessee.
- Custom Order Cookie Boxes: Customers can build their own custom assortments, choosing their favorite flavors to create the perfect box for gifts or personal indulgence.
- Dessert Focus: The establishment focuses on dessert, making it the perfect destination for an afternoon treat or an after-dinner indulgence.
- Quick Visit Planning: The layout and service are designed for a quick and pleasant experience, ideal for fitting into a busy day in downtown Franklin.
- Payment Options: Acceptable payment methods include Credit Cards and Debit Cards for an easy checkout experience.
The dedication to quality and a unique product lineup are the cornerstones of Whitney's Cookies’ success in the competitive Tennessee bakery scene.
Distinctive features and highlights that make this Franklin cookie shop stand out include:
- MasterChef-Winning Founder: The bakery is helmed by Chef Whitney Miller, the winner of the first season of MasterChef, whose expertise and passion for pastry are infused into every recipe.
- The Signature Brownie Cookie: This is "THE COOKIE THAT STARTED IT ALL!!!"—a legendary treat that combines the fudgy center and crackly topping of a classic brownie with the crispy edges of a cookie, and was the item that sparked the creation of the company.
- The Must-Try Stuffed Chocolate Chip Cookie: An extraordinary creation where a classic chocolate chip cookie is stuffed with a gooey, rich brownie cookie center, offering a "wow factor" that patrons rave about.
- Dietary-Conscious Options: The menu thoughtfully includes a Vegan Chocolate Chip Cookie (dairy-free) and a Gluten Free-ish Chocolate Chip Cookie, with Chef Miller priding herself on creating a non-gritty GF option that doesn't compromise on flavor or texture.
- Commitment to Real Ingredients: Chef Miller emphasizes using only real ingredients, without dyes or artificial flavors in the dough, and making their own fillings and toppings to ensure deep, satisfying flavor.
- Rotating and Limited-Release Flavors: The shop frequently introduces new, creative seasonal flavors and collaborations, like the Sourdough Cinnamon Roll Cookie (a collaboration with Sadie Robertson Huff), keeping the menu fresh and exciting for regular customers.
- Family and Community Focus: The mission is to "Serve Up Joy," creating food memories and fostering a family-like atmosphere with personalized customer service, which resonates strongly with the local community, as demonstrated by the support from local businesses like the AT&T store manager.
To plan your visit or place an order, here is the essential contact information for Whitney's Cookies in Franklin, TN:
Address: 100 4th Ave N, Franklin, TN 37064, USA
Phone: (615) 716-2998
For those in Tennessee looking for an exceptional sweet treat, Whitney's Cookies offers a compelling reason to choose this local establishment over others. It’s not just about the cookies; it's about the culinary excellence, the commitment to local community, and the welcoming environment.
Firstly, the quality of the cookies themselves is a primary draw. They are known to be large, flavorful, and incredibly satisfying. The famous Brownie Cookie is a universally acclaimed must-try, representing the dessert that launched the entire business. Similarly, the Stuffed Chocolate Chip Cookie offers a decadent experience that combines two classic favorites into one truly extraordinary treat.
Secondly, the inclusion of carefully crafted options like the Vegan Chocolate Chip Cookie and the non-gritty Gluten Free-ish Chocolate Chip Cookie demonstrates a commitment to ensuring everyone, regardless of dietary need, can enjoy a premium, high-quality dessert. As one customer noted, the Gluten Free-ish option is a major success, proving that Chef Miller has mastered the difficult art of creating a delicious, specialty cookie.
Finally, supporting Whitney's Cookies means supporting a local, family-run business with a heartfelt mission. Chef Miller is a celebrated figure in the culinary world who chose to establish her first storefront in historic downtown Franklin, making it a proud local success story. The friendly service and dedication to creating "food memories" elevate a simple cookie purchase into a joyful community experience. Whether you’re stopping by for a single treat like the highly-rated Salted Peanut Butter Cup Cookie or ordering an Assorted Cookie Box for a family gathering, you're choosing a piece of artisanal baking deeply valued by the Middle Tennessee community.
Next time you are in Franklin, Tennessee, treat yourself to a visit. You’ll find that Whitney's Cookies truly lives up to its promise of serving up joy.
Whitney's Cookies Vibe
Cookies
- Chocolate Chip Cookies $16.00
Available in a 4 pack, 6 pack or 1 dozen
- Stuffed Chocolate Chip Cookie $16.00
Available in a 4 pack, 6 pack, 1 dozen
- Assorted Cookie Box $20.00
Available in a 6 pack or 1 dozen
- Brownie Cookies $16.00
Available in 4 pack, 6 pack or 1 dozen
- Salted Peanut Butter Cup Cookies $16.00
Available in 4 pack, 6 pack, or 1 dozen
- Custom Order Cookie Box $20.00
Available in 6 pack or 1 dozen
- Celebration Sprinkles Cookies $16.00
Available in 4 pack, 6 pack, or 1 dozen
- Vegan Chocolate Chip Cookies $16.00
Available in 4 pack, 6 pack, or 1 dozen
- Gluten Free-ish Chocolate Chip Cookies $20.00
Available in 4 pack, 6 pack, or 1 dozen
Whitney's Cookies Details
Service options
- Delivery
- In-store pickup
- In-store shopping
- Takeout
- Dine-in
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
Dining options
- Dessert
Planning
- Quick visit
Payments
- Credit cards
- Debit cards
Whitney's Cookies Photos










Whitney's Cookies Location
Whitney's Cookies
100 4th Ave N, Franklin, TN 37064, USA
Whitney's Cookies Reviews
chocolate chipgluten freepricepeanut buttersaltedveganbrownie cookieflavoroatmeal raisinbaked goods
★ 5★ 4★ 3★ 2★ 1Hello, I am Mary J the local store manager of AT&T at 4825 Main Street Suite 5!! Mrs. Whitney sent us a PR package with asserted blends of cookie flavors. My favorite was the brownie cookie. THANK YOU! We see you and we support you!! Shop LOCAL!Mary JStore Manager at Prime Communications of AT&T4825 Main Street Suite 5
August 18 · Mary JohnstoneLOVE these cookies! I’ve tried making gluten free cookies at home and let me tell you, it is difficult to get a good taste and texture. Whitney has definitely figured out the secret to making a good one and I’m hooked! I also got my boyfriend the salted peanut butter flavor and he said it was the best cookie he’s ever had. Win-win! Thank you Whitney and team for a fun dessert option in downtown Franklin!
July 23 · Taylor WattNever before in my life have I enjoyed a cookie more. They are habit forming. ( just warning you) Whitney has completely knocked it out of the park with her amazing cookie recipes. Staff is great and Whitney herself is sometimes there. You must try one to believe it.
December 31 · Mark BurketWe miss coming into the store on our Nashville/Franklin trip but Whitney was having an Easter special and I just had to get them. Oh my gosh delicious 🥰
April 21 · Theresa PetersonI would be speechless, but there are too many wonderful things to say about this place.1) Georgia, "The Army Brat 😂" is an ABSOLUTE GEM! 💎Her customer service is second to NONE.She's personable, friendly, knowledgeable, and passionate about what she does.2) The cookies are 🔥 !!!We got the salted peanut butter, stuffed chocolate chip, confetti, and the oatmeal raisin!!! Each one was absolutely phenomenal!!!3) We traveled 6 hours to visit our favorite town in Tennessee, Franklin.It's because of Georgia's service, and these cookies, we will FOREVER be life long customers!!!Thank you Whitney's Cookies!!!!!
July 12 · Jason Ray
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